Season 3 | Ep 20 - Kyle Winterbottom on why focusing on ‘giving back’ to your niche market will lead to recruitment deals! - a podcast by Sean Anderson

from 2020-12-02T05:00

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In today’s episode, I was joined on LinkedIn live by Kyle Winterbottom, Founder of Orbition - a startup niche Data, AI and Analytics recruitment business in Manchester UK.
Kyle started his business in Sept 2020 - the heart of this years pandemic. Having been in recruitment for 10 years and effectively starting 5 x teams / business units previously, he felt that it was about time he did this for the final time and for himself!
I have been SO impressed with Kyle on LinkedIn in 2020. I thought his business was much bigger than it is.
In this episode Kyle talks about how he sees ‘building a brand’ and ‘making placements’ as the same thing. In his last role he managed to make 98% of placements via a marketing focussed campaign, he now brings the same approach to his new business.
An amazing example of the modern recruitment business, Kyle is one to watch! If you would like to know more about how he executes on a daily basis then feel free to reach out to him directly on LinkedIn!
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Further episodes of The RAG Podcast - Recruitment Agency Growth Podcast

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