Podcasts by The Marketing Rules Podcast

The Marketing Rules Podcast

The Marketing Rules Podcast from ThinkinCircles, with your host James Whitelock "The voice of Recruitment Marketing".

James takes a deep dive into all things Recruitment Marketing, from strategy, technology and delivery. Talking to leaders and influencers from the Recruitment Marketing space globally. To keep up-to-date with the new "rules" for Recruitment marketing, tune in every week.

Further podcasts by ThinkinCircles Ltd

Podcast on the topic Wirtschaft

All episodes

The Marketing Rules Podcast
Live from TATech Europe from 2023-12-13T09:39:40

This is a special episode, recorded live from TATech Europe on 5th December 2023 in London.


#MarketingRules

#TheVoiceOfRecruitmentMarketing

Support for this podc...

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The Marketing Rules Podcast
AI and the future of Talent Engagement with Stanislaw Wasowicz from 2023-11-27T07:16

AI has been the hot topic of conversation for the last 2 years and you can't move without a post or article on how it's going to affect the labour market and recruiting, but how is it go...

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The Marketing Rules Podcast
Talent Intelligence with Toby Culsaw from 2023-11-13T06:27

Talent intelligence is a fairly new term for assessing potential hires, trends in the job market and internal performance benchmarks all aimed at improving hiring success.
Joining me this wee...

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The Marketing Rules Podcast
How can DE&I be your point of difference with Jo Major? from 2023-10-30T06:50

Does DE&I mean different things to different people and can your approach to DE&I be used commercially?

Joining me this week is Jo Major, Founder of Diversity in Recruitment.

...

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The Marketing Rules Podcast
Why you should invest in L&D with Ben Stocken from 2023-10-09T05:58

Like many outsourced functions for business, Learning and Development can be seen as a luxury, suffering in a downturn. Last in first out mentality. Joining me this week is Ben Socken, Founder a...

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The Marketing Rules Podcast
Do you feel lucky with Ashley Cooper? from 2023-09-26T05:00

Do you believe in luck or do you make your own luck as a recruiter? and what's a job title? are you a recruiter, a talent acquisition specialist or something else?

Joining me this wee...

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The Marketing Rules Podcast
High performing teams with Steve Sallis from 2023-09-12T05:36

Every business wants their teams to perform as best as possible, with everyone pushing in the same direction and team leaders who are respected and followed.

Joining James this week is St...

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The Marketing Rules Podcast
Recruiters as marketers with Chad Sowash from 2023-08-28T05:32

Where does the recruiter stop and the marketer start? We are seeing more and more pressure on recruiters to be more like marketers, from personal branding to collateral creation.

Joining ...

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The Marketing Rules Podcast
SEO for small businesses with Ben Lund from 2023-08-14T05:37

Small businesses tend to fall on the opposite side with their use of SEO, either it is too expensive to make any headway or they spend all their budget on SEO and nothing is left for any other m...

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The Marketing Rules Podcast
Recruitment marketing: North America x Europe with Serge Boudreau from 2023-07-31T05:51

It's always interesting to understand what other parts of the world are doing better, or worse when it comes to recruitment marketing and employer branding. Joining me this week is Serge Bou...

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The Marketing Rules Podcast
Getting it right from the 'Start-up' with Bobby Banerjee from 2023-07-10T05:40

Setting up your new recruitment agency is one of the most exciting and terrifying times of running a business, but what can you do to get it right from the start?

Joining James this week ...

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The Marketing Rules Podcast
Translate your way to better marketing with Evan Kramer from 2023-06-29T05:22:13

For any business moving into a new territory and key marketing consideration is whether to translate your collateral into the local language. Joining James this week is Evan Kramer, founder of M...

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The Marketing Rules Podcast
Making memorable messages with Arel Moodie from 2023-06-12T05:56:26

For those of us that present on a regular basis, whether it's online or face to face how do we know how effective we are as a presenter and if our content is hitting the right mark?

J...

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The Marketing Rules Podcast
Sales and Marketing or Sales & Marketing with Mike Ames from 2023-05-27T23:00

Sales and Marketing, Sales & Marketing. There is a difference the first is 2 different departments, the second is both functions working together. Joining me this week is Mike Ames from Flai...

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The Marketing Rules Podcast
B2B marketing with Sean Campbell from 2023-05-01T06:08:56

B2B and B2C marketing are two very different disciplines with two very different objectives, but sometimes these differences can get diluted and confused, so how do we keep on track?


...

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The Marketing Rules Podcast
Disability over adversity with Samantha Renke from 2023-04-05T07:20:26

The Marketing Rules Podcast is pleased to welcome Samantha Renke, actor, author, presenter and activist.Samantha takes us through how she got started in acting, how she become a voice in the dis...

