Podcasts by The ROI of Why

The ROI of Why

Seeking to uncover the correlation between purpose and business, The ROI of Why explores all things impact related within different markets and sectors. Every week, Graham and Andrew investigate the growing shift that is placing people over profits. The two connect with business owners, entrepreneurs, and influential members of organizations to better understand what drives their business models to place a heavy emphasis on doing good within their communities, their markets, and the world.

This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3630337/advertisement

Further podcasts by Andrew Tuzson

Podcast on the topic Wirtschaft

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The ROI of Why
ROI of Why S02E03 - 12 Habits of Authentic Leaders from 2022-04-25T14:36:20

In this week's episode of ROI of Why, Graham and Drew link up with JD Messinger to discuss the 12 Habits of Authentic Leaders. Jonathan D. (JD) Messinger is a corporate visionary, #1 best-selling a...

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The ROI of Why
S02E02 - Small Giants Making a Huge Impact from 2021-06-28T13:02:43

On this week's episode of the ROI of Why, Graham and Andrew link up with Hamsa Daher of Small Giants to discuss the massive impact they have made within the purpose driven landscape. The Small Gian...

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The ROI of Why
S02E01 - The Fellow Travelers from 2021-05-03T11:09:30

Graham and Drew kick off season two with a bang. They discuss silver linings, business as a force for good, and the concept of fellow travelers.

This show is part of the Spreaker Prime N...

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The ROI of Why
S01E41 - Reflecting on a Season of Purpose from 2020-05-04T20:04:01

For the last episode of season one of The ROI of Why, we’re celebrating all the good we’ve discovered in our business community by looking back on our favorite conversations on this show. We’ll sha...

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The ROI of Why
S01E40 - How GivingTuesday is Supporting Nonprofits’ Missions Throughout the Pandemic from 2020-04-20T12:22:56

As everyday life shifts into a strange new normal, we’ve seen several nonprofits wonder how their fundraising fits in. These are tough times for everyone, but nonprofits can’t just pause their miss...

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The ROI of Why
S01E39 - How to Build a Purpose That Actually Resonates With Your Team from 2020-04-13T12:12:32

Electronic Contracting Company has provided custom designed electronic solutions to clients across the Midwest for over 60 years. Part of the reason they’ve survived for so long is willingness to a...

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The ROI of Why
S01E38 - How Compelling Core Values Can Help Any Organization from 2020-04-06T11:50:04

Allo is a fiber optic internet, phone and cable provider powered by hundreds of team members based across Nebraska and Colorado. Allo’s core values—be honest, exceptional, local and hassle-free—are...

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The ROI of Why
S01E37 - How Launch Leadership is Building the Next Generation of Purpose-Driven Leaders from 2020-03-30T15:21:47

Today at the round table of purpose and impact, we are joined by Randy Hawthorne and Graham Pansing Brooks to talk all things Launch Leadership. Randy, the executive director of Launch, has been in...

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The ROI of Why
S01E36 - How Companies are Bringing Hope Through Crisis With Graham Pansing Brooks from 2020-03-23T13:58:58

In such a strange time as this, it’s not strange for individuals and organizations to feel a bit lost. And that’s okay—we’re all in this difficult time together. Luckily, there are a lot of amazing...

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The ROI of Why
S01E35 - How Businesses Can Build With a Legacy Mindset with Graham Pansing Brooks from 2020-03-16T19:18:45

Graham Pansing Brooks joins us on the podcast once again this week with a treasure trove of knowledge from the Stagen Reunion—a conference for businesses who plan for the long, long game. Companies...

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The ROI of Why
S01E34 - Social Media Storytelling Minisode 4: Social Media Advertising from 2020-03-09T10:00:14

Every day, your audiences are bombarded by endless content on the endless scroll of social media. It’s not hard to understand why people can feel social media fatigue—and why they cope by tuning ou...

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The ROI of Why
S01E33 - Social Media Storytelling Minisode 3: Closing the Deal from 2020-03-02T19:14:04

As we discussed in the first installment of this miniseries, social media has so many awesome capabilities beyond just asking your audience to buy your goods and services. Selling shouldn’t always ...

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The ROI of Why
S01E32 - Social Media Storytelling Minisode 2: Engagement from 2020-02-24T17:45:30

There are several competing philosophies about what social media engagement is and how to measure it. Tracking a number of likes, shares or comments is a valuable piece of engagement, but it’s part...

