The Myth of Free | Ep. 27 - a podcast by Bill Baren

People don’t value something they get for free. You have probably heard this saying. It sounds true, doesn’t it? But is it really? I decided to examine this…

In marketing your business, giving someone something for free that can later result in that person hiring you or buying from you certainly works.

In this episode of the Big Shift, I examine why this works and how you can make the Free Principle work even better for you.

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Further episodes of The Big Shift: The Business of Making a Difference

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