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The Marketing Rules Podcast
Inclusive recruitment with Emma Freivogel from 2023-03-13T06:58:54

Being an inclusive recruiter is easy to say but much harder to prove.

It's my pleasure this week to welcome Emma Freivogel founder and MD at Radical Recruit.

Emma has made it her m...

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The Marketing Rules Podcast
Employer branding with James Ellis from 2023-03-06T06:05:17

Whether you're a global brand or a start-up, getting potential employees to want to work for you is always a challenge. Enabling them to understand what you stand for and why they should work fo...

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The Marketing Rules Podcast
SYSTEMology with David Jenyns from 2023-01-23T06:30:29

We have a way of working which might describe a system, but should we and how could we roll this out across our entire business? Joining me this week is David Jenyns, the author of Systemology. Dav...

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The Marketing Rules Podcast
Data driven marketing with Shazamme from 2022-12-19T13:44:12

How to get the most from your new website is always a discussion point. Whether its SEO, advertising or content to drive ROI. But should we first take a step back and ask what the data is tellin...

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The Marketing Rules Podcast
Beyond big data with Peter Shafer from 2022-11-21T10:42:03

In recruitment marketing, we have data at our fingers tips but making sense of it and using it effectively is the tricky part.

Joining me this week is Peter Shafer, VP at Prosper Group. Listen

The Marketing Rules Podcast
Marketing strategies and influencers with Kurt Uhlir from 2022-11-07T09:10:28

Targeting the low-hanging fruit at the start of a marketing project is always tempting, but first you need a solid strategy.

This week's guest is Kurt Uhlir marketing consultant and busin...

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The Marketing Rules Podcast
Halloween Special with Elizabeth Lembke from 2022-10-28T05:55:24

This episode is a little different as I'm welcoming back Elizabeth Lembke to the show. Regular listeners will know Liz from 'What recruitment can learn from 80's mo...

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The Marketing Rules Podcast
Defining your brand position with Ulli Applebaum from 2022-10-03T05:57:29

Trying to define why your brand is unique and why your audiences should buy from you is one of the trickier exercises businesses and marketers go through. Typically we call this your "positionin...

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The Marketing Rules Podcast
The challenges of rebranding with Jim Heininger from 2022-09-12T05:25:19

The term rebranding can mean different things to different people but a sense of excitement and dread usually accompanies it.
The excitement we marketers get when finally able to refocus the...

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The Marketing Rules Podcast
Picking the right recruitment database with Rob Green from 2022-08-22T07:35:30

One of the biggest projects a recruitment agency can take on is changing database providers, bringing with it the possibility of downtime, delivery issues and training.

Joining me this we...

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The Marketing Rules Podcast
How can insights support your marketing with Darshan Mehta from 2022-08-02T05:39:06

Being a customer-centric business and improving the customer experience is now more important than ever.

So does this mean your Marketing strategy constantly needs to change to keep pace?...

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The Marketing Rules Podcast
The Power of RPO with Shannon Russo from 2022-07-25T05:58:45

Recruitment Process Outsourcing or RPO has been a staffing model for many years now, but the definition has been used to describe many recruitment tactics.
So what does RPO mean in 2022?

...

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The Marketing Rules Podcast
The Future of Video in Recruitment with Josh Symons from 2022-06-27T07:17:14

Over the past few years, we have become accustomed to having video calls, but are we dragging our heels in using video in the recruitment process?

Joining me this week is Josh Symons, Hea...

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The Marketing Rules Podcast
6 Calls To Action You Should Be Using from 2022-06-23T12:21:15

Should I still be using calls to action to encourage engagement?

Julia Fras answers this questions and gives you 6 ways to use them with examples that you can sta...

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The Marketing Rules Podcast
Candidate Attraction and Automation with Brad DiPaolo from 2022-06-20T08:15:03

Automation in recruitment marketing is nothing new, but using it strategically beyond sending sequenced emails is the goal.

Joining me this week is Brad DiPaolo from Candidate Hub. Brad e...

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The Marketing Rules Podcast
The Importance of Personal Branding with Jason Frazell from 2022-06-13T06:15:19

In marketing, we are used to building corporate brands, but personal brands and the strategies behind building a one for yourself and your team is a slightly different discipline.

Talking...

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The Marketing Rules Podcast
The Future of Recruitment with William Tincup from 2022-05-31T08:01:18

We don't have a crystal ball to predict the future but we can make some educated guesses.

The recruitment industry is no different and is a good barometer for global, regional and lo...

