Podcasts by The PMU Marketer Podcast

#79 Elevate your Beauty Business! Expert Advice with Jake Randolph and Amanda Breuer from 2023-10-05T20:17

Welcome to the Beauty Boss Podcast! Join us as we uncover the secrets to success in the beauty industry, whether you're running a permanent makeup business, a salon, or anything in between. Get ...

#78 Mastering the Beauty Business: Exclusive Tips from Jake Randolph and Emily Joy! from 2023-08-01T22:27

Don't miss the EPIC interview with PMU sensation Emily Joy! Learn top strategies to stand out in the PMU market, create captivating content, and build strong client relationships. Unveil the sec...

#77 Unlocking Beauty Business Success: The Best Tips You've Never Heard from 2023-07-25T18:40

Join me and Tony on an exciting journey to level up your PMU game! We're here to drop some serious knowledge bombs that will revolutionize your business. To achieve unparalleled success, embrace...

#76 Avoid These Top 5 Facebook&Instagram Ad Mistakes to Boost Your Permanent Makeup Business from 2023-06-28T21:43

Welcome to our exclusive podcast, we bring invaluable insights on avoiding the most common mistakes made in permanent makeup and salon marketing campaigns. Whether you're a seasoned sa...

#75 How To Get More Permanent Makeup Clients from 2023-06-12T22:28

Get ready to be blown away as Kathy shares her remarkable journey and priceless advice on transforming potential clients into loyal bookings.

And there's more! In this...

#74 7 Ways to Grow Your Beauty Business from 2023-05-26T14:34

Hey there, beauty bosses! Ready to transform your permanent makeup or salon business into a thriving powerhouse? You've landed in the right place! We're all about sharing juicy tips, fun insight...

#73 How to Scale Your Beauty Business | Salon and Spa Growth Tips w/ Carole Dezarn from 2023-05-16T15:01

Get ready to supercharge your salon or spa business as we sit down with Carole, our esteemed guest and industry expert, in this thrilling podcast episode.

Dive into the world of div...

#72 How a Permanent Makeup Artist Earned Her First $10k Month from 2023-05-10T16:23

Grayce was a struggling permanent makeup artist who just hit her first $10k month in business! She shares how her business took off after hiring a PMU Marketer. As a specialist in micr...

#71 Triple Your Salon Profits with Brazilian Stretch Mark Camoflauge from 2023-04-28T20:15

Are you ready to increase your profits in your salon or spa? My client Alicia Shapira has found the secret to tripling her profits, and it's all thanks to one service that you may be missing out...

#70 Top 3 Mistakes Beauty Businesses Make in Marketing&Business from 2023-04-25T18:42

Looking to improve your beauty business's bookings and avoid common mistakes? Tony and Jake share valuable insights on how to avoid these mistakes and maximize your business's success. If you're...

#69 Is the Economy Hurting the Beauty Industry? from 2023-04-18T14:29

In this episode, we dive deep into the journey of a successful permanent makeup artist who, despite facing numerous challenges, managed to turn her business around and generate over $15K in sale...

#68 What a PMU Artist Wishes She had Known 4 years Ago | Sokkha Va's Journey from New PMU Artist to Beauty Boss from 2023-03-06T17:31

I met Sokkha Va in 2018 when she was just starting her permanent makeup business in Boston, and I had the pleasure of helping her with marketing while watching her grow from a new artist to a PM...

#67 Solo PMU Artist to Beauty Boss (Marketing Tips for Salons) from 2023-01-23T18:08

When Brittany moved her permanent makeup business to Las Vegas 5 years ago, she didn't know anyone! Now she has over 15 team members and does permanent makeup training! 

In this epi...

#66 Starting a Business with Nothing with Meaghan Bird from 2022-12-23T00:32

Imagine losing everything in a disaster and trying to start a business the next week. That's exactly what permanent makeup artist & trainer Meaghan Bird did during Hurricane Harvey in 2017. In t...

#65 How to get 15 bookings in 4 days using Permanent Jewelry! from 2022-09-30T19:06

Join Jake Randolph as he interviews Taylor, a new permanent jewelry artist about her journey from never owning a business to getting 15 paying clients her first week in business! 

