26: DMING YOUR IDEAL CLIENT ON INSTAGRAM - a podcast by Isabella Silverio

In This Episode You’ll Hear About:

1. Getting your audience to know you and like you! 

You want them to know you freaking exist just like everyone on Instagram live and Facebook right now knows I exist. You know me you know my story you know about me, you know my voice, that’s the first thing you need your audience to do... To know you!

You need them to like you, okay? This is hard, especially if you're like me where people either fucking love you or they're like, oh my God, that bitch over there. So you need them to like you. And in order for people to like you, they need to like you for who you are, right? They have to like you for who you are, how you show up, not as what you think your audience wants you to be, not as, um, someone you kind of want to be. The point of this is that you have to be yourself because if you're not yourself, you're not giving a reason for people to like you for who you are, right?

They need to resonate with you. They need to have an affinity towards you.

2. Building trust (getting rid of the "they like me they know me they must trust me" mentality)!

The hardest part will be how to go from, "Oh my God, I love your content. Oh my God, you are my goals. Oh, may guide you. Kill it. And Oh my God, like that's going to take you from all my God. You inspire me to Holy Shit. Like just please take my fucking money. Okay. Like please take it. I don't want anymore. I want to give it to you because you can help me."

And that is trust! They need to know you. They need to like you and you need to freaking trust you. Okay? And this is the biggest thing that a lot of people get wrong. It's, hmm, they like me, they know me, they must trust me already. But that's not true, right? You had to have something built up called social proof.

3. Using Client Attraction Marketing to get your client to come to you.

You need to know that they are going to trust you fully by spending dollars on you, right?

And how do you get your audience to trust you? How do you get them to fork over their credit cards and be like, here, just take it? I don't want it anymore. Just take my money. Please, please, please. Okay. How do, how do you got on to do that by offering highly valuable content and leveraging your social proof?

And what is social proof? It is evidence that your valuable content actually works.

 

4. How to skyrocket your Instagram movement though DMS!

Let's start talking about DMing your ideal clients on Instagram. DMing 20 to 30 people a week is really going to skyrocket the movement and your Business. 

So what do you say? DM them and say, "What type of content would you like to see from me in the future?"

This builds trust with your audience that was not there before. If we all took the time to do that market research and to establish those connections and friendships this platform, then your life would be so much easier and you would have content that will reach your ideal client.

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