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The Marketing Rules Podcast
You Need A Social Media Strategy from 2022-05-26T08:00:33

Why does my business need a social media strategy to grow?

Julia Fras answers your questions about social media strategies and gives you practical advice on how to start ...

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The Marketing Rules Podcast
Spring Cleaning Your Instagram from 2022-05-12T07:00:45

How can I improve my Instagram within minutes?

Julia Fras, ThinkinCircles' marketing assistant, talks you through 4 simple ways to quickly and easily improve your Instagram.

Narr...

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The Marketing Rules Podcast
Digital Talent with Matt Alder and Mervyn Dinnen from 2022-05-09T07:17:35

'In a disrupted and technology-enabled world of work, HR professionals' ability to attract, recruit and retain people with digital skills can be the difference between business success and failu...

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The Marketing Rules Podcast
Matt Sigelman returns to discuss workplace mobility, global Talent shortages and Building equity and diversity from 2022-05-03T05:39:42

Friend of the podcast Matt Sigelman returns to give an update on the recent merger of Burning Glass and EMSi and his new role as President of the burning glass institute.

Matt also s...

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The Marketing Rules Podcast
10 Years Of Recruitment Marketing from 2022-04-28T06:00

What does it take to build a successful recruitment marketing business?

James Whitelock, ThinkinCircles' MD, recalls his journey in establishing ThinkinCircles as an indu...

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The Marketing Rules Podcast
Is marketing hard to measure with Glenn Southam from 2022-04-11T06:00

Why, how and what we measure in marketing has always been a point of contention. More than often marketing KPIs are set from high above and have little to no relation to the day to day efforts a...

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The Marketing Rules Podcast
My First Two Weeks in the Recruitment Marketing Industry from 2022-03-31T10:37:32

What does it take to build a successful recruitment marketing business?

Julia Fras, ThinkinCircles' marketing assistant, reflects on her first two weeks at ThinkinCircles...

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The Marketing Rules Podcast
The challenges of being a recruitment marketer with Emma Thornton from 2022-03-28T05:00

Running a marketing department on your own in a recruitment agency can be a blessing and a curse. A blessing to be working with an agency that values marketing, but a curse with the intricacies ...

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The Marketing Rules Podcast
At The Recruitment Agency Expo from 2022-03-17T10:48:50

What happened at the Recruitment Agency Expo?

Julia Fras, ThinkinCircles' marketing assistant, recalls her first time visiting the Recruitment Marketing Expo and the high...

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The Marketing Rules Podcast
How to deploy marketing automation with Mark Colgan from 2022-03-14T11:16:01

We all probably now use some kind of automation, whether it's as simple as scheduling social posts or as sophisticated as handling incoming enquiries. But getting it right from the start is key ...

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The Marketing Rules Podcast
Women In Recruitment from 2022-03-08T12:39:34

What does the landscape look like for women in recruitment?

Julia Fras gives employers several ideas for how they can keep their female workforce in the industry for long...

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The Marketing Rules Podcast
The women of fintech with Nadia Edwards-Dashti from 2022-03-07T09:54:43

The traditional view of technology roles is that they are only appealing to and filled by men, but this week's guest is shining a spotlight on the women making waves in technology. Nadia Edwards-Da...

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The Marketing Rules Podcast
Extra Marcus Davies Bateman from 2022-02-28T06:00

More from  Marcus Davies Bateman

Marcus gives us his top 3 tips for recruiters.

#MarketingRules

Support for this podcast comes from Staffing Fu...

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The Marketing Rules Podcast
A return to Brand Sense with Martin Lindstrom from 2022-02-07T07:00

This weeks episode is very special for me as I got to interview Martin Lindstrom. I've followed Martin and read his books on marketing and branding for many years.

We discuss the upcoming...

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The Marketing Rules Podcast
How to reinvent your recruitment business with Marcus Davies Bateman from 2022-01-24T07:00

Growing your recruitment business is never easy, but doing it during a pandemic and fundamentally changing the culture at the same time is even harder.

This week's guest is Marcus Davies ...

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The Marketing Rules Podcast
Can an algorithm screen a candidate better than a recruiter with Darrian Mikell from 2022-01-10T06:00

Can you trust an automated process to screen candidates or is it always better to have a recruiter in the process?

This week I'm my guest is Darrian Mikell, founder at Qual...

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The Marketing Rules Podcast
A festive fireside chat with Liz Lembke. What in HR and recruitment should we throw away from the last year? from 2021-12-13T10:26:56

It's that time of the year again for a fireside chat with friend of the show Liz Lembke.

As this is Liz's 3rd time on the podcast we let her pick the topic.

Liz, chose; What in HR ...