I...

#64 The Skin Games Competition for Permanent Makeup Artists! from 2022-09-15T15:47

So excited to announce that for the first time EVER, The Skin Games is opening up a category for permanent makeup! Stephen from The Skin Games joins me today to discuss the benefits of joining, ...

#63 Permanent Jewelry - A New Trend That Can Increase your Business 25% Instantly! from 2022-08-28T16:27:28

Have you ever heard of permanent jewelry? It's a quickly growing trend that has over 160 million views already on Tik Tok alone and has been featured on the news all over the world already!
Listen

#62 How to Sell Your Business&Key Mistakes to Avoid (EVERY Business Owner Needs to See This) from 2022-08-18T12:19

EVERY business owner will eventually have to stop doing best (from old age, death, other opportunities, etc).... BUT most of them won't be able to sell their business and walk away with a fat pa...

#61 How To Build a Beauty Business System to Double Your Profits from 2022-08-04T15:49:59

The biggest issue I see with small businesses is that they have no systems in place that allow them to scale. Everything they do takes too much time and then they get burned out. 

I...

#60 Advanced Beauty Marketing&Advertising - PMU Artist Reveals How She Had a 400% Increase in Business after Lockdown from 2022-07-01T17:23:54

Imagine being a service-based business and being on lockdown for 12 months... Well, that's what happened to a permanent makeup artist named Katie.

After that, she managed to QUADRUP...

#59 Is the Permanent Makeup Industry in Danger? PMU Veteran Robin Hays REVEALS ALL! from 2022-06-25T17:29:12

Is the Permanent Makeup Industry in Danger? In this episode, I interview industry tycoon Robin Hays. She's been one of my highest requested guests on the show and she holds NOTHING BACK when dis...

#58 She QUIT Her Job! Top Success Tips for BIG PROFITS in the Beauty Industry. from 2022-06-16T16:31:15

MUST-LISTEN: This interview is full of amazing info on how to go from a struggling business owner to VERY profitable. 

Harmony Blunt is a permanent makeup artist who struggled to ge...

#57 Scaling Multiple Global Brands with The Sugar Queen from 2022-05-12T13:51:30

Join Jake Randolph & Lina Kennedy AKA The Sugar Queen. She is the founder and president of Alexandria Professional®, the global leader and authority in body sugaring hair removal systems
<...

#56 Salon Growth Strategies with Savannah Rae from 2022-05-04T18:38:23

Want to learn how to grow a salon and manage a team? 

Savannah Rae is a salon owner in Destin, FL She moved to the area a few years ago and knew nobody. Despite these circumstances,...

#55 How To Get 50+ Beauty Appointments Per Month from 2022-04-26T18:49:35

50 permanent makeup bookings sounds like a dream for many, but in this interview, I dive into the EXACT process that led this artist to that situation. 

She's consistently been getting...

#54 What the heck is SEO?? EXPLAINED for Small Businesses from 2022-04-15T14:15:19

"SEO" is a term that gets thrown around a lot, but most people don't really understand what it even means. 

I'm Jake Randolph and I've helped thousands of beauty businesses grow across...

#53 Should You Do Discounts? from 2022-04-12T13:24:24

Are discounts harmful or helpful? 

This is a VERY popular topic since so many of you are needing to get more clients but are not sure whether or not discounts are going to help you do ...

#52 Jake's Top 9 Keys to Beauty Business Success from 2022-04-05T15:12:55

After working with thousands of beauty businesses, I've decided to compile my top 9 success tips for growth and marketing. 

Let me know which piece of advice is your favorite! 
Listen

#51 STOP Sabotaging Your Success Today from 2022-03-25T14:35:33

What sets my successful business owner clients apart from the unsuccessful ones? In this episode, I do a deep dive into the factors that lead to either being successful or self-sabotaging our succe...

#50 BOOKED Up in 6 Weeks! PMU Artist Reveals Blueprint to Her Success from 2022-03-04T15:12:18

Kim is a permanent makeup artist who struggled to make any money in her first year of business. After seeing tons of testimonials about me, she decided to invest in my process. 

