Podcasts by The eCommerce Playbook - For Magento, Shopify

The eCommerce Playbook - For Magento, Shopify

Want to learn about cutting-edge products and strategies that move the needle for eCommerce? We cover topics from the major eCommerce platforms such as Magento, Shopify, and BigCommerce. Want to discover how to drive online revenue gains and increase business efficiency? If so, The eCommerce Playbook is for you! The eCommerce Playbook illuminates the latest trends, products, and strategies in the world of eCommerce.

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The eCommerce Playbook - For Magento, Shopify
Best B2B eCommerce Platforms 2023 (Shopify Plus, BigCommerce, or Magento) from 2023-11-23T07:12:46

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The eCommerce Playbook - For Magento, Shopify
How to Do Cannabis Marketing in 2021? from 2021-09-27T10:38

If you take the time to learn the ropes, successfully marketing cannabis online is going to bring you huge returns, as the industry continues to see unprecedented growth. In this video, we cov...

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The eCommerce Playbook - For Magento, Shopify
Walmart shares eCommerce technologies with Adobe Commerce and Magento Open Source from 2021-08-31T11:52:57

When you think of Walmart, do you think innovative? tech-based? Omni-Channel? Market leaders?

 

You should.

 

Last month Walmart did a press release announcing their ...

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The eCommerce Playbook - For Magento, Shopify
10 Reasons To Use Adobe Experience Manager from 2021-08-17T14:09:07

Looking for unique features among CMS' that could possibly become your company’s game-changer? Then listen up to today's episode! As part of the Adobe Experience Cloud, Adobe Experience Manager- o...

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The eCommerce Playbook - For Magento, Shopify
What is Adobe Experience Manager? from 2021-08-09T06:00

We all know Adobe has created some of the most powerful computer software out there.. So have you heard of Adobe Experience Manager? What is it? And why does it kick ass?   In this episode, lis...

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The eCommerce Playbook - For Magento, Shopify
WooCommerce Checkout Page Customization - How to Increase Conversions for Free from 2021-07-16T17:17:08

You can't take any chances with your checkout suite.. Especially when it comes to WooCommerce! At IWD, we always customize our client's checkout pages and approve conversion rates. In this epi...

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The eCommerce Playbook - For Magento, Shopify
Top 16 Adobe Commerce (Magento) Extensions from 2021-07-09T19:04

Do YOU want to get the most out of your Adobe Commerce (Magento) store?? Who doesn't, right? 

Over the years we've used a lot of extensions! In today's episode, you'll hear all about the ...

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The eCommerce Playbook - For Magento, Shopify
The 3 Main Subscription Business Models for Online Stores from 2021-06-25T19:15:47

If you want to maximize your profits in customer satisfaction while avoiding unnecessary costs, you need to make sure to pick the right subscription business model for YOUR company. Did you kn...

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The eCommerce Playbook - For Magento, Shopify
Post-Covid Shopping Trends: What to Sell on Your eCommerce Store from 2021-06-21T10:23:24

It looks like COVID may be on the decline – and we have the online shopping trends that definitely aren't! In today's episode, we'll discuss the TOP TEN hot products and tends right now that y...

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The eCommerce Playbook - For Magento, Shopify
5 of the Best WooCommerce Plugins from 2021-06-08T14:55:19

Wanting to take your WooCommerce site to the next level? In today's podcast, we have the TOP plugins to accelerate your growth - most of them are FREE! Go ahead and listen to get started.. They'r...

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The eCommerce Playbook - For Magento, Shopify
The 6 BigCommerce Apps You MUST Have from 2021-06-04T21:58:06

Looking to supercharge your BigCommerce site? We have some of the TOP BigCommerce apps!   We've optimized eCommerce stores for ten years now and in today's episode, we'll talk about the apps th...

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The eCommerce Playbook - For Magento, Shopify
Free PayPal POS App for Magento&Adobe Commerce from 2021-06-02T15:05:05

You're constantly on the move.. Shouldn't your POS System be too? Now every feature you love about your online store will be available wherever your point-of-sale occurs – In today's episode, ...

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The eCommerce Playbook - For Magento, Shopify
How to Make Money on TikTok in 2021 from 2021-05-26T11:58:50

While TikTok is one of the most popular apps in the world, are you utilizing it to it's full capacity? Did you know you could be making millions on this free app??