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The Marketing Rules Podcast
Building talent communities with Dualta Doherty from 2021-11-29T06:00

The need to find and engage with the right talent at the right time for the right role is the forefront of most recruiters minds right now. Driven by a shortage of candidates and passive candida...

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The Marketing Rules Podcast
How do we recruit with diversity and inclusion in mind with Adam Tobias from 2021-11-15T06:00

From starting a search for a potential candidate, writing the job advert to conducting the interview, what practical things do we need to consider?

Join me this week is Adam Tobias co-fou...

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The Marketing Rules Podcast
Extra Angela Cripps from 2021-11-09T09:20:54

More from Angela Cripps

Angela gives us her top 3 tips for recruiters.

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Support for this podcast comes from Staffing Future<...

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The Marketing Rules Podcast
The myths of Diversity and Inclusion with Mik Scarlet from 2021-11-01T10:03:57

More and more businesses are understanding the benefits of a diverse and inclusive workforce, but is it just something large businesses can implement?

Joining James this week is performer...

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The Marketing Rules Podcast
The future of employee onboarding with Angela Cripps from 2021-10-25T07:18:11

Onboarding is a hot topic in HR. How we introduce new employees to our company, make them feel part of the team while at the same time informing them how to do their job.

This is now...

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The Marketing Rules Podcast
Whats does agility mean for a recruitment agency with Wendy McDougall from 2021-10-04T07:00

The term 'agile' has been overused in the past year and its meaning has become confused. Does it mean you are quick to adapt, quick to spot no opportunities...does speed even have anything&...

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The Marketing Rules Podcast
Is there such a thing as the perfect piece of content with Jeff Coyle from 2021-09-27T08:07:59

We know the value of great content, but how can you leverage this content on a customers journey?

Joining James this week is Jeff Coyle from MarketMuse.

Jeff talks us through how t...

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The Marketing Rules Podcast
Generating quality leads from your online adverts with Mike Rhodes from 2021-09-06T07:24:49

One of the quickest ways to get in front of your audience is through online adverting. Whether that is through Google or a social network.

But getting this wrong can be costly and damage ...

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The Marketing Rules Podcast
Getting the most from your CRM with Jeroen Corthout from 2021-08-17T09:05:37

We now have the ability to gather vast amounts of data on potential customers, but how do we use this data strategically to make more sales?

Joining me this week is Jeroen Corthout, found...

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The Marketing Rules Podcast
Billy Schwer returns! from 2021-08-09T07:12:29

The difference between being successful and feeling you could have done better is a mental battle we all have at some point.

Joining me again is Billy Schwer, world championship boxer and...

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The Marketing Rules Podcast
Making your business and marketing more inclusive with Andy Kraut from 2021-07-29T16:32:32

We all want our businesses to be as inclusive as possible and they share this with our audiences, but where do we start and how do we avoid silly mistakes that are likely to offend.

Joini...

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The Marketing Rules Podcast
Extra Jack Copeland from 2021-07-26T08:01:55

More from Jack Copeland

Jack gives us his top 3 tips for recruiters.

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The Marketing Rules Extra is supported by The Scoop:

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The Marketing Rules Podcast
Getting the best from your recruitment website with Jack Copeland from 2021-07-19T07:41:16

Recruitment websites have been through so many changes over the past 10 years, from a simple job board to a fully connected front window to your business.

But it's still possible to get i...

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The Marketing Rules Podcast
Online Vs virtual recruitment events with Louise Triance from 2021-07-12T07:11:29

As the future looks likely that more and more of us will work remotely, how could this affect events and conferences? Will they continue to stay online or a mixture of in person and virtual?

...

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The Marketing Rules Podcast
ERP and building customer partnerships with Chris Gherardini from 2021-07-05T08:02:43

How often have you been told that you need all your systems, tools, apps and software to be connected, but why is this so important?

Talking to me this week is Chris Gherardini from Turnk...

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The Marketing Rules Podcast
Extra Romilly Wakeling from 2021-06-28T09:52:27

More from Romilly Wakeling

Romilly gives us her top 3 tips for recruiters.

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The Marketing Rules Extra is supported by The Scoop:

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The Marketing Rules Podcast
What are the latest trends in technology recruitment with Melissa France, Director of Technology at Networkers (Gattaca Plc) from 2021-06-21T07:54:39

The past year has seen a fast track of technology usage; from tech to accommodate homeworking to cybersecurity but who have been the beneficiaries and what does the technology recruitment landsc...

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The Marketing Rules Podcast
How to get out of Recruitment and do what you really want with Hannah Mary McKinnon from 2021-06-07T07:22:28

We've all thought about leaving our job and following our dreams.

