Kasha Huk - B-Lab Country Manager - using businesses as a force for good. - a podcast by Team Earth Heroes

It is the main role of businesses today to serve the global community or to serve their employees, shareholders and customers?

Kasha Huk is the Country Manager of Canada at B-Lab. We talked about the mind-shift happening in the business world. The biggest and most capital intensive institutions like Black Rock commit their efforts towards a more sustainable and fair world for humanity and the planet. 

Kasha is facilitating that emerging within big cooperations, medium-sized businesses and startups in Canada and around the world and gives us deep insights into the standards B-Lab is establishing in the economy.

In the podcast we are talking about:

- the match of profitable businesses and social/environmental impact

- what are the signs that we are witnessing a tipping point of companies that adapt to our global problems

- the interplay of politics, NGO´s and business

- how the externalization of costs (e.g pollution) is regulated and how "green" business will give their investors profitable investment possibilities

- impossible till someone does it - will we that in solving climate change?

- how to leverage the power of organizations like B-Lab

My key take away of the podcast is Kashas amazing "we will solve that mess" attitude and the positive energy that is creating.

Who are your role models that use their business as a force for good?

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