Podcasts by Our Best Behavior
Behaviorally (formerly PRS) helps brands make better marketing decisions by defining and diagnosing the digital and physical behaviors that drive shopper growth with our unique behavioral framework, digital-first approach, and decades of experience.
Further podcasts by PRS IN VIVO
Podcast on the topic Wirtschaft
All episodes
Episode 22 - Optimizing E-Commerce Images Made Easy from 2022-02-17T14:25:47
E-Commerce sales are about to cross 1 trillion dollars for the first time in 2022 and there's a tremendous opportunity for brands to reach new customers. But the digital shelf is complicated to man...
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Episode 21 - Pack Designs: What Works and What Doesn’t from 2022-01-20T14:14:04
In this episode of the Our Best Behavior Podcast, Ian Elmer (US Managing Director of Behaviorally) shares a behind-the-scenes look and further insights from our new e-book “The Power of Packaging t...
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Episode 20 - Strategizing for 2022 and Beyond from 2022-01-06T14:07:49
In this episode of the Our Best Behavior Podcast, Alex Hunt, CEO of Behaviorally, joins us to discuss the technology disruption improving insights, why the human element will always be critical, an...
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Episode 19 - Driving Purchasing Behaviors with Health-Conscious Shoppers from 2021-12-09T14:38:31
Stephen Honovich, Director of Client Development at Behaviorally, joins us to discuss holiday eating habits, diet culture, driving purchasing behaviors in health-minded shoppers, and communicating ...
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Episode 18 - What’s the Future of Grocery? Featuring Jola Burnett from 2021-11-11T16:12:39
What happens in Vegas stays in Vegas except for GroceryShop 2021.
Jola Burnett, VP at Behaviorally, joins us to discuss her most significant takeaways from our first in-person conference s...
Episode 17 - Inspiring Sustainability Behavior Change with Sarah Snudden from 2021-10-19T13:25:37
Sarah Snudden Consumer Insights Lead for Brand and Innovation at Tea Forté, joins us to discuss the intersection of sustainability and insights, why she felt like she grew up with Miss Frizzle, and...
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Episode 16 - Making Market Research Inclusive from 2021-09-09T15:24:44
Michele Cerullo-McCorry, VP of Client Development, joins us to discuss the importance of diversity and inclusion in our industry and why Behaviorally’s Diversity and Inclusion Team has focused on h...
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Episode 15 - Forget Text Analysis – Optimized Images Drive Growth at the Digital Shelf from 2021-08-12T13:34:12
Adrian Sanger (Innovation Director, Verve) and Ruben Nazario (Vice President, Digital Shopper Innovation, Behaviorally) explain why Flash.PDP™, Behaviorally's AI-powered tool for optimizing PDP Ima...
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Episode 14 - Design Thinking & Insights: A Formula for Success from 2021-07-07T16:29:26
Chris Lowery (CEO, Chase Design Group) looks back at lessons he’s learned throughout his design career and the value of embracing insights including AI to grow a successful agency in the ever-chang...
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Episode 13 - Striking the Right Chord: Finding Harmony Between BeSci & Business Objectives from 2021-06-10T18:09:53
Special guest, Melina Palmer (Host of The Brainy Business Podcast, Author, Inc.com Columnist, and Instructor at Texas A&M) discusses how she found her love of BeSci, new book (“What your Customer W...
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Episode 12 - Stack the Chips in Your Favor: Test Designs Early & Often with True AI from 2021-05-06T13:28:36
Sam Albert (Chief Digital Officer at Behaviorally) breaks down the meaning of “true” AI and how our latest innovation, Flash.AI™, marries the power of advanced image recognition and our extensive b...
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Episode 11 - From Ad Hoc to Agile: Using Virtual Tools to Validate In-Store Impact from 2021-04-08T14:03:04
Cliff Kane (VP, Market Development at Behaviorally) dives into the evolution of research for in-store strategies and how brands and retailers can optimize all facets of physical shopper marketing i...
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Episode 10 - A Unique Behavioral Framework as the Key to Driving Growth from 2021-03-18T15:39:54
Our CCO, Scott Brill, discusses why establishing a robust and simple (but not simplistic!) behavioral framework is most effective in helping clients define & diagnose behaviors that drive shopper g...
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Episode 09 - A BeSci Formula for Driving Omnichannel Growth from 2021-02-11T18:14:22
Our OmniPath™ team, Ruben Nazario and Nicole Alfano, address the latest developments for diagnosing digital and physical factors that influence behavior along the increasingly omnichannel path-to-p...
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Episode 08 - Becoming Behaviorally: A Natural Next Step in a Digital World from 2021-01-28T20:49:09
Welcome to the inaugural podcast episode of Behaviorally presents Our Best Behavior! Our CEO, Alex Hunt, breaks down the motivation and strategy behind PRS IN VIVO USA re-launching as Behaviorally ...
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Episode 07 - Bringing Purpose to Life: How Nestlé Communicates with Consumers to Create Value from 2020-10-21T14:03:09
Listen to our June 4th session of A Behavioral Conversation as Consumer & Market Insights Manager for Nestlé USA, Sandi Eyink, discusses how Nestlé applies their fundamental guiding principle, “Br...
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Episode 06 - From On-Shelf to On-Camera: How Video How Tos are Bringing Private Label Brands to Life from 2020-09-24T20:20:54
Listen the the latest episode of our podcast, recently voted the "MR Podcast of the Year" as Insights Analyst, Nick Licitra, discusses the dynamic omnichannel experiences private label brands are o...
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Episode 05 - Safety & The Evolution of the Grocery Store Experience from 2020-07-21T18:24:37
Listen to VP Innovation Product Lead, Ruben Nazario, as he discusses grocery store strategies that aim to both comfort the consumer while driving sales, and the factors that consumers will take int...
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Episode 04 - COVID Connections: How Brands can Maximize Online Consumer Engagement from 2020-05-11T15:45:51
Listen to VP, Innovation Product Lead Ruben Nazario as he discusses how paying attention to changing shopping trends, engaging with consumers, and fostering communication on social media platforms ...
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Episode 03 - Big Data vs. Thick Data: Adding Depth to the Path-to-Purchase from 2020-03-16T19:05:25
Listen to Insights Analyst, Behavioral Qualitative Alim Barnes-Gaskins as he breaks down the characteristics of and benefits to combining “big” data and “thick” data, their individual and joint rol...
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Episode 02 - De-Coding the Omni Path-to-Purchase - Winning in the New World of Omni Channel Retail from 2019-09-09T16:33:55
Listen as Director - Product Lead, Ruben Nazario, reveals where the application of best-in-class technology and behavioral design is helping marketers track the Path-to-Purchase and identify optima...
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Episode 01 - Responsive Agile Research: Going Beyond Speed from 2019-05-23T14:48:49
Listen to Vice President of Client Development, Cliff Kane, as he discusses the development, benefits, and accessibility of our Agile Research Suite.
Podcast hosted by Project Director, Je...