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The ROI of Why
S01E31- Social Media Storytelling Minisode 1: Value-Driven Content from 2020-02-17T09:37:43

Over the next four weeks, we’re taking a dive into the wild world of social media strategy with a focus on powerful storytelling. Purposeful brands have purposeful stories to share, and those stori...

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The ROI of Why
S01E30 - How Genuine Storytelling Can Shape Our Social Media Interactions from 2020-02-10T15:50:30

All of us—individuals, brands, nonprofits, movements—have a story. But as we’ve learned from the great Joseph Campbell (check out Myths & Monsters on Netflix), we are all really telling the same am...

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The ROI of Why
S01E29 - Building Business Strategies for the Long Game in the 2020s from 2020-02-03T15:33:42

In business and life right now, there seems to be a need for speed and immediacy. Each task needs to get done ASAP so you can move to the next one ASAP. While moving quickly can be an essential ski...

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The ROI of Why
S01E28 - Leveraging Social Media to Tell (Not Sell) the Impact Story from 2020-01-27T21:04:01

People don’t like to be sold to. On the other hand, people love to learn and become empowered to make their own decisions, especially purchases. Too many brands overlook the opportunity of aiding c...

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The ROI of Why
S01E27 - How to Rethink and Re-Energize Your Communication from 2020-01-20T20:25:51

The meetings grind and distraction-ridden environments we’ve created for ourselves can lead to bad tendencies, hollow statements and communication breakdowns. But if we retrain to be more mindful, ...

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The ROI of Why
S01E26 - Shifting Perspectives on Balance, Efficiency and Work Schedules from 2020-01-13T15:47:31

In order to change the culture of work to better fit modern families, we need start by changing our perspectives on how work should be conducted. We can then discover and solves the subtle ineffici...

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The ROI of Why
S01E25 - Can we Adapt the Entrepreneurial Spirit to Face Challenges of the Future? from 2020-01-06T11:51:10

Our chat with Jessica Charlsen last week inspired us to reflect on the modern work landscape, and we just had to spend another episode sharing our thoughts. Chasing career dreams is more possible t...

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The ROI of Why
S01E24 - How Job Sharing Can Bring Fulfillment With Jessica Charlsen from 2019-12-30T11:00:09

This ultra-connected world means working parents are only a text away from everyone who needs them, but it also poses challenges in the pursuit of a healthy work/life balance. Jessica Charlsen, cof...

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The ROI of Why
S01E23 - What are 2020 Business Trends that Support Purpose? from 2019-12-23T11:00:12

As a new decade approaches, new business technologies and strategies are emerging at a faster rate than ever. All of them are meant to make businesses better and more efficient in unique ways, but ...

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The ROI of Why
S01E22 - Giving Without Gimmicks from 2019-12-16T11:47:57

How can we genuinely commit to goodness beyond the holidays? The holidays are the primary time each year when giving back is at the forefront of most people’s and organization’s minds. The warm kin...

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The ROI of Why
S01E21 - How 1% For The Planet Activates the Power of Conscious Consumption from 2019-12-09T11:00:19

This week, with the holiday giving season in full swing, we’re taking a deep dive into a movement we really love: 1% For The Planet.
1% For The Planet is not only an organization that encourag...

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The ROI of Why
S01E20 - Why Purpose-Driven Business is Taking Over and Why it Matters from 2019-12-03T19:50:18

Eighty percent of millennials think businesses should be committed to bringing positive change to society. Being a purpose-driven business is no longer just a nice thing to say, it’s expected by co...

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The ROI of Why
S01E019 - What Does It Mean to Live with Purpose? from 2019-11-26T15:22:12

Today, Andrew and Angie break down organizational purpose, individual purpose and how they work together to crystallize a company’s goals. Purpose is each organization’s true differentiator, and cl...

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The ROI of Why
S01E18 - Making Big Impacts in Big Industries with Amy Infante from 2019-11-19T14:57:26

Amy Infante is the CEO and owner of GitGo, a lead-generation company for the hotel and hospitality industry. She recently returned to her hometown of Wisner, Nebraska, and set up GitGo’s headquarte...

