EP248 - Cyber 5 with Salesforce's Rob Garf - a podcast by Jason "Retailgeek" Goldberg, Publicis & Scot Wingo, Channel Advisor
from 2020-12-02T19:01:13
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Cyber Week online sales unfolded in the pattern we expected after the first three quarters of the year. Digital sales surged an unprecedented 71% in Q2 globally and significantly grew 55% in Q3 globally. We forecast 30% growth for the entire holiday season, November 1 – December 26. For the largest two digital days of the season, specifically, Black Friday came in right on target with 30% growth and Cyber Monday grew at a lower rate of 18% year-over-year (YoY) globally.
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Further podcasts by Jason "Retailgeek" Goldberg, Publicis & Scot Wingo, Channel Advisor
Website of Jason "Retailgeek" Goldberg, Publicis & Scot Wingo, Channel Advisor