531: How to Make Your Clear Aligner Systems Profitable - Allison Lacoursiere - a podcast by ACT Dental

How to Make Your Clear Aligner Systems Profitable

Episode #531 with Allison Lacoursiere

If you think clear aligners are not for your practice, this episode will change your mind! Kirk Behrendt brings back Allison Lacoursiere, founder of Clear Coaching and creator of the Clear Aligner Systemization methodology, to explain why every dentist needs to offer clear aligners and how to create a system for this untapped resource. Don't let opportunities walk out of your office! To learn how you can get started today, listen to Episode 531 of the Best Practices Show!

Episode Resources:

• Allison’s website: https://www.yourclearalignercoach.com
• Allison’s email: allison@yourclearalignercoach.com 
• Allison’s social media: @yourclearalignercoach
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Main Takeaways:

Develop your clinical confidence.

Get buy-in from your team about clear aligners.

Use your team to educate patients about clear aligners.

Create specific systems that your team is in alignment with.

Say, “Yes, this!” to motivate your team when they do things right.

Quotes:

“The first thing — and this is going to be the foundation of everything you do in your practice with your team and your patients that's going to help you be successful — is your clinical confidence. The more confident that you can be as a provider that you can treat these cases and know exactly how to utilize the software and the mechanics of the aligners, the more profitable you're going to be, but the more aligner cases you're going to do. And so, the first step for any provider is to, one, decide which clear aligner they want to use, and then, two, get the education around how to use it really, really effectively, because your confidence will be the key to your team getting on board and starting to do more cases.” (6:29—7:12)

“I see almost a cavalier approach, like, ‘Eh, I know what to do,’ or the approach of like, ‘If I don't know everything, I won't even start.’ And so, I talk to doctors all the time between those, and both of those ways don't result in the success they want. The good news is, online education and those communities allow for us to be educated so much easier than we use to be. I was the dental assistant that was sneaking into orthodontic lectures — don't tell anybody. I would have the badge of “Doctor” and I would go in, and in the background be writing all my notes because there was nothing online for an orthodontic assistant to understand clear aligners. And now, there are so many options to be able to get that clinical confidence, to have a community that can help answer questions, and to really have that support. If you're stuck with a case, there are so many providers that you can call on to help you with the clinical aspect...

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