In this episode, we’ll ...

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The eCommerce Playbook - For Magento, Shopify
Top 6 Marketing Tricks Using TikTok for Your Business from 2021-05-21T18:57:51

In this episode, I’m going to talk about the social media platform that your company can't afford to ignore - And that is basically hard to ignore these days in general - TikTok.

I'll sho...

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The eCommerce Playbook - For Magento, Shopify
Why use WooCommerce? from 2021-05-17T14:59:39

In this podcast, I’m going to talk about an eCommerce platform that will power your company's website and why it's one of the most popular options on the market.

I'll explain what WooComm...

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The eCommerce Playbook - For Magento, Shopify
What Is Marketo? And What Does Marketo Do? from 2021-05-06T08:35:59

In this podcast, I’m going to go into much more detail about what Marketo actually does, pricing and explain how it works. By the end, you’ll know if Marketo is something you should consider f...

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The eCommerce Playbook - For Magento, Shopify
The Ultimate Shopify SEO Checklist for Generating Traffic from 2021-03-01T15:38:37

Shopify is one of the most popular eCommerce platforms for online stores. Since its start in 2004, the company has grown from 5 people in a coffee shop to over 5,000 across the globe. It’s done ...

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The eCommerce Playbook - For Magento, Shopify
How Magento Destroys Shopify with just 5 Features from 2021-01-27T17:55:54

This video discusses 5 ways Magento destroys Shopify. If you need any of these five features then you're going to want to pick Magento over Shopify for sure.

 

They're both great p...

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The eCommerce Playbook - For Magento, Shopify
How Much Does Magento Cost? from 2021-01-27T08:43:58

In an ideal world, eating bacon would be healthy and the cost of running your eCommerce website would be transparent.

Sadly, we don’t live in an ideal world.

Sometimes, you end up ...

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The eCommerce Playbook - For Magento, Shopify
Top 10 Must Have Shopify Apps for 20201 from 2021-01-22T13:33:08

Shopify, the popular eCommerce platform owns roughly 20% of the market.

One of the many reasons it enjoys this kind of popularity is that Shopify is both extremely customizable and user-f...

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The eCommerce Playbook - For Magento, Shopify
What is BigCommerce? A beginners guide. from 2021-01-22T13:21:16

BigCommerce, headquartered in Austin, TX, is one of the fastest-growing eCommerce software platforms in the world.

Since its inception in 2009, the company has grown to more than 600 empl...

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The eCommerce Playbook - For Magento, Shopify
How Much Money Does Amazon and the other eCommerce Giants Make Every Day? You will be SHOCKED! from 2020-11-20T15:31:25

Have you ever wondered just how much the top eCommerce companies make every day, minute, and second?

Online retailers are at the top of their game and their global revenues show it.  eCom...

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The eCommerce Playbook - For Magento, Shopify
How to Increase Your Shopify Conversion Rate from 2020-11-20T15:18:01

Although there have never been more eCommerce platforms on the market, there are still a lot of reasons to love Shopify.

The platform is extremely popular for being extremely user-friendl...

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The eCommerce Playbook - For Magento, Shopify
How to Write SEO Friendly Blog Posts from 2020-11-20T15:01:32

Obviously, the main focus needs to be using your blog to educate your readers, so they feel more confident about making a buying decision.

This is why one of the oldest adages in content ...

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The eCommerce Playbook - For Magento, Shopify
20 Ways to Drop Abandoned Cart Rates - Part4 from 2020-10-14T12:03:22

According to research done by the Baymard Institute that looked at 41 different studies on cart abandonment stats the average shopping cart abandonment rate is an absolutely brutal 69.57%!

<...

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The eCommerce Playbook - For Magento, Shopify
20 Ways to Drop Abandoned Cart Rates - Part3 from 2020-10-09T13:50:20

According to research done by the Baynard Institute that looked at 41 different studies on cart abandonment stats the average shopping cart abandonment rate is an absolutely brutal 69.57%!

<...

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The eCommerce Playbook - For Magento, Shopify
20 Ways to Drop Abandoned Cart Rates - Part 2 from 2020-10-09T13:48:32

According to research done by the Baymard Institute that looked at 41 different studies on cart abandonment stats the average shopping cart abandonment rate is an absolutely brutal 69.57%!

