Podcasts by The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

Google Ads expert and Premier Google Partner Chris Schaeffer talk pay per click, Google Ads, online marketing, and how to advertise your business effectively. This podcast helps business owners, digital marketing agency employees, and pay per click freelancers make the most of their Google AdWords budgets. New episodes come out every Monday, and ask  your Google Ads questions at www.paidsearchpodcast.com

Further podcasts by Chris Schaeffer & Jason Rothman: Pay Per Click (PPC) Search Engine Marketing Experts

Podcast on the topic Marketing

All episodes

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
299: What Kind of Results to Expect from a YouTube Campaign in Google Ads from 2022-02-20T22:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp

Chris Schaeffer - https://www.chrisschaeffer.com/ Listen

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
298: How to Build a YouTube Campaign in Google Ads from 2022-02-13T22:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp

Jason Rothman - https://rothmanppc.com/
Chris S...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
297: 5 Data Columns in Google Ads You Must Understand! from 2022-02-06T22:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp

Chris Schaeffer - https://www.chrisschaeffer.com/ Listen

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
296: Awesome Google Ads Q&A About SKAGS, Click Share, Negative Keyword Match Types, Showing At The Top, and More! from 2022-01-30T22:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp

Jason Rothman - https://rothmanppc.com/
Chris S...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
295: What Should My Google Ads Budget Be? And Other Common Google Ads Budget Questions from 2022-01-23T21:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp

Chris Schaeffer - https://www.chrisschaeffer.com/ Listen

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
294: Responsive Search Ads Deep Dive - Part 3 from 2022-01-16T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp
Preview ads on Opteo - https://opteo.com/ad-preview
...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
293: Responsive Search Ads Deep Dive - Part 2 from 2022-01-09T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp
Preview ads on Opteo - https://opteo.com/ad-preview
...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
292: Responsive Search Ads Deep Dive - Part 1 from 2022-01-02T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp

Jason Rothman - https://rothmanppc.com/
Chris S...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
291: What Worked Awesome in Google Ads This Year from 2021-12-26T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp

Chris Schaeffer - https://www.chrisschaeffer.com/ Listen

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
290: Reviewing the Most Important Google Ads Topics From 2021 and Looking Forward to 2022 from 2021-12-19T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp

Jason Rothman - https://rothmanppc.com/
Chris S...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
289: How to Trust Your Instincts with Google Ads from 2021-12-12T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp

Chris Schaeffer - https://www.chrisschaeffer.com/ Listen

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
288: What is Going on with Phrase Match Keywords? from 2021-12-05T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp2

Jason Rothman - https://rothmanppc.com/
Chris ...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
287: B2B Campaigns in a B2C World from 2021-11-28T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp2

Chris Schaeffer - https://www.chrisschaeffer.com/<...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
286: Google Ads Q&A With Some Awesome Questions from 2021-11-21T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp2

Jason Rothman - https://rothmanppc.com/
Chris ...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
285: The Places Where Your PPC Campaign Could Be Leaking from 2021-11-14T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp2

Chris Schaeffer - https://www.chrisschaeffer.com/<...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
284: Longtail Keywords Are Dead from 2021-11-07T22:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp2

Jason Rothman - https://rothmanppc.com/
Chris ...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
283: Simple and Essential Questions for Improving Your Google Ads Results from 2021-10-31T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp2

Chris Schaeffer - https://www.chrisschaeffer.com/<...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
282: Google Ads Q&A from 2021-10-24T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp2     

 Show Notes:

This week the guys ...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
281: The Two Things That Happen When You Launch a New Google Ads Campaign from 2021-10-17T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp2     

 Show Notes:

Two things happen whe...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
280: How to Minimize Bad Traffic on Search Campaigns from 2021-10-10T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp2     
 
Chris Schaeffer - https://www.chrisschaeff...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
279: How We Keep Conversion Tracking Simple and Easy from 2021-10-03T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp2     
 
Jason Rothman - https://rothmanppc.com/ Listen

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
278: Responsive Ads Deep Dive (Expanded Text Ads Are Being Phased Out) from 2021-09-26T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp2     
 
Chris Schaeffer - https://www.chrisschaeff...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
277: Really Interesting Google Ads Q&A with Questions About Close Variants, Seeing Your Ads in the Search Engine, First Page Bids, and More! from 2021-09-19T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp2     

Jason Rothman - https://rothmanppc.com/
C...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
276: The Right Way to Run Brand Campaigns in Google Ads from 2021-09-12T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp2     

Chris Schaeffer - https://www.chrisschaeffer....

