Episode 47: Alexa Andrzejewski - a podcast by 5by5

Alexa Andrzejewski joins Jeffrey Zeldman and Dan Benjamin to talk about Foodspotting and the path from user-centered design to the idea of seeing where Anthony Bourdain ate to a shipping product and the decision to take investment money on the way.

Links for this episode:

• Made To Stick: Why Some Ideas Survive and Others Die | by Chip and Dan Heath ::
  

Sponsored by Worldview and Intuit.

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