Show 442 - How to write a story for your brand - a podcast by Anna Farmery

Anna Farmerytalks with Jim SIgnorelli about storybranding and his model of writing a story for your brand. Marketing in business is about connection just like in the film industry...Jim talks us through how stories are created in business which resonate with customers.

Further episodes of The Engaging Brand

Further podcasts by Anna Farmery

Website of Anna Farmery