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
275: The 5 Most Common Questions We Get from Existing Clients from 2021-08-22T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp2     

 Show Notes:

In this episode th...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
274: The 5 Most Common Questions We Get From New Clients from 2021-08-15T23:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp2     

 Show Notes:

This week the guys...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
273: How To Handle The Google Ads Algorithm Black Box from 2021-08-08T23:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

Show Notes:

This week the guy...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
272: Did You Know About These Advanced Data and Settings Options in Google Ads? from 2021-08-01T23:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

Show Notes:

This week the guy...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
271: What Facebook Advertisers Need To Know About Google Ads from 2021-07-25T23:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

Show Notes:

This week the guy...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
270: The Impact of Image Extensions from 2021-07-11T23:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

Show Notes:

This week the guy...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
269: Advanced Google Ads Tips For HVAC Companies from 2021-07-04T23:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

Show Notes:

This week the guy...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
268: Three Common Mistakes That Can Limit Your Potential Success In Google Ads from 2021-06-27T22:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

Show Notes:

This week the guy...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
267: My PPC Ads Stopped Working. Now What? from 2021-06-21T10:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

Show Notes:
Listen

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
266: Google Ads Q&A from 2021-06-14T11:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

Show Notes:

Today we’re doing...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
265: What Does a Google Ads Expert Do? from 2021-06-07T10:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

Show Notes:
What does a Googl...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
264: Cannibalization Inside A Google Ads Account from 2021-05-31T13:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

Show Notes:
This week we’re t...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
263: Redefining SKAGS from 2021-05-24T10:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

Show Notes:
This week we’re r...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
262: The Most Common Questions We Get From New Google Ads Advertisers from 2021-05-17T12:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

Show Notes:
This week we’re t...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
261: Important Information About Keyword Match Types That You Don’t Want To Miss from 2021-05-09T17:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
260: The 5 Rules of Keyword Quality from 2021-05-02T23:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
259: Interesting Results From Two Google Ads Smart Campaigns from 2021-04-26T10:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
258: Smart Campaigns - Advantages&Disadvantages from 2021-04-19T11:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
257: 5 Questions Google Ads Beginners Must Ask Themselves After The First Month from 2021-04-12T11:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
256: Chris's Favorite PPC Hacks from 2021-04-04T20:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
255: Google Ads Q&A With Some Great Questions! from 2021-03-29T12:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
254: Comparing Google Shopping Ads To Google Search Ads from 2021-03-21T20:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
253: 3 Rules To Make Manual Bidding Easier from 2021-03-08T11:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
252: Is ROAS The Gold Standard of Google Ads? from 2021-03-01T12:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
251: Questions And Answers About Google Ads from 2021-02-14T21:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
250: The Best, Worst, and Secret Columns in Google Ads from 2021-02-07T14:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
249: The 8 Types Of Keywords In Google Ads from 2021-02-01T07:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
248: 5 Assumptions About Ad Rank That Are No Longer Correct from 2021-01-25T11:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
247: Google Ads Strategies For Beginners from 2021-01-17T22:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
246: Advanced Ways to Get More Traffic with Google Ads from 2021-01-11T11:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
245: The Correct Perspective For Google Ads Success from 2021-01-04T12:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
244: The Last Q&A Of The Year! from 2020-12-21T11:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
243: Are You Managing A Superstar Google Ads Account And Don't Even Know It? from 2020-12-14T10:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
242: The Lazy Man Build Strategy For Display Campaigns from 2020-12-06T19:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
241: How To Grow Brand Awareness With The Google Ads Display Network from 2020-11-28T19:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

S...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
240: Amazing Google Ads Q&A Episode! from 2020-11-22T23:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Sh...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
239: How We Think About&Test Automated Bidding Strategies from 2020-11-16T11:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

S...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
238: It’s Time To Re-Think Keyword Match Types And Their Risk Levels from 2020-11-08T22:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

S...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
237: Introducing A Unique Google Ads Strategy That’s Low Risk&High Reward from 2020-11-02T10:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

