Effective Presentations with Patricia Fripp - a podcast by Sarah E. Brown, Ph.D.

from 2022-05-25T10:00

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Learn how to make a compelling presentation that will keep your audience hooked.

Patricia Fripp is hired by companies to help them drive more business by perfecting their sales conversations and presentation.

In this episode, Patricia talks about how presentations play a key role in your work– whether it’s about building credibility for your team and audience or effectively persuading potential clients. Patricia shares powerful ways you can improve your presentation so that you can speak and persuade with confidence and impact whenever and wherever you are!

 

What you will learn from this episode:

  • Discover why PowerPoint plays an additional persuasion effect on your team and clients
  • Learn what are the five ways how you can make a powerful, effective, and compelling presentation that will keep your audience hooked
  • Understand how you can sell the topic and the result at the same time through the power of presentations

 

“Specificity builds credibility.”

- Patricia Fripp

 

Valuable Free Resource:

  • How to build credibility through amazing, audience-centered presentations in order to make effective growth and impact: https://fripp.com/handouts/

 

Topics Covered:

01:40 - Challenge is finding new options for building a new way of business for the future while being comfortable, productive, and competitive

02:33 - Not realizing the brilliance of presentations and public speaking: the common mistake business women leaders make when trying to present an effective presentation in their workplace

03:28 - One free and actionable tip you can do to make perfect conversations, compelling sales talk, and effective presentations: Very simply, who is the audience? And if you were to consider that you are going to connect to an audience, if your subject is of interest to them. And you might think well, "How do I do that?" By speaking as an audience advocate! You look at your message from the point of view of the audience.

04:28 - One valuable free resource to help you improve your presentation and present with an impact that will keep your audience hooked: https://fripp.com/handouts/

05:13 - Q: What are the five ways everybody at any level can improve their presentations? A: And they would be-- one, open your presentation with impact. And of course, close on a high. The first 30 seconds and the last 30 seconds of any presentation have a great impact. The purpose of the opening of your presentation is to arouse interest in the subject.

 

Key Takeaways:

“Open and close with impact, have a simple structure, tell good stories, focus on the audience, and add specific language.” - Patricia Fripp

“Although you might be brilliant, have a great grasp of your content, that doesn't mean you can put it together into a powerful and persuasive presentation. Plus, it takes a lot longer than most people realize to create a masterpiece that looks as if you're just delivering it spontaneously.” - Patricia Fripp

“By speaking as an audience advocate! You look at your message from the point of view of the audience. To say our new strategy will be great for shareholders has no interest to employees unless they are shareholders.” - Patricia Fripp

“Every presentation is built around a premise, a big idea, a central theme.” - Patricia Fripp

“Sometimes you sell the topic, sometimes you sell the result.” - Patricia Fripp

“Because although we use words to communicate, our audience sees what we say in our stories. They can often see themselves in the stories you tell, and find specificity builds credibility.” - Patricia Fripp

 

Ways to Connect with Patricia Fripp:

 

Ways to Connect with Sarah E. Brown:

 

Further episodes of The KTS Success Factor® (a Podcast for Women)

Further podcasts by Sarah E. Brown, Ph.D.

Website of Sarah E. Brown, Ph.D.