#157: Sales in the Internet Age with Dennis O’Neil - a podcast by Jeff Shore

Dennis O’Neil, author of Sales Actualization, talks with Jeff about the importance of the salesperson in the shopping process.  While the internet can offer information about products, it cannot provide the one item needed in the sales process - emotional connection.  Connection to a person, connection to the product and an understanding of how this purchase meets an emotional need. Dennis provides the insight salespeople need, to help customers make the right purchase decision.

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