<...

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The eCommerce Playbook - For Magento, Shopify
20 Ways to Drop Abandoned Cart Rates - Part 1 from 2020-10-09T13:45:57

According to research done by the Baymard Institute that looked at 41 different studies on cart abandonment stats the average shopping cart abandonment rate is an absolutely brutal 69.57%!

<...

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The eCommerce Playbook - For Magento, Shopify
The History of eCommerce from 2020-10-09T13:25:52

Of course, eCommerce as we know it today really got its start when retail giant Amazon created one of the first eCommerce websites back in the early 1990s. Since then, countless companies have f...

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The eCommerce Playbook - For Magento, Shopify
How to Find the Best Shopify Developer or Agency from 2020-10-09T13:11:12

Every Shopify store is different every Shopify store has some unique goals for their Shopify site.

If you want to hire a developer who can help you build a site that’s successful at att...

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The eCommerce Playbook - For Magento, Shopify
How to Avoid Bad Magento Development Agencies or Magento Developers - 10 Tips for Finding the Best from 2020-10-09T10:59:36

There are just so many things that can go wrong when hiring a Magento developer or agency. Making the wrong choice leads to poor implementations and developments, which lead to even more problem...

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The eCommerce Playbook - For Magento, Shopify
Shopify vs Volusion | Which of these similar eCommerce platforms is right for you? from 2020-09-18T12:47:04

As two of the oldest eCommerce platforms, Shopify and Volusion have a lot in common. Their subtle but important differences, however, can tip the scales in favor of one over the other.

K...

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The eCommerce Playbook - For Magento, Shopify
Shopify vs Amazon - Which is the Best eCommerce Platform? from 2020-08-28T16:13:03

https://www.iwdagency.com/ - The eCommerce Experts

Use our Shopify Referral code for a FREE 14-day trial period: ?ref=iwd-agency1

Both Shopify and Amazon are two eCommerce giants...

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The eCommerce Playbook - For Magento, Shopify
Shopify Stock Crushes Estimates 2020 from 2020-08-28T16:12:39

IWD Agency - The eCommerce Experts - https://www.iwdagency.com/ The e-Commerce giant Shopify announced skyrocketing numbers for its second quarter that...

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The eCommerce Playbook - For Magento, Shopify
Shopify vs Squarespace 2020 | Which is the best eCommerce Platform from 2020-08-28T16:03:33

https://www.iwdagency.com/ - The eCommerce Experts Use our Shopify Referral code for a FREE 14-day trial period: ?ref=iwd-agency1 Although both Shopify and Squarespace help you build your on...

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The eCommerce Playbook - For Magento, Shopify
Shopify vs Etsy - Which is best for your eCommerce goals? from 2020-08-28T15:50:40

https://www.iwdagency.com/ - The eCommerce Experts Use our Shopify Referral code for a FREE 14-day trial period: ?ref=iwd-agency1 How do you choose between Etsy and Shopify - two popular eCo...

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The eCommerce Playbook - For Magento, Shopify
BigCommerce vs WooCommerce - which is the best eCommerce platform? from 2020-07-27T10:53:47

https://www.iwdagency.com/ - The eCommerce Experts Whether you're starting a new online store or expanding an existing one, choosing the right eCommerce platform is key to your success. We’v...

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The eCommerce Playbook - For Magento, Shopify
Magento vs BigCommerce - Which eCommerce platform is right for you? from 2020-07-03T17:54:06

IWD Agency - The eCommerce Experts - https://www.iwdagency.com/

Magento or BigCommerce? Not sure which eCommerce platform is right for your busin...

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The eCommerce Playbook - For Magento, Shopify
Magento vs WooCommerce - Which is the best eCommerce Platform for you? from 2020-06-23T17:02:21

IWD Agency - The eCommerce Experts

Magento vs WooCommerce

By now, we all know that Magento and WooCommerce are two dominating eCommerce platforms. But which is the best eCommerce...

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The eCommerce Playbook - For Magento, Shopify
How Zappos built its legacy by providing the best customer service and company culture from 2020-06-08T11:40:06

https://www.iwdagency.com/ - The eCommerce Experts

A business idea that came to fruition after an unsuccessful shoe shopping expedition at the mall, was bought out my Amazon at a $1.2 bil...