S...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
236: Huge Google Ads Q&A With Some Awesome Questions! from 2020-10-26T10:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Sh...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
235: The Perfect Landing Page Checklist from 2020-10-18T22:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

S...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
234: Improve Your Performance And Efficiency With Google Ads Editor from 2020-10-11T22:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Sh...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
233: Easy Ways To Slow Down Google Ads Spend Without Hurting Your Performance from 2020-10-05T12:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Sh...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
232: Giant Google Ads Q&A Part 2 from 2020-09-28T00:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Sh...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
231: Giant Google Ads Q&A Part 1 from 2020-09-21T09:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Sh...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
230: How To Use Search Terms Like A Pro from 2020-09-14T13:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Sh...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
229: The Search Terms Report Is Changing from 2020-09-05T19:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Sh...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
228: Google Ads Q&A: Campaigns Based On Device, Negative Keywords, Search Terms, And More! from 2020-08-31T08:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Sh...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
227: Solutions For Low Search Volume&No Search Volume from 2020-08-23T15:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Sh...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
226: Huge Google Ads Q&A! Budgets, Conversions, Bidding,&More from 2020-08-17T09:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Sh...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
225: Competitive Metrics Columns from 2020-08-10T10:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Sh...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
224: How To Grow The Lazy Man Build After Launching from 2020-08-03T11:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Sh...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
223: The Lazy Man Build from 2020-07-27T08:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Sh...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
222: Google Ads Q&A Episode: Manual Bidding, How To Know What To Bid, and How To Run Ads In Multiple Languages from 2020-07-19T18:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Sh...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
221: What Google Ads Management Looks Like On Long-Term Successful Accounts from 2020-07-12T23:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Sh...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
220: Easy Google Ads Keywords Strategy That Leads To Success from 2020-07-06T00:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Sh...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
219: Automated Bidding Or Manual Bidding In Google Ads? How We’re Bidding In 2020! from 2020-06-28T17:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Sh...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
218: Amazing Google Ads Q&A Episode (Negative Keywords, Ad Scheduling, and Geo Keywords) from 2020-06-21T21:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Sh...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
217: The Ultimate Website Checklist For PPC: How To Make The Perfect Website For Unbelievable Google Ads Performance, Part 4 from 2020-06-13T15:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

List...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
216: The Ultimate Website Checklist For PPC: How To Make The Perfect Website For Unbelievable Google Ads Performance, Part 3 from 2020-06-07T22:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Enrol...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
215: The Ultimate Website Checklist For PPC: How To Make The Perfect Website For Unbelievable Google Ads Performance, Part 2 from 2020-05-30T10:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

List...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
214: The Ultimate Website Checklist For PPC: How To Make The Perfect Website For Unbelievable Google Ads Performance, Part 1 from 2020-05-25T09:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

Show Note...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
213: Looking At A Google Ads Campaign With Medium Funnel Keywords from 2020-05-16T15:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Show Notes:
This week on the PSP Chris walks ...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
212: How To Study Your Competition In Google Ads from 2020-05-11T10:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2

Enroll in Elite Local Ads  - http://elitelocalads.co...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
211: When To Give Up On Keywords + How To Start Over + Locations In The Ad Copy from 2020-05-07T00:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2

Show Notes:
On today’s Q&A the guys answer q...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
210: What Metrics To Look At When Testing Ad Copy In Google Ads from 2020-05-03T16:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Listen to Google Ads Strategy With Kyle Su...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
209: Exact Match Variants + Remarketing On Search + Language Settings from 2020-04-29T20:00

 Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

Show Notes:
On today’s Q&...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
208: Conversion Tracking Mistakes In Google Ads That Hurt Your Performance from 2020-04-27T04:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Get your free trial of Kyle Sulerud’s AdLe...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
207: Hour of Day Report + Target Impression Share Bidding + Broad Keywords Working Better from 2020-04-23T00:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

Get a custom proposal from Directive Con...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
206: The Hidden Metrics of Google Ads from 2020-04-20T00:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2   

Get a custom proposal from Directive Con...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
205: How To Get B2B Leads When Your Keywords Produce Mostly B2C Traffic from 2020-04-16T00:00

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp2   
Check out Elite Local Ads - http://elitelocalads.co...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
204: A Great Debate - Should Google Ads Professionals Specialize In Only A Few Industries? from 2020-04-13T03:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2     

Show Notes:
This week it’s ...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
203: Using Google Ads Editor To Scale Account Build from 2020-04-09T00:00

Please support our sponsors because they make the show possible!

