Bryan Gildenberg Part III of VI Retail Transformation - a podcast by Peter V.S. Bond & Sri Rajagopalan

Sri and PVSB speak with Bryan Gildenberg, SVP of Commerce at Omnicom Group in a six-part series called "Living in an Omnichannel World" http://linktr.ee/sriandpvsb #sriandpvsb

Part III - Shopper-Centric Retail Transformation

Questions answered:

1. Which retailers beyond #amazon are doing the best to succeed in #omnichannel? Is it #walmart, #costco #samsclub
2. Shoppers love instacart, retailers hesitant, who will win? The consumer will win, but they are a story
3. What is the future for in-store services? Depends on format but trip driver
4. Who is driving adoption of #privatelabel? Doesn't have weight of brand
5. Do retailers understand digital drivers? ?? - NO
6. Is there anyone that gets it? Super regionals & #homedepot
7. What are the weaknesses of Amazon? Baskets & curation
8. Is retailer personalization working? At scale? Profitably? Transactional behavior and lack of anything distinctive to say

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