EP85: BRAND STRATEGY with MATT WAKSMAN of Ogilvy - a podcast by Mark McC - Brought to you by Engage

Notes:

• JWT Planning Model - https://www.slideshare.net/williamtheliar/jwt-planning-guide
• Matt's Anti Semitism piece - https://www.campaignlive.co.uk/article/when-comes-social-justice-inclusive-marketing-jews-dont-count/1735033
• Matt's LGBTQ+ Campaign - https://www.linkedin.com/posts/matthew-waksman-3b066a5a_you-learn-not-to-hold-hands-or-kiss-your-activity-6877585122665738240-lZat
• BUTTMITZVAH - https://m.facebook.com/buttmitzvah/
• Oslo Court - https://www.tripadvisor.co.uk/Restaurant_Review-g186338-d1016879-Reviews-Oslo_Court-London_England.html
• Matt Lucas Desert Island Discs star Neil - https://www.superbexperience.com/experience-matters/uks-most-popular-waiter-neil-heshmat
• Best Restaurants in Tel Aviv - https://www.finedininglovers.com/maps/where-eat-tel-aviv

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