It'...

#49 What 40 Years of Business Experience Taught This Permanent Makeup Artist from 2022-02-23T17:01:45

Want to learn the secrets of growth from a 40-year business veteran?

SPCP Board member Molly Klipp brings MASSIVE value in this episode.

We discuss marketing, sales, bu...

#48 Finances, Investments,&Marketing with Amanda Breuer from 2022-02-10T18:07:59

In the beauty industry, so much energy is spent on how to make money... But nobody is talking about investments, how to handle that money, or how to make it grow.

Welcome, Amanda Breue...

#47 Experienced Salon Owner Reveals the Keys to Staying Booked Up from 2022-02-04T15:49:54

Do you want to be consistently booked up in your beauty business? Today my good friend Polly is sharing how she used her experience as a salon owner to get her permanent makeup business booked u...

#46 [MUST-LISTEN] 3 Ways to Ensure Your Business Fails from 2022-02-01T14:47:43

Are you looking to sabotage your business so that it fails? - OF COURSE NOT! 

But so many of you are without even realizing it. This is probably the BEST podcast episode I've ever rele...

#45 Can You Handle Your Goals? from 2022-01-24T16:39:51

We all have goals and dreams, but there is something very important you need to do before you even get to that point. 

In this episode, Beauty Business Marketer Jake Randolph has a hea...

#44 The 5 Money Burning Business Mistakes You're Probably Making! from 2022-01-18T13:30:01

This episode is a WEALTH of great info! Jake and Tony discuss the 5 biggest mistakes beauty business owners are making in sales. 

If you want to grow your business, then stop what you'...

#43 The Power of Flexibility from 2021-12-24T01:25:25

This is the first of a new series called Thursday Tea with Jake!

Today I discussed the impact flexibility can have on your business, why most people don't succeed, and the main thin...

#42 Boost Bookings During the Holidays with These Awesome Tips from 2021-11-24T17:12:42

In this episode, I bring on my friend Tony Cruz, a master sales trainer, to discuss growing businesses during the holidays, crafting offers, and more! 

He is a sales trainer in the ...

#41 How to Use E-commerce to Expand Your Income from 2021-10-12T17:21:23

E-Commerce is a huge opportunity that has been rapidly growing the past few years. As the past year has shown us, it's not smart to rely on a single source of income (that can get shu...

#40 Is Fall The BEST Time of the Year for Ads? from 2021-10-04T17:40:34

Is the Fall season the best time of the year to run ads? 

In this episode, marketing expert Jake Randolph shares his experience with the different seasons in business and how they c...

#39 Advertising, Marketing,&Sales Advice with INKJI from 2021-09-15T12:57:26

In this value-packed interview, I discuss Instagram growth strategies, advice on selling, and never before heard tips on advertising.

My interviewer, INKJI (@inkji.co), is a busines...

#38 How to Kickstart Your Business Growth (and why it's slow now) from 2021-08-11T18:19:09

Has your business slowed down recently? Are you having trouble gaining traction in your marketing?

I'm going to explain 3 reasons why this is happening and how to fix it. If you are...

#37 How to Multiply Your Income with Sara Anderson from 2021-07-19T13:54:36

Want to increase the profits of your small business? I interviewed beauty boss Sara Anderson (@LashLiftStore) about her journey from solo business owner to 7 figure CEO.

She shared ...

#36 Crafting Content that Converts with Jenna Leigh from 2021-07-13T17:31:09

Are you just randomly posting pictures of your service or product and "hoping" that people will book?

In my latest coaching call, I brought on Jenna Leigh, a UK academy owner and bu...

#35 Selling a Luxury Service with a Poverty Mindset from 2021-07-07T16:01:30

Can you successfully grow a luxury service-based business (for example, the beauty industry) with a poverty mindset? 

I'm going to be analyzing some ridiculous Facebook group posts ...

