Scaling Modern Media Companies, Distribution, and Retail Media with Mike Pollack, CRO, GroceryTV - a podcast by Tim Rowe

from 2023-09-05T05:00

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Retail Media Masterclass

Learn about in-store networks and how to maximize return on ad spend.

 Join Mike Pollack, the CRO of GroceryTV, and myself in today's episode where we're breaking down:

1. What it means to scale as a modern media company

2. How to unlock distribution with focus

3. And dive deep on why Retail Media Networks (RMNs) are so hot

Get in touch with Mike at mike@grocerytv.com

Highlights and Key Concepts:

  1. The Power of Having Systems and a Defined Product:
  2. Leveraging Distribution for Scaling:
  3. The Current Wave of Innovation in Retail Media:
  4. Challenges and Opportunities in Adoption:

Key Moments


  • 00:08:14 Focus and sacrifice drive success.
  • 00:17:03 Retail media is rapidly growing.
  • 00:19:20 Retail media networks are evolving.
  • 00:27:02 In-store media is evolving.
  • 00:29:33 Retail media can drive performance.

Want to work together?

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Website of Tim Rowe