S3E6 - The new age of email marketing - a podcast by BSA Marketing
from 2021-03-25T10:56:22
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In the age of social media, email has taken a backseat, with many considering it old-fashioned. When it first arrived on the scene email marketing was horribly spammed and has had a stigma attached to it ever since, however, like with any communication, when used thoughtfully and respectfully it can actually be one of the most powerful marketing tools.
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