EP#055 Jeri Williams | How An Accountancy Rebel Grew An Award-Winning Business - a podcast by Andrew MacAskill

Welcome to Episode Fifty Five (Season Three) of the Executive Career Jump Podcast with your host, Andrew MacAskill!

Our guest in the hot seat today is Jeri Williams, founder of Smooth Accountancy.

Tired of boring, old-fashioned financial firms who still correspond via pigeon, Jeri wanted to disrupt the sector and bring a modern approach to one of the world’s oldest professions.  

Fast forward five years and Smooth has gone on to win several business awards and works with over 500 clients, including those from the E-commerce, construction, property, marketing, IT, and beauty sectors.

In this episode you will discover:

• Why being a salesperson is so vital when starting your own business
• How Jeri has used social media and video to grow her business so quickly
• How sector disruption can work as your USP
• And of course...how not all accountants are “boring”

Links

http://www.smoothaccounting.co.uk/
https://www.linkedin.com/in/jeri-williams-fca-99183516a/

Further episodes of The Executive Career Jump Podcast - For Executive Leaders On The Move

Further podcasts by Andrew MacAskill

Website of Andrew MacAskill