484: The Ultimate Decision-Making Filter - Heather Crockett - a podcast by ACT Dental

from 2022-10-12T03:00

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The Ultimate Decision-Making Filter

Episode #484 with Heather Crockett

As a dentist, you make critical decisions every day. And to help you make the right ones, Kirk Behrendt brings back Heather Crockett, one of ACT’s amazing coaches, to share the magic formula to navigate decision-making in your practice. If you follow this system, you will make better decisions much faster and improve your business! To start reducing decision fatigue today, listen to Episode 484 of The Best Practices Show!

Episode Resources:


Main Takeaways:

Establish your core values early in your career.

Hire, fire, and reward based on your core values.

Work on keeping your core values alive in your practice.

Understand the consequences of tolerating bad behavior.

Quotes:

“Your core values are nonnegotiable behaviors in your business. These are deeply ingrained things that make you tick. And when you really distill them down and let them bake for a year, you say to yourself, ‘Holy moly. That is what we are all about.’” (3:56—4:16) -Kirk

“The more you lean into your core values, the more you call them out, the more you recognize them, the more you reward, fire, hire around your core values, crazy stuff goes away. I'm not kidding. You have less and less crazy stuff when you lean into your core values.” (5:22—5:39) -Kirk

“Your favorite people that you'll ever work with, that you'll ever be with, that you'll ever really enjoy yourself as you're with them, is that they care about the same things you care about. The least favorite people you'll ever work with, ever be with, ever be around, they're not bad people. They just don't care about the same things that you care about. So, assignment number one is, figure out what the heck you care about and build a business, a team, a cause, a calling, around these core values.” (5:48—6:19) -Kirk

“If people were to say, ‘What's the three most important things you've ever learned in business?’ number one would be, you've got to figure out your core values. Build an entire brand, an entire team, hire, fire, reward, recognize people around these things . . . Number two is, you need to put the right people in the right seats. Right people, right seats. It’s this: right people do one thing — they fit your core values. Right seats are, you've determined what seats make this practice work, and these people get results. The only reason you ever, ever hire people is for two reasons: they fit our core values and they get results. Not because they're nice people, not because they're your neighbor, not because they’ve worked here before. Everyone in your business has to fit your core values and has to get results, period. That's all there

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