Check out Elite Local Ads - http://elitelocalads.com/

Show N...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
202: The Perfect Google Ads Account Checklist Part 4 from 2020-04-06T13:00

Please support our sponsors because they make the show possible!

Get Opteo for free for two months - https://opteo.com/psp2       

...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
201: Small Daily Budget With Large Cost Per Click from 2020-04-02T00:00

Please support our sponsors because they make the show possible:

Get Four Free Lessons at Institute - https://directiveconsulting.com/institute/

Show Notes:
...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
200: The Perfect Google Ads Account Checklist Part 3 from 2020-03-30T01:00

Please support our sponsors because they make the show possible!

Free Opteo trial - https://opteo.com/psp       

Free 7 Day Trial of Kyle Sulerud's AdLeg Software S...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
199: Below First Page Bid + Low Impressions + Types Of Conversions + Max Conversions + Ad Group Structure from 2020-03-26T00:00

Show Notes:
This week the guys answer questions about the below first page bid status, low impression keywords, types of conversions, max conversion bidding, and ad group structure. T...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
198: The Perfect Google Ads Account Checklist Part 2 from 2020-03-23T09:00

Please support our sponsors because they make the show possible!

Free Opteo trial - https://opteo.com/psp       

Four Free Lessons at Instit...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
197: Upper-Level Thinking + How To Deal With Low Volume + Pure Broad Match Keywords from 2020-03-18T23:00

Please support our sponsors because they make the show possible!

Listen To Google Ads Strategy With Kyle Sulerud - https://googleadsstrategy.com...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
196: The Perfect Google Ads Account Checklist Part 1 from 2020-03-16T11:00

Please support our sponsors because they make the show possible!

Free Opteo trial - https://opteo.com/psp       

Four Free Lessons at Insti...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
195: Invalid Clicks + Testing Ad Copy + Audience Bid Adjustments from 2020-03-12T11:00

Please support our sponsors because they make the show possible!

Free Opteo trial - https://opteo.com/psp                 

Show Notes: Listen

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
194: Are You Overmanaging Your Google Ads Search Campaign? from 2020-03-09T08:00

Please support our sponsors because they make the show possible!

Free Opteo trial - https://opteo.com/psp       

Listen To Google Ads Stra...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
193: Best Strategy for Automated Bidding + Remarketing + Bing Ads Importing Campaigns from 2020-03-04T22:00

Please support our sponsors because they make the show possible!

Free Opteo trial - https://opteo.com/psp                 

Show Notes: Listen

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
192: Why Did Your Google Ads Campaign Results Change? from 2020-03-02T08:00

PLEASE SUPPORT OUR SPONSORS BECAUSE THEY MAKE THE SHOW POSSIBLE!

Free Opteo trial - https://opteo.com/psp   

Four Free Lessons at Institute...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
191: The Current State Of Keyword Match Types In Google Ads from 2020-02-24T07:00

Please support our sponsors because they make the show possible!

Free Opteo trial - https://opteo.com/psp     

Four Free Lessons at I...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
190: Reviewing Keyword Research Advice From 2016! Does It Hold Up? What's Changed? from 2020-02-17T08:00

Please support our sponsors because they make the show possible!

Free Opteo trial - https://opteo.com/psp     

Four Free Lessons at Institu...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
189: The Best Google Ads Q&A Show We've Ever Done! from 2020-02-09T18:00

Please support our sponsors because they make the show possible!

Free Opteo trial - https://opteo.com/psp                 

Show Notes: Listen

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
188: Need More Keywords? Try Dynamic Search Ads. from 2020-02-03T09:00

Please support our sponsors because they make the show possible!

Free Opteo trial - https://opteo.com/psp                 

Show Notes:
This week on the Paid Search Podcast,...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
187: Reasons Why You’re Not Spending The Full Budget and How To Fix It from 2020-01-26T21:00

Please support our sponsors because they make the show possible!       