This wasn't the case for Hannah McKinnon, all Hannah wanted to do was to own and run a business. This business just happe...

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The Marketing Rules Podcast
From racing cars to recruitment with Romilly Wakeling from 2021-05-17T07:09:39

Join James this week is Romilly Wakeling,  Managing Director at Vision Teaching.

Romilly talks us through her journey into recruitment via motor racing. How she became the MD at Visi...

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The Marketing Rules Podcast
Extra James Lawton from 2021-05-10T07:21:12

More from James Lawton

James gives us his top 3 tips for recruiters.

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The Marketing Rules Extra is supported by The Scoop:

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The Marketing Rules Podcast
Blending AI and human to human conversation with Mike Seidle from 2021-05-04T09:49:07

As AI becomes common places in our working lives and the ease and speed with which we can roll out tools like chatbots, where does this leave human to human conversation in the recruitment proce...

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The Marketing Rules Podcast
Extra Fran Halsall from 2021-04-26T07:04:12

More Fran Halsall!

Fran gives us her top 3 tips for recruiters.

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The Marketing Rules Extra is supported by The Scoop:

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The Marketing Rules Podcast
Before AI, comes automation and integration with James Lawton from 2021-04-19T07:46:28

You can't look at a new piece of tech without seeing the words Artificial Intelligence, but before AI, comes automation and integration.

Talking to James week is James Lawton, Sales Direc...

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The Marketing Rules Podcast
The Recruitment Marketing Congress with Christina Robinson (PODSWAP!) from 2021-04-14T07:35:09

This episode is a little different as I'm talking to Christina Robinson from Green Umbrella about the upcoming Recruitment Marketing Congress.
Both Christina and I are talking at the Congres...

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The Marketing Rules Podcast
Extra Jon Brooks from 2021-03-29T08:33:22

More Jon Brooks!

Jon gives us his top 3 tips for recruiters.

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To connect with Jon:

https://www.linkedin...

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The Marketing Rules Podcast
Who is responsible for Diversity and Inclusion in the recruitment process with Yvan Demosthenes from 2021-03-15T09:16:53

Hopefully we are all familiar with the benefits of having a more Diverse and Inclusive workforce, but this process begins even before the candidate submits their resume.

Talking to me thi...

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The Marketing Rules Podcast
Why content is still important with Jessica Ross from 2021-03-14T20:00

How many times have you been told that content is king and the key to inbound marketing? A lot probably, but where do you start? Joining me this week to discuss all things 'content marketing' is Je...

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The Marketing Rules Podcast
An olympian in recruitment - Francesca Halsall from 2021-03-08T10:22:37

How does an olympian end up working in recruitment?

This week's guest is Commonwealth champion and Olympic swimmer Fran Halsall.

Fran discusses the mentality of an elite sportspers...

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The Marketing Rules Podcast
Can you automate cultural fit with Lee McQueen from 2021-02-22T08:55:49

Cultural fit is a term recruiters have hung their hats on for a few years now. The way you assess a candidate's skills and attitude to fit into a business has become big business. This week's gu...

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The Marketing Rules Podcast
WTF is RevOps with The Sales Geeks from 2021-02-16T10:57:10

RevOPs is probably a term you've heard but not really sure what it means.

So to give us the low down on the latest trend in revenue generation are Richard Few and Matt Simmons from The Sa...

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The Marketing Rules Podcast
Should you shout about your fees with Jon Brooks from 2021-02-08T09:02:21

A sometimes taboo area in recruitment is pricing. How big or small are you margins and how you compare to your peers is always a hot topic.

Join James this week is Jon Brooks from The Val...

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The Marketing Rules Podcast
Extra Gavin Megnauth from 2021-02-01T09:46:05

More Gavin Megnauth!

Gavin gives us his top 3 tips for recruiters.

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To connect with Gavin:

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The Marketing Rules Podcast
Do marketers have a roll to play in diversity, inclusion and equality with Winston B Clements from 2021-01-25T09:49:57

Winston B Clements returns to discuss if marketers have a role to play in diversity, inclusion and equality.

If they do, what is their role and how do you make your marketing more represe...

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The Marketing Rules Podcast
Inbound marketing with Dan Tyre from HubSpot from 2021-01-18T09:46:30

If you haven't heard of the 'inbound marketing methodology' then where have you been? But did you know it was Hubspot that popularised the term, they then went onto to refine it with the 'flywhe...

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The Marketing Rules Podcast
Extra Greg McManus from 2021-01-11T09:05:57

More Greg McManus!

Greg gives us his top 3 tips for recruiters.

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To connect with Greg:

...