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The eCommerce Playbook - For Magento, Shopify
Shopify vs BigCommerce 2020 - Which is better? from 2020-06-04T13:14:04

Shopify and BigCommerce are two of the biggest contenders on the eCommerce platform market. Choosing your Content Management System is one of the most important decisions you will make as an onl...

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The eCommerce Playbook - For Magento, Shopify
List and sell products on Facebook, Instagram, Stories and in Ads with Facebook Shops from 2020-06-04T13:05

Facebook Shops is the newest eCommerce tool that allows businesses to easily list and sell their products on their Facebook pages, Instagram profiles, stories or in ads. The social media giant’s...

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The eCommerce Playbook - For Magento, Shopify
WooCommerce vs Shopify 2020 | IWD Agency - The eCommerce Experts from 2020-05-20T14:34:21

https://www.iwdagency.com/ - The eCommerce Experts

Choosing the right eCommerce platform is one of the most important decisions an online business owner will make.

We’ve done some ...

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The eCommerce Playbook - For Magento, Shopify
Increase Your Conversion Rates | 10 Pro Tips | IWD Agency from 2020-05-15T18:00

https://www.iwdagency.com/ - Your eCommerce Experts

Running an online business is no simple task. Any entrepreneur can tell you that building a profitable business isn’t just set it up we...

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The eCommerce Playbook - For Magento, Shopify
Post COVID-19 Online Shopping Behaviors | IWD Agency from 2020-05-09T13:30

Post COVID-19 Shopping Behaviors

We have all been affected, one way or another, by the COVID-19 pandemic. It has changed the way we live, the way we interact, and the way we shop. As the ...

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The eCommerce Playbook - For Magento, Shopify
Top eCommerce Platforms in 2020 | IWD Agency from 2020-05-07T18:00

Top eCommerce Platforms in 2020

With the global pandemic of COVID-19, the whole world is in their homes. With few stores open, eCommerce has turned out to be a reliable resource.

S...

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The eCommerce Playbook - For Magento, Shopify
Mobile Optimizations to Increase ROI | IWD Agency from 2020-05-02T18:00

Mobile Optimizations to Increase ROI

Mobile Conversion rates is an important KPI. If Mobile Conversion Rate is high, then the amount of ROI & revenue generated would be high, and that's t...

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The eCommerce Playbook - For Magento, Shopify
Success Story - Blenders Eyewear | IWD Agency from 2020-04-28T18:00

Success Story 2020 | Blenders Eyewear

Join us for an inspiring and colorful story about Blenders Eyewear, founded by Chase Fisher. What started by selling sunglasses out of a backpack has...

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The eCommerce Playbook - For Magento, Shopify
eCommerce for Dummies 2020 | IWD Agency from 2020-04-24T13:47:55

eCommerce for Dummies 2020

eCommerce has expanded exponentially in recent years and will only continue to do so. Why wouldn't you want to be a part of it?

Watch our video to learn ...

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The eCommerce Playbook - For Magento, Shopify
What is Shopify? | In Simple Words | IWD Agency from 2020-04-14T18:00

What is Shopify?

Shopify is a platform which allows you to start, grow, and manage your own online ecommerce store. They offer a suite of services including marketing, payments, shipping,...

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The eCommerce Playbook - For Magento, Shopify
What is Magento? | In Simple Terms | IWD Agency from 2020-04-07T18:00

What is Magento?

Magento is one of the most popular open-source eCommerce CMS platforms at the moment. This might sound like a bunch of jargon, so let's break it down:

Magento = op...

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The eCommerce Playbook - For Magento, Shopify
Top Tips for Ecommerce Business Owners During Coronavirus | COVID-19 Tips for Ecommerce | IWD Agency from 2020-04-01T18:00

The Impact is UNREAL!

COVID-19 has forced the world to stay indoors. People can't go to restaurants, the gym, movie theaters or even stores. The whole world is in quarantine leading shopp...

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The eCommerce Playbook - For Magento, Shopify
Ecommerce Trends in Covid-19 Pandemic | Top Products Trending during the Coronavirus Pandemic from 2020-03-26T11:16:23

We all know that the Covid-19 pandemic caused by novel coronavirus has forced the entire world to stay inside their homes. The pandemic has impacted the economy more than anyone expected.