Free Opteo trial - https://opteo.com/psp     

Get a custom proposal from Directive Consulting - ...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
186: Don't Make These Common Google Ads Mistakes That We See During Audits from 2020-01-19T17:00

Please support our sponsors because they make the show possible!    

Free Opteo trial - https://opteo.com/psp     

Get a custom proposal from Directive Consulting - htt...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
185: A Discussion About Quality Score, Broad Match Modified, Campaign Groups, And Exact Match Negative Keywords from 2020-01-13T08:00

Please support our sponsors, they make the show possible!    

Free Opteo trial - https://opteo.com/psp      

Show Notes:
Welcome back to the Paid Search Podcast. This week ...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
184: New Year, New Awesome Google Ads Q&A! from 2020-01-05T18:00

Please support our sponsors, they make the show possible!    

Free Opteo trial - https://opteo.com/psp      

Get a custom proposal from Directive Consulting - https://directive...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
183: PPC Agency Clients and How to Best Serve Them from 2019-12-30T09:00

Please support our sponsors, they make the show possible!

Get your WordStream Advisor for Agencies 14 day free trial - https://www.wordstream.com/paidsearchpodcast   

Show Note...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
182: How To Manage a Large Number of PPC Clients from 2019-12-23T07:00

Please support our sponsors, they make the show possible!

Get your WordStream Advisor for Agencies 14 day free trial - https://www.wordstream.com/paidsearchpodcast   

Show Note...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
181: The 3 Step Sales Process For Turning PPC Leads Into Clients For Your Agency from 2019-12-15T22:00

Please support our sponsors, they make the show possible!

Get your WordStream Advisor for Agencies 14 day free trial - https://www.wordstream.com/paidsearchpodcast   

Show Note...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
180: How To Use Systems To Grow Your PPC Agency Without Going Crazy from 2019-12-09T02:00

Please support our sponsors, they make the show possible!

Get your WordStream Advisor for Agencies 14 day free trial - https://www.wordstream.com/paidsearchpodcast   

Show Note...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
179: Huge Google Ads Q&A Part 2 from 2019-12-02T11:00

Please support our sponsors, they make the show possible!

Free Opteo trial - https://opteo.com/psp      

Get a custom proposal from Directive Consulting - https://directivecons...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
178: Huge Google Ads Q&A Part 1 from 2019-11-25T11:00

Please support our sponsors, they make the show possible!

Free Opteo trial - https://opteo.com/psp      

Free AdLeg Software Suite trial - https://software.adleg.com/psp
Listen

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
177: Can't Find PPC Keywords? Don't Panic! Here's a Strategy. from 2019-11-17T17:00

Please support our sponsors, they make the show possible!

Free Opteo trial - https://opteo.com/psp      

Get a custom proposal from Directive Consulting - https://directivecons...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
176: Competitor Name Bidding, Small Budget High CPC, Experiments, and Understanding Ramp Up from 2019-11-10T17:00

Please support our sponsors, they make the show possible!

Free Opteo trial - https://opteo.com/psp    

Free AdLeg Software Suite trial - https://software.adleg.com/psp

Listen

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
175: How Ad Rank Works In Google Ads from 2019-11-04T08:00

Please support our sponsors, they make the show possible!

Free Opteo trial - https://opteo.com/psp      

Get a custom proposal from Directive Consulting - https://directivecons...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
174: Ad Variations Tool and Other Google Ads Insights from 2019-10-27T23:00

Please support our sponsors, they make the show possible!

Free Opteo trial - https://opteo.com/psp     

Free AdLeg Software Suite trial - https://software.adleg.com/psp
Listen

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
173: Must Listen Large Google Ads Q&A from 2019-10-21T12:00

Please support our sponsors, they make the show possible!

Free Opteo trial - https://opteo.com/psp     

Get a custom proposal from Directive Consulting - https://directiveconsu...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
172: How to Manage Google Ads Campaigns WITHOUT Average Position from 2019-10-13T21:00

Please support our sponsors, they make the show possible!

Free Opteo trial - https://opteo.com/psp     

Free AdLeg Software Suite trial - https://software.adleg.com/psp
Listen

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
171: How To Get Good Results In The First Month On Google Ads from 2019-10-07T12:00

Please support our sponsors, they make the show possible!