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The Marketing Rules Podcast
How to grow a recruitment business using technology with Gavin Megnauth from 2021-01-04T11:55:32

Gavin is the Director of Digital Transformation at GQR/Wynden Stark and he talks to James about how GQR has used technology to  grow every part of their business and how he sees the future ...

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The Marketing Rules Podcast
Does marketing move in waves with Dan Sodergren from 2020-12-21T08:43:29

Does marketing trends move in waves, similar to what we see in music and fashion?

If it does, then how does your business keep up?

James is joined by Dan Sodergren, marketing, tech...

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The Marketing Rules Podcast
How to become a great recruitment consultant with Greg McManus from 2020-12-14T11:56:27

What are the steps to becoming a great recruitment consultant?

This weeks guest is Greg McManus, Non Exec Director, Board Adviser and Founder at GMA.

Greg takes James through the b...

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The Marketing Rules Podcast
What recruiters can learn from Christmas movies with Liz Lembke from 2020-12-07T14:45:55

Liz Lembke returns for some festive fun!

Following on from their podcast on 'What Recruiters can learn from 80's movies', Liz and James chat about 'Wh...

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The Marketing Rules Podcast
3 Innovations That Are Changing Job Boards from 2020-11-30T10:42:24

Audio Blog

In today’s market, finding the best talent for a position is a challenge for employers. The digital revolution has transformed the approach to recruitment, with many employers ...

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The Marketing Rules Podcast
Employer branding with Nate Guggia from 2020-11-30T08:23:51

With a distributed workforce how has this affected employer branding? Is employer branding even that important compared to team branding?

Nate Guggia, employer branding expert joins James...

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The Marketing Rules Podcast
Extra Matt Alder from 2020-11-23T10:16:58

More Matt Alder!

Matt gives us his top 3 tips for recruiters.

#MarketingRules

Support for this podcast comes from The Contract Doctor

<...

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The Marketing Rules Podcast
NORA 20th Anniversary with Stephen O'Donnell from 2020-11-16T08:44:30

2020 will be remembered for many things...A Pandemic, the US election and now the 20th anniversary of The National Online Recruitment Awards or NORAs.

The NORAs have celebrated the best i...

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The Marketing Rules Podcast
Matt Alder Returns to discuss Marketing Automation from 2020-11-03T09:41:50

Recruitments number one podcaster returns (in our opinion)! 

Matt Alder joins James to celebrate the first year of The Marketing Rules Podcast and discuss the future of Recruitment t...

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The Marketing Rules Podcast
Chip Klose from 2020-10-27T08:37:08

This is the second part to a special podswap with Chip Klose of the Restaurant Strategies Podcast.

In the first episode James and Chip discussed what restaurant marketing can learn from r...

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The Marketing Rules Podcast
Extra Iker Jusue from 2020-10-19T07:41:08

More Iker Jusue!

Iker gives us his top 3 tips for recruiters.

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Support for this podcast comes from The Contract Doctor

<...

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The Marketing Rules Podcast
Extra Chris Simsek from 2020-10-12T08:01:34

More Chris Simsek!

Chris gives us his top 3 marketing tips for recruiters.

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Support for this podcast comes from The Contract Doctor Listen

The Marketing Rules Podcast
Live from the L&D Cares Career Growth Summit from 2020-10-05T09:06:41

A special live podcast from the L&D Cares Career Growth Summit 2020

Thanks to Elizabeth Lembke for organising this ...

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The Marketing Rules Podcast
Chris Simsek from 2020-09-28T09:08:59

It's been a difficult time for recruitment marketers, with many being furloughed then redundant.

This episodes guest has proven that being niche means always being needed.

Chris Si...

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The Marketing Rules Podcast
Iker Jusue from 2020-09-21T07:19:58

For many recruiters sourcing is just a part of what they do. The ability to hunt down the perfect candidate can be laborious and time consuming...unless you're a grandmaster sourcer!

Join...

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The Marketing Rules Podcast
Extra Eva Zils from 2020-09-14T15:23:22

More Eva Zils!

Eva gives us her top 3 tips for recruiters.

#MarketingRules

Support for this podcast comes from The Contract Doctor

T...

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The Marketing Rules Podcast
Extra Matt Sigelman from 2020-09-07T08:43:46

More Matt Sigelman!

Matt gives us his top 3 tips for recruiters

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Support for this podcast comes from The Contract Doctor

...

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The Marketing Rules Podcast
Eva Zils from 2020-09-01T07:11:43

How do we move HR technology forward? Do we wait for the established suppliers to sell us something new or do we work collaboratively to move the dial?

Joining James this week is Eva Zils...

