Podcasts by The Pain Point Podcast

The Pain Point Podcast

Exploring the life, culture, and art of sales and marketing, and the people behind it who make it all happen. Tune in every Tuesday for new episodes hosted by the talents at Zoho CRM, the world's favorite CRM.

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The Pain Point Podcast
New Beginnings [Announcement] | Pain Point Podcast - From Zoho CRM from 2020-12-22T12:13:33

Season 1 of the Pain Point Podcast is officially coming to an end and we'll be back after the holidays, in a new way. Here's a quick update on what we're working on. 


Hos...

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The Pain Point Podcast
Meme Marketing for B2B's | Pain Point Podcast - From Zoho CRM from 2020-12-15T12:01:59

Are memes appropriate for B2B marketing? Memes are a massive part of the digital experience, and hence should definitely be a part of marketing campaigns, and B2B's are no exceptions to it. Tune...

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The Pain Point Podcast
Meme Marketing : A Brief Overview | Pain Point Podcast - From Zoho CRM from 2020-12-08T12:30

People count on winning someone's heart or level up in friends' circle with relatable memes shared publicly or privately. Brands are ready to experiment with risky meme formats for massive engag...

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The Pain Point Podcast
The Do's and Don'ts of Holiday Email Marketing | Pain Point Podcast - From Zoho CRM from 2020-12-01T12:43:28

The holiday season is here! Marketers tend to blast thousands of holiday-themed emails with silly subject lines to capitalize this season for their business. But, are we able to grab the subscri...

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The Pain Point Podcast
Holiday shopping–What has changed? | Pain Point Podcast - From Zoho CRM from 2020-11-24T12:35:56

This holiday season is going to be different for a myriad of reasons, most notably due to the pandemic. There will be shopping, but not in a traditional way. What has changed? Tune in to find ou...

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The Pain Point Podcast
Boost your Social Selling Index (SSI) Score | Pain Point Podcast - From Zoho CRM from 2020-11-17T12:59:58

If you have a LinkedIn account be rest assured that you have a rank to your profile based on how much value you add to the platform. As a marketer, building your personal brand and adding on to ...

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The Pain Point Podcast
Advocacy Marketing 101 | Pain Point Podcast - From Zoho CRM from 2020-11-10T12:48:44

A marketer’s dream is to come up with cost-effective and high-yielding campaigns and Advocacy marketing is just that. Tune into this episode to know how to capitalize on the positive talks about...

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The Pain Point Podcast
Small talk in the remote selling era | Pain Point Podcast - From Zoho CRM from 2020-11-03T13:09:09

Small talk can be a hit or miss, but it undeniably helps set the stage for better client relationships. In this remote selling era, breaking the ice can be a little difficult. Tune in to learn w...

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The Pain Point Podcast
Four ways to improve your CRM Strategy With Social Media | Pain Point Podcast - From Zoho CRM from 2020-10-27T13:29:22

Customers are the most critical aspect of any business and social media is the platform used lodge complaints, give compliments and ask questions.  However, when it comes to social media, C...

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The Pain Point Podcast
Social Media Marketing 101 | Pain Point Podcast | Zoho CRM from 2020-10-20T13:48:25

Being present on multiple social platforms without understanding them first can cost a brand severely. Consumers are extremely vigilant and treat the social presence of the brand as the actual e...

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The Pain Point Podcast
Six ways to optimise your video for search engines | Pain Point Podcast - From Zoho CRM from 2020-10-13T15:36:21

Is your video not getting enough play rates and ranking even after spending time and money strategising, producing, and editing  the videos? Tune in to this podcast to learn 6 ways to optim...

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The Pain Point Podcast
Five ways to utilize your video comments section | Pain Point Podcast | Zoho CRM from 2020-10-06T13:33:32

The virality of a video is often attributed to the bursts of enthusiasm, or drama, that unfold in the comments section. In this episode, we focus on ways to take advantage of this space for posi...

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The Pain Point Podcast
Five ways to measure the success of your video marketing efforts | Pain Point Podcast - From Zoho CRM from 2020-09-29T15:36:30

With 45% of people watching videos online every day, video marketing is quickly becoming a favourite for digital marketing teams around the globe. Tune in to understand the 5 key KPI metrics to ...

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The Pain Point Podcast
The Do's and Don'ts of Online Video Marketing | Pain Point Podcast - From Zoho CRM from 2020-09-22T12:30

Seeing is believing, and quite profitable. Video has forged its way into the marketing mix of every brand out there. But not everyone gets it right. Explore 3 of the most integral best practices...

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The Pain Point Podcast
Five ways to reap the benefits of customer feedback | Pain Point Podcast - From Zoho CRM from 2020-09-15T14:55:59

This pandemic has changed consumer behavior for good, and to keep up with the trends, businesses need to listen to the voice of the consumer. Tune in to learn how to make the most of the custome...

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The Pain Point Podcast
Seven ways to create sales page that convert | Pain Point Podcast - From Zoho CRM from 2020-09-08T12:51:42

Traffic doesn’t mean much without conversions. You need people to buy what you sell. Tune in to understand what a sales page is and explore 7 ways to create the sales page that converts traffic....

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The Pain Point Podcast
How much should you talk about the pandemic | Pain Point Podcast from Zoho CRM from 2020-09-01T12:30

Trends, waves or however you want to call them are seasonal. Clinging on to one specific trend for way too long does more harm than help.  However, that shouldn't discourage you from gettin...