Try Opteo free for 6 weeks - https://opteo.com/psp     

Get a custom proposal from Directive Consulting - https://dire...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
170: 5 Step Plan To Fix A Drop In Google Ads Conversions from 2019-09-29T00:00

Please support our sponsors, they make the show possible!

Try Opteo free for 6 weeks - https://opteo.com/psp                          

Show notes:

Google Ads was going...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
169: How To Convey Value To PPC Clients When They Say It's Not Working from 2019-09-23T02:00

Please support our sponsors, they make the show possible!

Try Opteo free for 6 weeks - https://opteo.com/psp     

Show notes:

We've all been there. ...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
168: Generate Real Estate Leads With PPC - Google Ads Tips For Realtors from 2019-09-15T18:00

Please support our sponsors, they make the show possible!

Try Opteo free for 6 weeks - https://opteo.com/psp     

Get a custom proposal from Directive Consulting - https...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
167: The Sales Funnel Strategy Approach To Google Ads from 2019-09-09T12:00

Please support our sponsors, they make the show possible!

Try Opteo free for 6 weeks - https://opteo.com/psp         

Show notes:

This week on the Paid S...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
166: Really Good Google Ads Q&A Episode (for AdWords beginners, regular users, and professionals) from 2019-09-02T17:00

Please support our sponsors, they make the show possible!

Try Opteo free for 6 weeks - https://opteo.com/psp   

Get a custom proposal from Directive Consulting - https:...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
165: Is My Display Campaign Working? from 2019-08-24T15:00

Please support our sponsors, they make the show possible!

Try Opteo free for 6 weeks - https://opteo.com/psp     

Show notes:

Jason and Chris conclude th...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
164: How To Target Placements in the Google Ads Display Network from 2019-08-19T09:00

Please support our sponsors, they make the show possible!

Try Opteo free for 6 weeks - https://opteo.com/psp    

Get a custom proposal from Directive Consulting - Listen

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
163: How We Use Keyword Targeting On Google Ads Display Campaigns from 2019-08-11T18:00

Please support our sponsors, they make the show possible!

Try Opteo free for 6 weeks - https://opteo.com/psp    

Show notes:

This week Jason and Chris co...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
162: How to Target The Audience (In-Market and Affinity) on The Google Ads Display Network from 2019-08-04T22:00

Hi everyone! Yes! This week Jason and Chris continue their discussion the Display Network and talk about how to target audiences with display ads, both in-market and affinity audiences. The guys...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
161: How to Target Topics on The Google Ads Display Network from 2019-07-28T22:00

Hi everyone! Welcome back to the Paid Search Podcast. This week Jason and Chris dive into the Display Network and talk about how to target topics. The guys talk about how they use topic targetin...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
160: Fresh Ideas for an Old Google Ads Account from 2019-07-22T11:00

Hi everyone, welcome back to the PSP! This week Jason and Chris share 7 ideas for freshening up a long-time Google Ads account. If you have campaigns that have been running great for years, but ...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
159: Big PPC Questions&Answers Show from 2019-07-15T12:00

Hi everyone, yes! Welcome back to the Paid Search Podcast. This week the guys answer your PPC questions. If you have a question send it to us using the contact page on our website. Thanks for li...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
158: Google Ads Mindset Mistakes (Trap Door Series) from 2019-07-08T09:00

Hi everyone! Yes! Welcome back to the Paid Search Podcast. This week we finish up the "trap door" series, discussing the potential mindset mistakes advertisers can make with Google Ads...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
157: Overthinking Your Google Ads Strategy (Trap Door Series) from 2019-07-01T09:00

Oh baby, yes! Welcome back to the Paid Search Podcast. This week, we're continuing our trap door series and talking about potential Google Ads strategy mistakes that can come from overthink...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
156: Google Ads Bidding Mistakes (Trap Door Series) from 2019-06-24T11:00

Yes! Welcome back to the Paid Search Podcast. This week, we're continuing our trap door series and talking about potential bidding mistakes that can be made in Google Ads. These mistakes ca...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
155: How PPC Experts Can Survive Artificial Intelligence And Machine Learning - Interview With Frederick Vallaeys from 2019-06-10T10:00