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The Marketing Rules Podcast
Extra Elizabeth Lembke from 2020-08-24T09:35:14

Following the 80s movie theme, Liz gives us her top 80s movie for recruiters

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The Marketing Rules Podcast
Working Lunch takeover with Erika Clifford from 2020-08-21T07:18:43

On this episode of Working Lunch The hunter becomes the hunted. 

James is interviewed on 'Marketing rules 101' by Erika Clifford from Just Recruit

#WorkingLunch
#M...

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The Marketing Rules Podcast
Matt Sigelman from 2020-08-17T10:20:44

Data is now the cornerstone of recruitment and interrupting this data could define the future of the labour market.
Joining James this week is Matt Sigelman CEO of Burning Glass Technologies...

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The Marketing Rules Podcast
Extra Adam Gordon from 2020-08-10T07:32:55

More Adam Gordon!

Adam gives us his top 3 tips for recruiters

#MarketingRules

Support for this podcast comes from The Contract Doctor

<...

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The Marketing Rules Podcast
Working Lunch takeover with Andrew Wyschna from 2020-08-05T13:54:11

James takes over hosting duties for #WorkingLunch and has a lively discussion with Andrew Wyschna from JXT about how to manage the change to a client led market.

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The Marketing Rules Podcast
Elizabeth Lembke from 2020-08-03T07:41:47

Another slightly different episode! Travel back with James to 80s and let's find out what recruitment can learn from 80s movies.

Joining  James in the Delorean is Liz Lembke, so get ...

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The Marketing Rules Podcast
Round up July 2020 with Shafiq Mumani from 2020-07-30T15:10:24

Round up of this month's episodes on The Marketing Rules Podcast

Guest co-host this month is Shafiq Mumani

#MarketingRules

Support for this podcast comes from Staffing Futur...

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The Marketing Rules Podcast
Extra Ursula Williams from 2020-07-27T06:48:37

We are trying something new.

The Marketing Rules Podcast Extra is a bit size podcast with one simple rule for the guest. What are you top 3 marketing tips?

In this episode Ursula W...

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The Marketing Rules Podcast
Emma Parkins from 2020-07-23T13:17:59

Over the past few months lots of great marketers have been furloughed or made redundant and now with even fewer marketing roles available, how do you become the signal in the noise?

In th...

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The Marketing Rules Podcast
Working Lunch takeover with John JB Russell from 2020-07-22T13:51:56

James takes over hosting duties for #WorkingLunch and has a lively discussion with John JB Russell from Staffing Future about harnessing technology in the recruitment process.

#Ma...

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The Marketing Rules Podcast
Adam Gordon from 2020-07-20T10:45:58

The idea of 'Talent Pipelines" have been used in recruitment for many years, but the technology to  pipeline and nurture candidates has come a long way. So what is the future of talent acquisition?...

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The Marketing Rules Podcast
Paul Rawson from 2020-07-13T08:39:02

Account based marketing or ABM  is widely used outside recruitment as a strategy to nurture target specific clients, but is rarely used in recruitment marketing even though it seems a perfe...

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The Marketing Rules Podcast
Ursula Williams from 2020-07-07T17:06:23

How does a large global publisher and events organiser continue to connect, engage and inform its audience during COVID19?

James talks to Ursula Williams, Chief Operating Officer at Staff...

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The Marketing Rules Podcast
John JB Russell from 2020-06-29T14:17:16

When it comes to recruitment technologies, websites can sometimes be an afterthought, playing catch up to social media and other sales tools.

So are recruitment websites a waste of time o...

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The Marketing Rules Podcast
Working Lunch takeover with Una McGuinness from 2020-06-25T13:20:58

James takes over hosting duties for #WorkingLunch and has a lively discussion with Una McGuinness. They discuss what to consider before changing your business model.

Learn more about Una:...

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The Marketing Rules Podcast
Francis West from 2020-06-22T09:15:48

This week James talks to Francis West, CEO of WestTeck and cyber security guru.

Francis and James discuss 'security' first marketing and how you can make your website truly safe.

T...

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The Marketing Rules Podcast
Derek Redmond from 2020-06-16T07:54:40

In this week's episode James talks to Derek Redmond.

Derek is an Olympian, Award Winning Inspirational & Motivational Speaker, Business Performance Coach, Mentor & Best Selling Au...

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The Marketing Rules Podcast
Working Lunch takeover with Kristie Perrotte from 2020-06-10T14:31:46

James takes over hosting duties for #WorkingLunch and has a lively discussion with Kristie Perrotte. They discuss creating your value proposition, the wonders of marketing automation and Account...

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The Marketing Rules Podcast
Andrew Wyschna from 2020-06-08T08:34:32

This weeks guest is Andrew Wyschna, Regional Manager - Europe at JXT.

