165 - A Deep Dive into CRO (Conversion Rate Optimization) with Kurt Philips - a podcast by Josh Hall

Founder and CEO of Convertica.org, Kurt Philips, shares his top tips for getting better website conversions and how to sell conversion/results-based services to clients.

In This Episode

00:00 - Introduction
03:11 - Greeting to Kurt
05:40 - How a hard drive evolved
10:58 - Why is conversion important
14:13 - Which site converts better?
17:29 - What does conversion mean
19:01 - Creating the goal
20:27 - How to increase conversion
23:39 - Using reviews and case studies
29:02 - Cracking seven figures
34:09 - Working through the variables
36:20 - Dress to impress
47:49 - Perception is not always reality
53:21 - Perfect amount of stuff
58:09 - Listening is the most important
1:01:29 - Placement of lead generator
1:03:21 - Do the research
1:07:26 - A conversion trick for mobile

Get all links, resources and show notes at:

https://joshhall.co/165

Further episodes of Web Design Business with Josh Hall

Further podcasts by Josh Hall

Website of Josh Hall