TCC Podcast 8: Building a Content Agency with Dan Foley - a podcast by Kira Hug and Rob Marsh

In the eighth episode of The Copywriter Club Podcast, Kira and Rob talk with content creator Dan Foley, one of the co-founders of Tailored Ink. Dan talks about the best sandwiches in New York City as well as the challenges of building a writing agency and what he thinks makes a great writer. This is one of our shorter episode (partly due to an audio malfunction) so it's an easy one to check out...

Click the play button below, or scroll down for a full transcript.The people and stuff we mentioned on the show:
Tailored InkThe New York Sandwich Project
Minetta TavernLinkedIn
BNIKira’s website
Rob’s websiteThe Copywriter Club Facebook Group
Intro: Content (for now)Outro: Gravity
Full Transcript:KH: What if you could hang out with really talented copywriters and other experts, ask them about their successes and failures, their work processes, and their habits, then steal an idea or two to inspire your own work? That’s what Rob and I try to do every week at The Copywriter Club Podcast.RM: You’re invited to join the club for episode eight as we chat with Dan Foley, founder of Tailored Ink, about starting a writing agency, landing big name clients like Uber, Google, and Salesforce, and perhaps a thought or two about the best sandwiches in New York City.

KH: Hey, Rob. Hey, Dan. How’s it going?RM: Hey, Dan.

DF: Hi, Kira. Hi, Rob. How you guys doing? Thanks for having me on.RM: We’re glad to have you.

KH: Yeah. I feel like we should start with the best sandwiches in New York City. That’s clearly the most important part of this entire conversation.RM: That’s right. Dan, you used to keep a blog. I think you called it “The Sandwich Project.” I don’t know if you’ve updated it recently, but I looked through … I’m a big fan of sandwiches and looked through it. I’m jealous that I don’t live in New York City where I can try all of these places that you’ve recommended. Tell us about your favorite sandwiches.

DF: Oh, man. It’s like picking a favorite child, right? You have so many … The reason why I started this project was I just moved here from South Korea, and I wanted to do something to put me on the New York writing map, but something that was benign, and relaxed, and fun. When I lived in Korea, there were no good sandwiches. They had great food, but sandwiches weren’t one of them, so what I did was I started exploring the city, and what I found was finding the best sandwich was impossible, but maybe finding the best type of a sandwich was great.Like for instance, my favorite burger was at this restaurant called “Minetta Tavern” that’s over in like West Village, Greenwich Village area, and it was just this knockout burger. The cool thing was the restaurant was a place where Hemingway and writers like that used to like hang out, and drink, and eat burgers, so it had that very writerly feel to it as well.

RM: That’s cool.DF: Yeah.

KH: Is this website or blog still going? Do you still venture out and find the best sandwiches?DF: Because I’ve been so busy running the company, I haven’t had as much time, but I did … So, I do actually have two or three posts that will be pending and will be coming out in early 2017, so yeah. Be looking for those for sure.

KH: That’s great. Yeah.RM: Can we get a big list of places to check out the next time that I am in the city so I can check them out?

DF: Oh, absolutely.KH: Yeah, so now, Rob you have to visit this winter. We’ll hang.

RM: That’s right. Yeah, we’ll be there. We’ll be there soon. Dan, you mentioned you started this as a benign writing project, but you’re obviously doing something a lot bigger now. Tell us a little bit about Tailored Ink and just maybe the genesis of that idea.DF: I’ve been working as a freelance writer part-time, but I wanted to … I want to try to get back to my roots, and one of the reasons why became … why I was an English major in college was because I wanted to teach,

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