Podcasts by The Not So Mad Men
Further podcasts by Gavin Seal
Podcast on the topic Management
All episodes
Your Brand is a 2-Way Street from 2013-03-19T17:40:10
In the 2nd part of our 2-part series on branding we focus on how the voice of your consumers shapes your brand identity in today's digital sphere. Keeping your business' core values intact at every...
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"Conversational Capital"and Personal Branding from 2013-03-14T03:40:12
In the 1st part of our 2-part series on branding we focus on creating a unified brand identity. Using a concept from the book, "Conversational Capital" written by the some of the heads of internati...
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Axe Battles Build Teams from 2013-02-25T05:00
Teams are like families. We usually don't get to choose them, and we have to work to make them stronger. As the owner of the cross platform publisher, Signal Rise Media Corporation, Cahill Puil ha...
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Eating the Competition for Breakfast, Lunch&Dinner from 2013-02-11T19:27:45
Like all great businesses, Dine.TO started with coffees, dinners and drinks, and now it's become Toronto's most trusted resource for Toronto restaurants and information pertaining to the Toronto cu...
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It's an App World After All from 2013-01-28T05:00
Advertising week is finally here! In our top stories, Chris picks his top-3 events of the bunch and we discuss Internet Explorer's latest attempt to strike an emotional chord in one of their recent...
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CES 2013:"The Resolution Revolution" from 2013-01-14T08:52:57
3D, 4K, digital, mobile and more. The Consumer Electronics Show, one of the biggest trade shows of the year, has once again come and gone. The Variety Podcast's Stephen Hanbury joins the show this ...
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Form Versus Function&Designing for Social from 2013-01-07T05:39:42
Hubub is a brand new tool that lets you pull content from all your favourite social media platforms and get the stories you want, told the way you want them to be. The service's designer, Helen Tra...
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Giving Small Business a Big Boost from 2012-12-10T05:00
All those digital tools out there make it easy for small businesses to build websites or advertise with Google AdWords. They also make it easy to waste a lot of time, and a lot of money on building...
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Tell Stories, Sell People, Get Money from 2012-12-03T05:00
Brandon Corman helps Southern and Northern Ontario businesses grow in the most fundamental way possible, by getting them more money. He connects entrepreneurs with investors (Angels and Venture Cap...
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I Got 99 Problems&Analysis Paralysis is 1 from 2012-11-26T05:00
In today's landscape of global entrepreneurship, you have to be more than just a businessman, you have to be a business, man. Mediapreneur, Gwen Elliot, has made a career out of her thirst for know...
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Disasters on Social Media&Social Media Disasters from 2012-11-12T05:00
When victims of Hurricane Sandy needed to find help without access to TV or computers, they turned to Twitter. Meanwhile, American Apparel tried to capitalize on Hurricane Sandy with their controve...
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How Ads Find YOU from 2012-11-05T05:00
In last week's episode we talked to a writer at an ad agency about some of the creative that goes into a great advertising campaign. What we didn't talk about was how that creative concept and fina...
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What Makes a Good Ad Great? from 2012-10-29T04:00
If you're listening to a podcast called "The Not So Mad Men" you're probably the type of person who has a favourite ad. Whether it made you laugh or cry, for 30 seconds you got an experience that y...
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Stay Calm. It's Only Video. from 2012-10-22T04:00
Giant corporations like McDonald's are using video to promote transparency, and landing page videos have become a must have for any startup. With so many businesses finally realizing how effective ...
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How to Create Innovation with"Design Thinking" from 2012-10-15T04:00
When you think about "design"...what comes to mind? Graphic design? Interior design? Well, when Brock Hart thinks about design he sees more than just a title or an industry. He sees a mindset. He s...
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Making Coin to Create Change from 2012-10-01T04:00
Helping to raise $130,000 on Kickstarter wasn't easy for Chaker Khazaal, Founder of Nations United, but neither was growing up under regular threat of armed conflict and constant political tension ...
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