605: The Art of Data Analysis: Transform Your Dental Practice as a WHOLE and for each ROLE - Curtis Marshall - a podcast by ACT Dental

from 2023-07-21T03:00

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The Art of Data Analysis: Transform Your Dental Practice as a WHOLE and for each ROLE

Episode #605 with Curtis Marshall

Are you looking at an ocean of data for your practice and letting the fear of drowning prevent you from making improvements? Today Kirk Behrendt brings on Curtis Marshall of Dental Intelligence to explain the art of data analysis and how to maximize its potential. Transforming your practice as a whole and for each role doesn’t have to be complex—find out how to simplify the process on episode 605 of The Best Practices Show!

Episode Resources:


Links Mentioned in This Episode:

Download the list of KPI benchmarks

Find out more about Dental Intelligence

Main Takeaways:

Data removes all emotion

Understand and track your hygiene department KPI benchmarks

Focus on the individual roles in order to improve the whole

Be transparent with your team about your metrics

Focus on improving specific metrics instead of chasing them all

Quotes:

“So the whole, meaning, ‘Hey, here's everything that's happening in your practice,’ right, the high level, everything that's going on. The role meaning as an individual, what should I be focusing on? And we have many different team members in different roles in the office. Some people might be two or three different roles, so I'm not saying people, we’re saying roles, like what you need to be looking at.” (06:15—06:41)

“We pull all the data and information out of people's practice management software, so all the ones and zeros, we don't pull the reports because the practice management software makes their own reports. We pull the raw data, clean it up, and give you a whole bunch of metrics that if you're like Kirk and his team, you're going to read those and understand it. You have a decoder, and you know how to read it. But for the roles in the office and what different team members, looking in that see could be very difficult.” (06:48—07:23)

“Here's what we typically do. We take the whole and then we go to the team and say, ‘This is the problem. Go fix it.’ And everybody goes in different directions to try to fix something, yet they don't know if it's going to be related to or not. And they come back and they're like, ‘I'm exhausted’ or ‘This is what I did,’ or ‘I forgot.’” (09:31—09:52)

“[For hygiene] you want to compare, know the delta, the difference between your active patients, patients who have been in your office in the last 18 months, versus how many are in your hygiene program.” (10:19—10:38)

“Okay, So I have my 2000 active patients. Out of those active patients, let's just make numbers easy. 1000, or 50%, of them are in my hygiene...

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