Automotive Industry: Attracting Talent and Buyers Across Generations - a podcast by Bonnie D. Graham

The buzz: “Millennials are emerging as the future of the auto industry” (www.jazelauto.com). Every generation has its own approach to work, consumption, technology, and life in general – and to automotive. To remain relevant and strong, the industry needs new approaches to attract, maintain, and develop the younger workforce – and to attract a new generation of buyers with very different interests. Are OEMs aligned with this shift? Our Gen X, Y, and Z panelists will discuss, confirm, and perhaps debunk stereotypes of each generation’s behaviors and relationship with automotive. The experts speak. Judy Cubiss, SAP: “Ch-ch-ch-ch-changes Turn and face the strange” (David Bowie). Miranda LaBate, SAP: “To master a new technology – you have to play with it (Jordan Peterson). Aswin Mannepalli, SAP: “From success, you learn absolutely nothing. From failure and setbacks conclusions can be drawn” (Niki Lauda). Join us for Automotive Industry: Attracting Talent and Buyers Across Generations.

Further episodes of The Future of Mobility and Manufacturing with Game Changers, Presented by SAP

Further podcasts by Bonnie D. Graham

Website of Bonnie D. Graham