#34 Did Facebook BAN Before&After Pictures? from 2021-05-21T19:27:37

Did Facebook ban before & after pictures? Listen up as Jake dives into the rules of Facebook advertising, how to get your ads approved, things to avoid so you don't get your account shut down, a...

#33 How to Prevent New iOS Updates from Hurting Your Ads from 2021-05-18T18:00:04

Apple recently released a huge iOS update that made some significant impacts to Facebook and Instagram advertising.

After talking with my rep from Facebook about it, I decided to br...

#32 Productivity Overhaul&How to Get More Free Time from 2021-04-27T16:14:33

We all want the freedom that being our own boss brings us, but the harsh truth is that oftentimes we can actually feel enslaved to our own business. I'm going to share my life-changing revelatio...

#31 How TORTURE Helped My Business Grow: My Life-Changing Story from 2021-04-14T23:34:33

I know this title sounds crazy, but it's a TRUE STORY and you need to listen to this. I've gone through some tough experiences in the military, but it's helped me to become mentally stronger. I ...

#30 Do You Need a Website? - The SHOCKING Truth from 2021-04-05T09:30

Should you spend money or time on a website or wait? What are the qualities you should look for in a great website? What's a landing page?

These are all questions I answer in this epis...

#29 A Warning about Marketing Scams&How to Avoid Them from 2021-04-02T17:20:50

STOP before you fall for that marketing trick. I'm going to tell you the horrible truth about what's going on in this industry so that you don't fall for it too. This is a MUST-LISTEN episode. <...

#28 DOMINATING Instagram - Small Business Marketing Advice from 2021-02-28T22:55:48

Do you want to learn how to grow your business with Instagram?

In this interview, this permanent makeup artist reveals some amazing tips and tricks on: 

1. How to grow your busines...

#27 An Insight into the Transformation from Solo PMU Artist to Multi-Room Salon Owner from 2021-02-23T00:56:34

Brittany is a beauty professional in the permanent makeup industry. She was a solo entrepreneur for years until she started working with...

#26 The Biggest Questions You Have About Advertising... ANSWERED! from 2021-02-05T20:17:30

There are 10 advertising questions or misconceptions I see all the time on forums or groups (or have them asked to me). In this episode, I cover those 10 questions and help you overcome the comp...

#25 Small Business Growth Through a Pandemic from 2021-01-26T20:59:24

In this podcast, I interview a small business owner in the beauty industry that has been shut down for almost a year in California.
...

#24 How My Health Changed My Business from 2021-01-22T20:30

Does your health affect your business? Recently I've made some big changes to my lifestyle and diet and it's drastically improved my business! 

In this episode, I'm going to explain...

#23 New Year Marketing Mindset for 2021 from 2021-01-05T23:15:31

The new year is here FINALLY! Now that 2021 is here, what is your plan to make the most of it? 

In this episode, Jake reveals his mindset for 2021 and also exposes a dangerous thoug...

#22 The Dark Side of Customer Service from 2020-11-16T11:00

What happens when you get an angry client? In this episode, I discuss the dark side of customer service and 3 tips to avoid it.

#21 Are Logos Important? from 2020-09-27T18:05:33

I see a lot of misconceptions or misuse of logos, so on this episode, I'm breaking down the do's and don'ts of logos for your business. If you would like to learn more about working with me, go ...

#20 Marketing Bootcamp Exclusive Access from 2020-09-12T05:35:18

In this episode I share a 15 minute clip of my recent Marketing Bootcamp where I discuss some key essentials in advertising. I also set the framework for developing an excellent marketing strate...

#19 How to Avoid the Biggest Expense in Business from 2020-08-19T16:17:22

Beautypreneurs! Avoid this COSTLY mistake in business! In this episode, I will reveal the most expensive thing in your business PLUS I'm revealing some insider knowledge I have about upcoming HU...

#18 The Main Barrier to More Sales in Your Business from 2020-08-13T10:30

Not getting the sales you feel like you should be getting? I'm going to explain the main barrier that's stopping people from booking with you and 3 ways to prevent it so that your business can f...

