Gideon Joseph - Helping The Next Generation of Founders Become Famous - a podcast by Dominic Monkhouse

Do you need to notch your marketing up another level? Do you run a tech start up but your story is failing to get any traction? Then you need to hire in Transatlantic, the marketing agency run by CEO Gideon Joseph.

Key takeaways:
How Gideon used the media to make Skype famous
The work Gideon’s done for former clients and does for current ones
What you as a business leader need to do in terms of marketing
The importance of narrative, fame and a rolodex
Measuring the value of PR
How to use LinkedIn effectively

Further episodes of The Melting Pot with Dominic Monkhouse

Further podcasts by Dominic Monkhouse

Website of Dominic Monkhouse