Podcasts by The CPG Academy
Hosted by a man who started his first CPG business as a total outsider to the business. Hear all of the lessons Austin’s learned along the way. His hope is to help you grow your business further, faster, and with less waste and mistakes.
Further podcasts by Austin Groesser
Podcast on the topic Firmengründung
All episodes
Episode 035: Leadership Principles for Managing Employees from 2020-09-09T00:03:32
Today we cover a high level lesson on leadership. Taking ownership, understanding mistakes happen, and how to manage your employees.
Listen
Episode 034: Handling Grief, Loss, and Living a Good Life from 2020-08-31T10:00:30
Not our typical podcast... today is 14 years since my dad passed away. I wanted to share some thoughts and tactical tips on how to handle grief and loss, but also how I view life that gives me a be...
Listen
Episode 033: Understand and Improving SEO from 2020-08-24T10:00:05
Today we discuss what SEO is, how to setup your website for success, and tips and tricks on how to improve your SEO at low or no cost!
Listen
Episode 032: How To Register Domains And Build Your Website from 2020-08-17T13:00:19
Today we talk about where and how to register your domains, and which online platforms/softwares to use to build your website!
Listen
Episode 031: How To Vet People Coming Into Your Business from 2020-08-10T13:00:24
Today we talk about how to properly vet people coming into your business. Whether employees or contractors to ensure they’re both competent and morally sound.
Listen
Episode 030: Understanding Your Businesses Cash Flow from 2020-08-03T13:00:48
Today we talk about your CPG businesses cash flow! Understand 1. Cash in the bank 2. Cash Inflows and 3. Cash Outflows
Listen
Episode 029: Fundraising Part 4 - Due Diligence And Last Pointers from 2020-07-27T13:00:39
The last and final podcast on this series! For now... we talk about having together your due diligence paperwork, how to not come off as desperate, and pointers for video calls.
Listen
Episode 028: Fundraising Part 3 - Investment Decks from 2020-07-20T13:00:40
Final part of our fundraising in CPG series. Today we discuss investment decks!
Listen
Episode 027: Fundraising Part 2 from 2020-07-13T13:00:45
This we discuss the tactical steps on how to raise money in the CPG industry
Listen
Episode 026: Fundraising in CPG Part 1 from 2020-06-01T13:00:57
Hey guys! Today we discuss how to fundraiser in CPG. This is a more general overview and I share our fundraising journey. Next week we will five more into the tactical aspects of it.
Listen
Episode 025: Maximize Your Upside, Minimize Your Downside from 2020-05-18T17:08:13
One of the most important lessons to learn in business. Giving you some food for thought on your risk/benefit analysis. Maximize your potential return while minimizing the risk.
Listen
Episode 024: Weekly Hourly Call to Have With Your Team from 2020-05-11T18:44:46
Today we discuss a weekly call you should be implementig immediately to help increase productivity and communication with your business. Weekly 1:1 calls with each employee. We discuss the exact ag...
Listen
Episode 023: Weekly Team Calls For A Stronger Company from 2020-05-06T00:44:51
What’s up guys! Today we’re talking about the tactical Monday team call and Friday team building call we do each week to build a tighter and more successful team.
Listen
Episode 022: What Software To Choose For Your CPG Company from 2020-04-27T18:25:35
Today we talk over softwares! Email, data, cloud storage, CRM, and email marketing. This has taken me many failed attempts to find the right one. Enjoy!
Listen
Episode 021: Why You Need To Focus On R&D from 2020-04-21T03:26:23
In today’s episode, we discuss the importance of R&D on your company! It can be make or break. Use it to achieve efficiencies of scale, diversify your business, and grow your business!
Listen
Episode 020: 6 Key Points to Building a Brand from 2020-04-16T21:31:12
Today we talk about 6 key points on how to build a brand! This may be obvious to some of you but certainly wasn’t obvious to me. A brand provides certainty to your customers and B2B clients.
Listen
Episode 019: 6 Ways To Keep Calm During These Crazy Times from 2020-04-02T15:29:22
Today’s we talk on 6 tactical ways to keep a cool head and remain calm and composed during these crazy times.
Listen
Episode 018: How To Interview and Hiring Employees from 2020-03-25T03:45:48
Today we talk about tactical steps on how to post jobs, screen applicants, interview, and hire!