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The eCommerce Playbook - For Magento, Shopify
Shopify vs Magento - Top 10 Difference of Shopify&Magento in 2020 from 2020-02-04T17:38:57

Shopify vs Magento - Top 10 Difference of Shopify & Magento in 2020 We are experts in both. Hit us up if you have any questions:

Magento:

https://www.iwdagency.com/

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The eCommerce Playbook - For Magento, Shopify
How 248 Online Merchants Increased Their Revenue by 8% Through This Free Program - Magento, Shopify from 2020-01-14T14:49:51

How the Mobile Optimization Initiative increased merchants' revenue per visitor by 8% for free. This program is available for Magento, Shopify and BigCommerce Merchants.

If you are intere...

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The eCommerce Playbook - For Magento, Shopify
Conversion Rate Optimization- Bridging the Mobile Gap (Magento, Shopify&Bigcommerce) from 2019-11-04T16:30:39

We talk with the CEO of HiConversion, a company hyper-focused on increasing conversion rates with super-intelligent programmatic A/B testing for eCommerce websites. Learn how the gap between mob...

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The eCommerce Playbook - For Magento, Shopify
Lessons Learned From Leading eCommerce At Kendra Scott from 2019-11-02T15:15:45

We talk with Megan Kohout, the VP of eCommerce and Customer Analytics at Kendra Scott, to discuss a range of eCommerce-related topics and learn about some cool initiatives at Kendra Scott. How d...

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The eCommerce Playbook - For Magento, Shopify
Magento Open Source vs Magento Commerce. Why pay for Magento? Formerly known as Magento Enterprise&Community from 2019-10-28T09:00

We discuss the differences between the free Magento Open Source, and the paid version (Magento Commerce). Formerly known as Magento Enterprise & Community. Find out whether or not the paid versi...

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The eCommerce Playbook - For Magento, Shopify
The Mobile Optimization Initiative (MOI) - What is it and how can eCommerce merchants participate? from 2019-10-26T09:00

Find out how merchants are seeing HUGE gains in revenue per visitor by participating in the Mobile Optimization Initiative. To find out more, visit https://mobop...

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The eCommerce Playbook - For Magento, Shopify
What does Headless mean for the future of eCommerce? from 2019-10-25T15:00:24

Businesses are increasingly embracing Headless eCommerce platforms where the frontend is separate from the backend. We talk about what Headless eCommerce is, and why it’s so attractive to merchants...

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The eCommerce Playbook - For Magento, Shopify
What is PWA? Why does it matter for eCommerce? from 2019-10-24T17:02:04

PWA is a buzzword (or buzz acronym!) that is taking the world of eCommerce by storm. Progressive Web Applications create a reliable, fast, and engaging user experience, find out why it’s importa...

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The eCommerce Playbook - For Magento, Shopify
What’s the difference between Magento 1 and Magento 2? Should I upgrade? from 2019-10-24T16:51:51

As Magento 1 is being deprecated soon, many merchants are looking to migrate away from Magento 1. We discuss the differences between Magento 1 and Magento 2. IWD Agency can help you migrate or r...

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The eCommerce Playbook - For Magento, Shopify
Email Marketing Didn’t Work For My Company from 2019-10-16T11:12:51

It’s not that email marketing doesn’t work. It’s that you’re not doing it right! Here’s a quick discussion of how proper email marketing strategy and execution can take your eCommerce email camp...

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The eCommerce Playbook - For Magento, Shopify
How Does Social Proof Drive Revenue in eCommerce? from 2019-10-15T18:14:47

We chat with the VP of Yotpo to discuss why social proof is so important in increasing conversion rates and enhancing your revenue per visitor. Learn how personalized reviews and referral progra...

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The eCommerce Playbook - For Magento, Shopify
How Shipping Affects eCommerce Conversion Rates from 2019-10-15T18:13:37

We sit down with the COO from ShipperHQ to discuss how having seamless, well integrated shipping options can really make a difference in driving eCommerce revenue. You’ll get some cool tricks, s...

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The eCommerce Playbook - For Magento, Shopify
Introduction to the eCommerce Playbook Podcast from 2019-10-14T13:16:45

An introduction to The eCommerce Playbook, a series of video and audio content episodes that bring you cutting edge tools, techniques, and strategies for eCommerce. Join us to learn what you can...

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