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The Pain Point Podcast
Five remote sales trends recorded in Zoho CRM | Pain Point Podcast - From Zoho CRM from 2020-08-25T12:38:27

As the lockdown is starting to ease, we're about to witness drastic changes in how business is done in the post-pandemic era. Check out these sales trends noticed in Zoho CRM which gives us an i...

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The Pain Point Podcast
The art of crafting an elevator pitch | Pain Point Podcast - From Zoho CRM from 2020-08-18T12:59:18

We live in a fast-paced world where people want to explore maximum in limited time. A brief, persuasive speech will spark interest in the listener on what your organization does and having an el...

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The Pain Point Podcast
The rise of influencer marketing | Pain Point Podcast - From Zoho CRM from 2020-08-04T12:30

Buyers don't want to be bombarded by information. They demand relevant and authentic messaging in an organic fashion. Explore four of the several factors that have led to the rise of the newest ...

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The Pain Point Podcast
Six levels of personalization | Pain Point Podcast - From Zoho CRM from 2020-07-28T12:43:16

Businesses are now on a personalization mission, to ensure the best of customer experience. There are over six levels of personalization, each of which signifies the level of commitment and the cap...

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The Pain Point Podcast
Three astonishing business trends induced by the pandemic | Pain Point Podcast - From Zoho CRM from 2020-07-21T12:30:53

While necessity is the mother of invention, uncertainty is her best friend. Reinventing yourself to survive this pandemic doesn't stop at virtual meetings, awareness campaigns, and empathetic me...

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The Pain Point Podcast
Four ways to create marketing campaigns with your CRM | Pain Point Podcast - From Zoho CRM from 2020-07-14T12:10:21

With the rapid boom of modern technology and spread of social media channels, customers have become increasingly discerning and tech-savvy. This demands highly individualized marketing approach,...

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The Pain Point Podcast
Four arguments for and against Work-From-Home | Pain Point Podcast - From Zoho CRM from 2020-07-07T12:54:33

There's an ongoing debate on whether or not work-from-home is a viable permanent solution. There are pros and cons to both sides, and there's no definitive answer. Hear the arguments and find wh...

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The Pain Point Podcast
Four ways to collaborate for stronger customer relationships | Pain Point Podcast - From Zoho CRM from 2020-06-30T13:22:40

Teamwork makes the dream work. Modern sales involve multiple stakeholders within your organization and from the prospect's side. See how you can collaborate effectively to build stronger relatio...

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The Pain Point Podcast
Five ways to get through a bad sales month | Pain Point Podcast - From Zoho CRM from 2020-06-23T12:40:25

There will be days, weeks, or months where you fail far more than you succeed. So we spoke to salespeople just like you about the best ways to break through seller’s block and surviving the slum...

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The Pain Point Podcast
Four ways to create compelling customer stories | Pain Point Podcast - From Zoho CRM from 2020-06-16T12:46:43

Everybody loves a great story. The potential of storytelling in the business landscape is largely untapped. Attract more prospects and strengthen existing customer relationships by crafting comp...

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The Pain Point Podcast
Five personalization ideas to earn customers for life | Pain Point Podcast - From Zoho CRM from 2020-06-09T13:20:32

Every sale requires a personalized touch, now more than ever. Consumers are about to make tough financial choices post the lockdown. Tune in to learn a few personalization ideas that can help any b...

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The Pain Point Podcast
Six ways to ask online visitors for their email addresses | Pain Point Podcast - From Zoho CRM from 2020-06-02T12:30

Every online business venture requires customer data to operate. Online visitors could be prospective leads in disguise. Capitalize on these conversations to turn leads into customers right from...

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The Pain Point Podcast
Three winning sales habits everyone needs | Pain Point Podcast - From Zoho CRM from 2020-05-26T13:30

A winning sales conversation needs to be balanced. Talking too much can bore or overwhelm a prospect, and talking too little can leave them clueless of confused. In this episode, we cover the be...

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The Pain Point Podcast
Engaging with customers during this crisis | Pain Point Podcast - From Zoho CRM. from 2020-05-19T12:24:40

This can be a challenging time to connect with people and hit the right note, without coming off as a bland and uninspiring brand. Your reputation is at stake! Check out how you can rethink cust...

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The Pain Point Podcast
Four ways to drive sales with healthy competition | Pain Point Podcast - From Zoho CRM from 2020-05-12T12:30

A motivated sales team is a winning one. In this episode, we will be discussing four ways to make chasing targets fun without burning out your team. Keep the competition healthy with the right t...

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The Pain Point Podcast
Five marketing lessons to learn from the pandemic | Pain Point Podcast - From Zoho CRM. from 2020-05-05T12:20:17

Enough has been spoken about how businesses can survive this lockdown. In this episode, we will be looking into the similarities between this outbreak and a business environment, and what market...

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The Pain Point Podcast
Five ways to work better with Zoho's App Suite | Pain Point Podcast - From Zoho CRM from 2020-04-28T12:30:44

Our unique work styles demand tools that complement our processes and accelerate productivity. The best set of tools may not always be the answer if you're unsure of how it benefits you. In this...

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The Pain Point Podcast
Five rules of work-from-home productivity | Pain Point Podcast - From Zoho CRM from 2020-04-20T13:35:30

How is working from home working out for you? Due to recent events, it looks like remote working is going to be the new normal. Yet, many of us are still getting used to this new way of working....

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The Pain Point Podcast
The Pain Point Podcast, by Zoho CRM - Trailer. from 2020-04-16T05:14:02

The Pain Point Podcast is a show that will explore the life, culture and art fo sales and marketing. And the people behind the desk who make it all happen. Pain points are specific requirements ...

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