Digital Marketing In An AI World - https://amzn.to/2EVRugT

Optmyzr Free Trial - http://lddy.no/24zc

Join us at Patreon - https://www.patreon.com/paidsearchpodcast

Are ...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
154: Keyword Mistakes In Google Ads (Trap Door Series) from 2019-06-03T14:00

Get a custom proposal from Directive Consulting - https://directiveconsulting.com/

Join us at Patreon - https://www.patreon.com/paidsearchpodcast

Get old episodes - https://pai...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
153: Custom Audiences - Advanced Google Ads Display Tips from 2019-05-27T16:00

Try Opteo free for 6 weeks - https://opteo.com/psp    

Have you heard about our new Patreon show? We put out a new episode every week and membership is only $2 a month! - https://directiveconsulting.com/ ...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
151: Epic Google Ads Questions And Answers Show from 2019-05-13T12:00

Try Opteo free for 6 weeks - https://opteo.com/psp    

Have you heard about our new Patreon show? We put out a new episode every week and membership is only $2 a month! - from 2019-05-05T20:00

Try Opteo free for 6 weeks - https://opteo.com/psp    

Get a custom proposal from Directive Consulting - https://directiveconsulting.com/

Our New Patreon Show -
https://paidsearchpodcast.com/insider/

Join Our New Patreon Show - Listen

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
148: Google Ad Grants - Expert Advice from 2019-04-22T15:00

Contact Tim Tompkins and Cause Inspired Media - https://causeinspiredmedia.com/

Google Ad Grants - https://www.google.com/grants/

Try Opteo free for 6 weeks - https://opteo.com...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
147: Time For Spring Cleaning On Your Google Ads Account from 2019-04-16T00:00

Try Opteo free for 6 weeks - https://opteo.com/psp     

Get a custom proposal from Directive Consulting - https://directiveconsulting.com/

Our Patreon Show - https://www.patreon.com/paidsearchpodcast

PSP...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
145: New Google Ads Keyword Planner Updates And Why They're Awesome! from 2019-03-31T00:00

Try Opteo free for 6 weeks - https://opteo.com/psp     

Our Patreon Show - https://www.patreon.com/paidsearchpodcast

PSP...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
144: Huge Google Ads Questions And Answers Show! from 2019-03-25T00:00

Try Opteo free for 6 weeks - https://opteo.com/psp     

Get a custom proposal from Directive Consulting - https://directiveconsulting.com/

Our Patreon Show - Get a free custom proposal - Directive Consulting     

Show notes:

Hi ya&apo...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
127: How to manage a large number of Google Ads accounts from 2018-11-12T13:00

Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/  

PSP Insider - https://paidsearchpodcast.com/insider/  

Hi everyone, welcome back to the PSP...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
126: How to get in front of a high income audience on Google Ads from 2018-11-05T00:00

Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/  

PSP Insider - https://paidsearchpodcast.com/insider/  

On today's episode we talk abou...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
125: How To Grow Your Brand Awareness For $100 A Month On Google Ads from 2018-10-28T00:00

Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/  

PSP Insider - https://paidsearchpodcast.com/insider/  

On today's episode we explain h...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
124: How to optimize an already optimized Google Ads PPC campaign from 2018-10-22T00:00

Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/  

PSP Insider - https://paidsearchpodcast.com/insider/  

Sometimes life gives you lemons, you...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
123: How to transition your amateur Google Ads account to a professional level from 2018-10-15T00:00

Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/  

Have you ever listened to our show and thought, "wow, I really like the way these guys talk abo...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
122: Google Ads For Urgent Care Clinics from 2018-10-07T00:00

Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/  

Today we do a deep dive on Google Ads tips for urgent care clinics. Chris has a lot of Google Ads ma...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
121: Benefits of Linking Google Ads and Analytics from 2018-09-29T00:00

Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/  

Back at it again with the number one Google Ads podcast! This week we're talking about the bene...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
120: How We Use The AdWords Editor from 2018-09-23T00:00

Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/  

We are asked all the time about the Google AdWords Editor! It's a great tool and helps out Goog...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
119: Time To Revisit Automatic Bidding Strategies In Google Ads from 2018-09-15T00:00

Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/  

We talk about manual bidding in Google Ads all the time, and most often, that's our preferred b...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
118: Are You Doing Google Ads Correctly? from 2018-09-08T00:00

Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/ 

Is our Google Ads campaign being run correctly? Is it being run professionally? Is it being run as g...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
117: Dominate Call Only Ads from 2018-09-03T00:00

Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/

Call me maybe! Hi everyone, call only ads rock and are a great feature in Google Ads. Today we break ...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
116: Age, Gender, and Income Demographics Options In Google Ads (EXPLAINED) from 2018-08-25T00:00

Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/ Yes! Welcome back to the Paid Search Podcast. This week we discuss the age, income, and gender demographic targe...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
115: 4 Super Advanced Google Ads Tips from 2018-08-19T00:00

Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/ 

Wow, yes, okay. The Paid Search Podcast is back in the saddle for another week of Google Ads talk. Th...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
114: Google Ads For Home And Auto Insurance Agents from 2018-08-14T00:00

Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/ 

Hi everyone, and welcome back to the place to be, the PSP. Today we start off the show with an update...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
113: Important Google Ads Updates from 2018-08-05T00:00

Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/ 

Hi everyone, welcome back to the Paid Search Podcast, the number one Google Ads podcast! Today we kic...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
112: How We Manage Manual Keyword Bids In Google Ads from 2018-07-29T00:00

Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/ 

We back we back!!! Welcome back to the PSP, the place to be, the number one AdWords aka Google Ads ak...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
111: Advanced Talk On AdWords Bidding Options from 2018-07-09T00:00

Hi everyone, welcome back to the Paid Search Podcast. Today we have a conversation about the various bidding options in Google Ads and how and when we use them. It's an advanced discussion ...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
110: New AdWords Interface Is Here... Let's Talk New Features! (Google Ads) from 2018-07-01T00:00

Please share this feedback video with Google so they add these two missing features into the new interface - https://www.youtube.com/watch?v=guyd2j6PuEc Hi everyone, thanks for checking out the Pa...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
109: AdWords For Restaurants from 2018-06-25T00:00

Hello you! Welcome back to the Paid Search Podcast. Today we have a delicious episode for you. We're doing a deep dive on all the ways how AdWords can help you grow your restaurant's sale...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
108: Easiest Website And Landing Page Optimization (not clickbait) from 2018-06-18T00:00

Wow, sometimes you find a gem out there. And boy did we find one. It's called Google Optimize and it makes website and landing page optimization easy. This tool is awesome. We cover what we kn...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
107: How To Sell AdWords Management from 2018-06-11T00:00

On today's show we get into the business of AdWords. We talk about how the fundamentals of AdWords play a role in how we sell Google AdWords management to clients, and we also go over our answ...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
106: The Most Common Google AdWords Questions (ANSWERED) from 2018-06-03T00:00

The Paid Search Podcast is a weekly podcast about Google AdWords hosted by two AdWords managers and Google Partners. New episodes come out every Monday. On today's show we're talking ab...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
105: Real Talk About AdWords Quality Score from 2018-05-28T00:00

Hi ya'll, welcome back to the Paid Search Podcast. Today we're talking about Google AdWords quality score. What is quality score? How is quality score calculated? How to improve quality s...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
104: How To Make AdWords Profitable (profit calculator) from 2018-05-19T00:00

Yes! Welcome back to the Paid Search Podcast. BIG EPISODE TODAY. This week we are talking about AdWords profitability. We cover how to figure out if your AdWords lead generation campaign is profita...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
103: Don't Confuse Your Ad Copy With Keywords from 2018-05-11T00:00

Welcome back to the PSP. This week Jason and Chris are tackling writing strategies for keywords and ad copy. Many people confuse the strategies used for writing quality keywords and the very diffe...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
102: How To Build A Successful Display Campaign in AdWords from 2018-04-30T00:00

Welcome back to the PSP. This week Jason and Chris are tackling the display network. Display network advertising is very different from search engine advertising, but the scale and the cheaper co...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
101: How To Find The Best AdWords Management Company from 2018-04-21T00:00

Should you manage your AdWords campaigns yourself, have an employee manage, or hire an AdWords management company? In this episode we break down what kinds of services AdWords management companies ...

Listen
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
101: How To Find The Best AdWords Management Company from 2018-04-20T23:00

Should you manage your AdWords campaigns yourself, have an employee manage, or hire an AdWords management company? In this episode we break down what kinds of services AdWords management companies ...

Listen