Andy and James discuss the state of play, of Recruitment Websites in 2020 and what we should expect in the next 5 yea...

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The Marketing Rules Podcast
Charles Bhebe from 2020-06-02T13:13:46

Charles Bhebe is one of Zimbabwe's most famous and prolific artists, with work in the Zimbabwe National Gallery. Charles has exhibited across the globe including being selected to represent Zimb...

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The Marketing Rules Podcast
Sarah Goodrich from 2020-05-26T12:12:24

In the first episode of season 3 James talks to Sarah Goodrich. Sarah is Founder and MD at G Ops a specialist in helping SME Recruiters with their Operations function. James and Sarah discuss th...

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The Marketing Rules Podcast
Craig Oliver from 2020-05-04T08:30:06

Craig is the Managing Director at Spectrum Search.
James and Craig discuss recruiting in the technology space, how to build talent pools and the future for the tech industry.

Con...

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The Marketing Rules Podcast
Darren Curtis from 2020-04-28T07:52:26

Darren is a Recruitment website technology specialist  and Enterprise Sales Director at Volcanic.

In this episode James and Darren discuss what are the essential things you should be...

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The Marketing Rules Podcast
Jamie Gripton from 2020-04-20T08:13:55

Jamie is a partner at Mitchel Lake Group and Partner  and executive search expert based on Singapore.

Jamie and James talk about the current recruitment climate in Singapore and Asia...

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The Marketing Rules Podcast
Miles Hunt from 2020-04-14T12:49:04

Miles is an International recruitment and talent management entrepreneur and expert,  Founder and Ex CEO at The Empresaria Group and Chairman for numerous other recement businesses.
Mi...

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The Marketing Rules Podcast
Joost Kreulen from 2020-04-09T09:48:25

Joost Kreulen is the former Managing Director of Select Appointments Netherlands, Vedior Netherlands and The Empresaria Group and is now a Non Executive Director for several companies.

Jo...

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The Marketing Rules Podcast
Darren Westall from 2020-04-07T10:09:19

Darren is the CEO at Paiger, marketing know-it-all and genuine nice guy!

Darren and James chat about how to manage your marketing during the C19 crisis, why video marketing isn't for ever...

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The Marketing Rules Podcast
Winston B Clements is back! from 2020-03-30T12:54:13

This week James talks to Winston B Clements again about surviving self isolation, social distancing and working from home.

You can find out more about Winston at:
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The Marketing Rules Podcast
Interview with Billy Schwer, World championship boxer and motivational speaker from 2020-03-23T10:40:28

James talks to World championship boxer and motivational speaker, Billy Schwer.
They talk about the highs and lows of Billy's extraordinary boxing career and how he reinvented himself and a ...

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The Marketing Rules Podcast
Interview with Belinda Johnson, Employment research consultant from 2019-12-04T11:07:01

This week James talks to Belinda Johnson, Employment research consultant about understanding data in recruitment. What are the key data points to record and measure and how this will affect your...

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The Marketing Rules Podcast
Interview with Sarah Burrell, Inclusion Consultant from 2019-11-26T09:24:22

This week James talks to Sarah Burrell about how to make the workplace more inclusive and the future of inclusion .

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The Marketing Rules Podcast
Interview with Russell Thompson, Managing Director LMA Recruitment from 2019-10-11T13:13:06

This week James talks to Russell Thompson about marketing at an SME recruitment business that's growing and how you keep your strategy agile enough to keep up.

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The Marketing Rules Podcast
Interview with Winston Ben Clements, Keynote Speaker on diversity, Inclusion and tech from 2019-10-01T10:22:10

This week James talks to Winston B Clements about inclusion, diversity, tech and making your workplace work for you.

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The Marketing Rules Podcast
Interview with Joanne Lockwood, Inclusion & Belonging Specialist. Recorded at #TruInclusion from 2019-08-29T07:33:43

James talks to Joanne Lockwood at #TruInclusion. They chat about defining inclusion and the difference between diversity, how to make a business more inclusive and the future of inclusion.

<...

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The Marketing Rules Podcast
Interview with Matt Alder, host of the Recruiting Future podcast from 2019-08-05T14:34:16

James and Matt talk about how he got started in podcasting, what makes a successful podcast and the future of podcasting

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The Marketing Rules Podcast
Interview with John Nurthen, Executive Director Global Research. Staffing Industry Analysts from 2019-06-26T10:11:50

James talks to John Nurthen Executive Director Global Research. Staffing Industry Analysts.

They discuss the changing faces of recruitment companies, what is a recruitment company in 2019...

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