Podcasts by 301 Moved Permanently
The Digital Measure Show is a bi-weekly show for marketing leaders and practitioners where I interview industry experts and some of the most talented professionals in marketing. Join me and my guests as we discuss the latest on marketing trends, technology, and measurement.
Further podcasts by Brian Poe
Podcast on the topic Wirtschaft
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#019 - Intro To Customer Experience Research from 2019-08-20T11:48:08
Jim Tincher, Journey Mapper-In-Chief at Heat of the Customer joins me to chat about customer experience research (CXR). In this episode we discuss some of the basics, why it’s important, ways to ge...
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#018 - GDPR, Data Privacy and Regulations in 2019 from 2019-08-05T13:49:20
The General Data Protection Regulation (GDPR) was implemented on 25 May 2018 and we’re already seeing states propose their own data protection and privacy laws here in the United States. Wondering ...
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#017 - Separating Signals From The Noise from 2019-07-15T16:38:44
Michelle Wildenauer and Tyler Love join us to discuss data signals, an incredibly important (and challenging) part of modern marketing. See highlights below for details. This episode is the first o...
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#016 - Augmenting Customer Research with Behavioral Data from 2019-03-20T21:10:53
I was introduced to customer research several years ago but didn’t really make the connection to digital marketing until almost four years ago when leading a testing and optimization team at Best B...
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#015 - Loyalty and Personalization in Healthcare from 2019-02-19T15:32:38
Have you ever wondered how consumer expectations are changing the way healthcare payers and providers think about the overall consumer healthcare experience? Wondering how healthcare companies are ...
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#014 - Into The NEW YEAR! from 2019-01-30T21:38:38
Since starting the Digital Measure Show in April of last year I’ve released 13 episodes which is a little better than one per month. Not as many as I would have liked but then again it’s not about ...
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#013 - Agile Marketing Development and Teams from 2019-01-11T12:59:36
Two episodes ago I had Femi Olajiga on the show to give us an intro on agile marketing and to share his experience and research in this field. On that episode he provided an overview of some agile ...
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#012 - The Art of MarTech Vendor Evaluations from 2018-12-07T18:04:17
On this episode I had the pleasure of talking with Jerry Helou, Digital Experience Architect at Softcrylic, and Jose Bergiste, Principle Analytics Consultant at Cognetik about martech vendor evalua...
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#011 - Introductory Guide to Creating a 360 Degree View of Customer from 2018-10-22T12:25:13
In this episode Jose Bergiste, Principe Analytics Consultant at Cognetik, joins me to help provide an introductory guide for marketing leaders on how to create a 360 degree view of the customer. We...
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#010 - Intro to Agile Marketing with Femi Olajiga from 2018-09-14T12:45:06
On this episode I had the pleasure of talking with Femi Olajiga, Agile Marketing Coach at CX Conversion and author of Lean Agile Marketing.
Femi started his career in IT as a Network Engineer ...
#009 - Data Engineering with Jose Bergise from 2018-08-21T12:00:06
One of the many reasons for this podcast is to connect with new people in the industry and learn from their experiences. On this episode, I'm happy to introduce Jose Bergiste, Principle Analytics C...
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#008 - Service Design with Kurt Schmidt from 2018-08-01T11:58:13
It's no surprise that companies are putting a lot of emphasis on experience design these days. In a recent article, Create Powerful Customer Experiences, Gartner shared that 81% of marketing leader...
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#007 - Online Learning for Data Science with Robert Daniel from 2018-07-06T12:50:32
Data programming has been a topic of interest of mine for the past year and peaked just a few months ago. I started attending R sessions at conferences to gain as much knowledge as I could and to d...
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#006 - Search Marketing and Site Migrations with Chris Aburime from 2018-06-20T12:28:06
On this episode I had the pleasure of speaking with Chris Aburime, Executive Vice President and Co-Founder of Augurian, a Minneapolis search agency on SEO. Chris has over twenty years of experience...
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#005 - Product Marketing at a Startup with Paul Feiner from 2018-06-05T10:22:49
This episode was a bit of an experiment, nevertheless, a lot of fun. Paul Feiner, Director of Marketing at The Big Know, joined me to talk about product marketing at a local startup. Paul leads the...
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#004 - Startup Analytics with Dennis Still from 2018-05-22T12:28:10
I had the pleasure of speaking with Dennis Still, Founder & Chief Insights Analyst at Bigfoot Analytics, on what it takes to be an analyst in a startup or small company. Dennis has worked for large...
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#003 - Testing and Optimization with Brian Hawkins from 2018-05-08T13:06:48
On this episode Brian Hawkins, Senior Partner at Web Analytics Demystified, joined me to talk about testing and optimization. Brian brings over a decade of experience in testing and personalization...
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#002 - Customer Data Platforms with James McDermott from 2018-04-23T12:21:19
On this episode I talked with James McDermott, CEO and Co-Founder of Lytics, on Customer Data Platforms. My goal of this episode was to bring a different perspective on CDPs than what Martin Kihn b...
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#001 - Customer Data Platforms with Martin Kihn from 2018-04-10T02:55:34
On this episode I talk with Martin Kihn on Customer Data Platforms which is a feverishly hot topic and category in the current landscape of marketing technology. Martin spent the early part of his ...
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#000 - Intro to The Digital Measure Show from 2018-04-05T02:38:41
In this episode I provide an introduction, description of the podcast and a sneak peak on episodes 1 and 2 which will be published in a couple of weeks.
Please be sure to subscribe on iT...