A Conversation With Carla Johnson, Type A Communications - a podcast by Content Marketing Institute(CMI) Podcast Network

from 2015-05-13T19:00

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Carla Johnson, Type A Communications, came from a science family so she studied electrical engineering. After two years, she opted to become a history major and learned the value of storytelling, a skill that has taken her far in her career. In this episode of The Pivot, host Todd Wheatland sits down with Carla to learn more about her journey and why she co-authored the book Experiences: The 7th Era of Marketing with Robert Rose. 

Further episodes of The Pivot: Marketing Backstories with Todd Wheatland

Further podcasts by Content Marketing Institute(CMI) Podcast Network

Website of Content Marketing Institute(CMI) Podcast Network