#17 Mindset: The Killer of Dreams from 2020-08-04T18:20:05

Mindset can truly make or break your business, so on this episode Jake has a heart to heart discussion with some of the best ways to overcome crippling mindsets. For more information, go to Listen

#16 Facebook Advertising Advice for Small Businesses from 2020-07-30T01:59:21

In this interview, UK permanent makeup trainer Layla Hinchen interviews me about Facebook & Instagram advertising. This is probably the most informative interview I've ever experienced! Hope you...

#15 Getting Clients After The COVID-19 from 2020-05-28T19:41:19

Are you anxious about how to get more clients when you open back up? Not sure if you should give a discount? On this interview, I talk with popular PMU trainer Alex Mechenici of BEA Microblading...

#14 From 0 Bookings to BOOKED UP! from 2020-02-17T01:44:34

In this episode, I interview a client who was in a situation many of you can relate with. As a new business owner, she was very slow and had no idea how to grow her business... Fast forward 4 mo...

#13 Facebook vs Instagram: Which is Better? from 2020-01-20T15:57:21

A lot of beauty business owners, especially permanent makeup artists, ask me whether it's better to post on Facebook or Instagram. In this episode, I explain what I believe to be the best option...

#12 Quick Tip Friday: Before and After Pictures from 2020-01-17T13:34:34

Are you having trouble getting your before and after pictures approved for ads? On this Quick Tip Friday, I'm going to share with you a way to share your work without getting denied by Facebook!...

#11 Quick Tip Friday: Voice Messages from 2020-01-10T11:30

Quick Tip Friday is here! On Fridays, I'll be sharing with you a quick, actionable tip that you can implement for your business!

Today's quick tip is voice messages and how to use t...

#10 3 Keys to Growth in 2020 from 2020-01-08T16:27:02

Happy New Year! This is the first podcast of 2020 and I'm going to discuss 3 keys to growth in 2020! If you are ready to grow your business this year, then this episode is a MUST-WATCH! 
<...

#9 Kristen Reveals All About Working With Me from 2019-10-31T22:47:38

Kristen REVEALS ALL About Jake Randolph and his services! She goes in-depth about her experience with working with PMU Marketer and gives some valuable tips and feedback for you. If you are thin...

#8 Offline Marketing Secrets with Meredith Nicole from 2019-10-16T01:58:40

You hear everyone talking a lot about internet marketing, but what about things they don't involve the internet? In this interview, I discuss lots of great tactics this permanent makeup artist u...

#7 Is This Holding You Back? from 2019-09-26T22:22:35

When it comes to business, mindset is HUGE! In this episode, I talk about a mindset shift that I had to make to overcome some fears. I've met many other beauty business owners with the same fear...

#6 Beauty Conference Tips and FREE PMU Conference Ticket Giveaway from 2019-09-13T20:18:16

Join Jake Randolph and Will Anthony as they discuss permanent makeup conferences and what to do before attending one. Also, Jake Randolph has been announced at the newest speaker of America The ...

#5 How to Maximize Your Time from 2019-09-05T21:08:40

Join me as I take a walk and discuss different ways I maximize my time on a day to day basis. Time is money so why not use what you have effectively? DM me on IG @pmumarketer and let me know whi...

#4 How Long Should You Advertise For? from 2019-08-21T20:11:20

"Jake, how long should I advertise for?" I get this question all the time and so I've decided to discuss with you my answer to that question and some other very important things to consider when...

#3 RAW TRUTH: Interview With Will Anthony from 2019-07-21T15:30:52

Warning: Get ready for RAW truth from Will Anthony, one of the industry's leading professionals. In this popular interview, we cover topics like common mistakes, PMU regulations, ways to market ...

#2 From Decent Results to AMAZING! - How This Client Drastically Increased Her Bookings from 2019-07-10T22:58:32

An interview with Eden, an advertising client who drastically improved the results she got the second time she worked with me. Find out how she did it in this episode!

#1 Introduction to The PMU Marketer Podcast from 2019-07-07T19:30:26

Want to learn how to grow your beauty business? Welcome to the PMU Marketer Podcast, hosted by Jake Randolph, one of the top marketers in the beauty industry.

He brings you ground-breakin...