EP 465 - How Will the Frost in Brazil Affect My Coffee Business? (The Daily Coffee Pro Podcast by MAP IT FORWARD) - a podcast by MAP IT FORWARD
from 2021-08-09T10:00
In our previous two episodes of The Daily Coffee Pro by MAP IT FORWARD we discussed the 3 different frost events in Brazil and how this might affect the supply chain as well as the industry at large. In this episode of the podcast, we're exploring how these fundamental and significant shifts in supply and demand economics have the potential to significantly impact small businesses (and consequently employees) in the coffee value chain.
Some reference material for you:
1. Brazilian Coffee Agronomist, Jonas Ferraresso on the MAP IT FORWARD Podcast helping us to understand the first 2 frost events:
https://youtu.be/tjyMgVtk42Q
2. This article, written by Jonas Ferraresso for Roast Magazine: https://dailycoffeenews.com/2021/07/12/frost-hits-brazilian-coffee-lands-extent-of-damage-not-yet-known/
3. Article by Alejandro Cadena, CEO from Caravela Coffee on the subject of needing to shift consumer prices after the frost events in Brazil https://caravela.coffee/project/a-pivotal-moment-for-specialty-coffee/
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SPONSOR: BARATZA
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http://www.baratza.com
This episode of the MAP IT FORWARD podcast is brought to you by manual brewing grinder manufacturer, Baratza. The company that’s known for innovation, value, quality, and consistency. Baratza designs precision burr grinders with a small footprint - perfect for both home and commercial environments. Head to www.baratza.com to pick up your favorite grinder today or enquire about becoming a wholesaler of Baratza grinders. Baratza - We Grind, You Brew.
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FURTHER INFO
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Website: https://www.mapitforward.org
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