625: How to Significantly Increase Your Revenue Without Getting Off of PPOs - Dr. Tom Orent - a podcast by ACT Dental

from 2023-09-06T03:00

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How to Significantly Increase Your Revenue Without Getting Off of PPOs

Episode #625 with Dr. Tom Orent

To drop or not drop PPOs — that is the question. If you're frustrated and don't know what to do, don't miss this episode! Kirk Behrendt brings back Dr. Tom Orent, CEO of Freedom Summit, to reveal what you can do to safely reduce your dependence on PPOs. If you do it right, you can increase your revenue while staying in! To learn how, when, and which PPOs you should drop, listen to Episode 625 of The Best Practices Show!

Episode Resources:


Links Mentioned in This Episode:

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Book a call with Dr. Orent today!

Main Takeaways:

If you're not in PPOs yet, don't go there.

Know which PPOs to strategically drop first.

You will lose patients by sending “the PPO letter”.

Your goal doesn't need to be 100% fee-for-service.

The majority of your patients could afford dentistry.

Quotes:

“I wish I could say in my first year or two, but in my first 15 years of practice, I made the same mistake over and over, year after year. It's a mistake that's very common to a lot of dentists, and the mistake was I was under the assumption that if I focused on becoming the very, very best dentist, clinically, that I could be, that would be enough to build an amazing practice and a livelihood for my family and a future.” (2:16—2:39)

“I became a good dentist. It wasn't enough. Twenty-seven years ago, I found myself in the office of a bankruptcy attorney. Who sent me there? My divorce attorney sent me there because my wife was fed up with the fact that we had no money. I was never with the kids. We had two little kids. I get chills at how many people — how many dentists — can relate to this. I get chills at thinking about the fact that there are a lot of us still out there, a lot of our colleagues — maybe some of you guys listening. I'm sure a lot of you are past it and you're already really successful, financially, and that's awesome. I'm going to give you some stuff too. But for those of you who are struggling, or maybe you're just starting out, becoming a great clinical dentist is important, but it's not the answer to building a great practice.” (4:25—5:08)

“Dropping PPOs is the last thing I would recommend. Now, it's half tongue in...

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