Listen
Episode 017: How To Calculate Profit, Trade Show Costs, and Slotting from 2020-03-17T00:59:44
Super tactical episode today! Not much fun to listen to if you aren’t in the industry. If you are, it’s a ton of fun! All the numbers, facts, and figures needed to calculate your margin and profit ...
Listen
Episode 016: Keep Your Cool In Uncertain Times from 2020-03-10T01:05:11
It’s easy to panic when there’s uncertainty. Not my typical podcast where we’re not super tactical. Keep your cool, mitigate the downside, understand the downside isn’t as bad as it seems, and carr...
Listen
Episode 015: How To Do Trade Shows On A Budget from 2020-03-02T21:12:15
Today is a follow up from episode 014. Filled with tactical tips and tricks on how to do trade shows on a budget!
Listen
Episode 014: How To Travel Cheap from 2020-02-26T15:48:15
Today we’re not talking mistakes. This episode is chock full of tactical steps on how to travel on a budget!
Listen
Episode 013: Contracts from 2020-02-18T02:04:16
In this episode we talk contracts. These mistakes have been super costly to me. Learn from my mistakes and grow your company bigger, faster, and less painfully.
Listen
Episode 012: Final 10 Mistakes I’ve Made In Business Thus Far from 2020-02-10T20:04:36
What’s up guys! Today I finish up episode 3 of a 3 part series I’ve done on my 31 largest mistakes in business so far! Please learn from me and not repeat the same ones twice.
Listen
Episode 011: 10 More Mistakes I’ve Made In Business from 2020-02-09T23:01:17
Today we go over mistakes 11-20 of the 31 mistakes I’ve made and listed out. I hope you can learn from this and not repeat them!! Save your money for new mistakes. Don’t make same ones I’ve made.
Listen
Episode 010: Bandwidth from 2020-02-09T22:30:05
Today we talk about a concept that may be new to you, bandwidth. Mentally, we all only have a certain bandwidth we can endure daily. When it’s depleted for the day, our day is over. Make sure you’r...
Listen
Episode 009: 10 Huge Mistakes I’ve Made In Business from 2020-01-20T17:57:18
What’s up guys! The other day I sat down and wrote out all the big mistakes I’ve made in business so far. I started off this episode with the intention to get through all 31 written but ended up do...
Listen
Episode 008: Another Huge Mistake - Brokers from 2020-01-13T21:29:40
Today we talk about another huge mistake I made early on in business, having too big of an ego and not hiring brokers! We talk about 5 reasons why the right broker is great for your business, how t...
Listen
Episode 007: The Most Important Lesson I’ve Learned in Business from 2020-01-10T03:35:17
What’s up guys! Today we’re going to talk about the single handedly most important lesson I’ve learned in life so far. A tactical, step by step process on how to identify, solve, and fix problems. ...
Listen
Episode 006: Stress, Emotion, and Mental Breakdown from 2019-12-31T06:50:30
Today’s episode is much darker and sad than most. Nevertheless, it’s an incredibly important topic to discuss and something I wish we more freely talked about. It’s okay to not be okay. Business is...
Listen
Episode 005: A Simplified CPG Business Plan from 2019-12-25T19:32:07
Today’s episode I had planned to talk about keeping things simple. This morphed into a simplified business plan. Take lots of notes, listen to this again and again. As I share what’s taken me 4 yea...
Listen
Episode 004: Core Values from 2019-12-19T04:44:38
We discuss the importance of core values in business. How to determine what your companies should be, we discuss ours, as well as practical tips to make them more than just a poster on the wall.
Listen
Episode 003: Margin, Markup, and Numbers from 2019-12-19T03:36:12
Today we talk numbers! Something that took me far to long to learn. We discuss what margin, markup, and food costs mean and the calculations to find them! We also discuss what your customers typica...
Listen
Episode 002: Retail Channels from 2019-12-19T02:59:45
Today we give you all the channels you can sell your product in for CPG! Before you can develop your products and sell, you need to know who your potential customer is.
Listen
Episode 001: Introduction and Intentions from 2019-12-19T00:21:04
In this episode our host, Austin Groesser gives a brief background about himself and his CPG business, Big Dipper Dough! He also shared his intentions for this podcast. Thanks for listening!
Listen