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The ROI of Why
S01E17 - Living and working to Do More Good from 2019-11-11T11:00:12

This week, we’re reflecting on moments from the 2019 Do More Good Conference that inspired, shocked, amazed and reminded us how businesses of all industries are taking little steps every day to do ...

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The ROI of Why
S01E16 - How Every Business Can Do More Good with Graham Pansing Brooks from 2019-11-04T18:31:12

This week, we dive into the world of the Do More Good movement with native Lincolnite Graham Pansing Brooks. Graham’s career has taken him around the country and inspired him to return to the middl...

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The ROI of Why
S01E15 - The Future of Sustainability and Stewardship With Ken McCarty from 2019-10-28T12:52:59

“Any progress is good progress. Just get started.” Ken McCarty and his three brothers are dairy farmers at McCarty Farms in Kansas, Nebraska and Ohio. They are committed to sustainability and defin...

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The ROI of Why
S01E14 - Energizing Brands to Ignite Connections with Lance Koenig from 2019-10-21T11:51:40

“If it’s meaningful and you’ve got something to say, DO IT.” Lance Koenig, SVP of global strategy at The Martin Agency, is always cooking up new ways for brands to say something that means somethin...

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The ROI of Why
S01E13 - The Summit of Servant Leadership with Tony Goins from 2019-10-16T13:34:42

Tony Goins, director of economic development at the Nebraska Department of Economic Development and founder of Capital Cigar Lounge, believes everything can be a chance to learn and serve others. S...

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The ROI of Why
S01E12 - Intention and Capacity to Lead with Rand Stagen from 2019-10-07T23:01:24

Becoming a great leader isn’t just a statement one can make. Rand Stagen formed the Stagen Leadership Academy to develop leaders that leaves people not only inspired but pairs them with a leadershi...

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The ROI of Why
S01E11 - Storytelling with Purpose with John Rood from 2019-09-30T16:37:51

How does a timeless brand like Disney stand out in today’s oversaturation of kids’ content? We sat down with John Rood, SVP of Marketing at Disney Channels Worldwide, to find out. By owning its nic...

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The ROI of Why
S01E10 - Finding Your Voice to Create Change with Kevin Hancock from 2019-09-23T14:55:11

Established in 1848, Hancock Lumber Company is a sixth-generation, family-owned business operating a land company, sawmill division, a network of retail lumber yards, home design showrooms and a tr...

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The ROI of Why
S01E09 - Going All In with Brandon and Tammy Day from 2019-09-16T10:13:02

Having a corporate giveback program isn’t just for B2C companies. Daycos is a family-run business that provides revenue-based services to transportation and moving companies.
Through the visio...

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The ROI of Why
S01E08 - Leading with Empathy with Jamie Peer from 2019-09-09T13:54:28

Lieutenant Colonel Jamie Peer is a former Professor of Military Science for the University of Nebraska–Lincoln. While in her role, she took civilian college students and prepared them for officer p...

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The ROI of Why
S01E07 - Being a B Corporation with Jay Coen Gilbert from 2019-09-02T12:33:43

We are honored to have Jay Coen Gilbert, one of the three co-founders of the Certified B Corporation movement and B Labs, on the podcast. B Labs assesses companies’ social and environmental perform...

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The ROI of Why
S01E06 - The Articulation of Impact and Purpose with Ed O'Boyle from 2019-08-27T11:09:44

This week's episode of The ROI of Why explores the energy and passion that fuels purpose. Angie and Andrew are joined by Ed O'Boyle to discuss his views around driving change within the walls of an...

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The ROI of Why
S01E05 - The Miles and Distance of Blindness with Physicians Thrive from 2019-08-19T14:35:46

Roughly 1.3 billion people are affected by visual impairment and approximately 80% of blindness is curable. This powerful statistic gripped the founders of Physicians Thrive and compelled them to n...

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The ROI of Why
S01E04 - A Case Study for Impact with Spreetail from 2019-08-15T13:32:45

Spreetail is a fast-growing ecommerce organization that has placed purpose and impact at the forefront of their why. A percentage of every transaction is donated to a nonprofit or charitable organi...

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The ROI of Why
S01E03 - Moments That Matter with Michelle Kinder from 2019-08-06T15:02:38

The first of many conversations from the Do More Good Conference, this week’s episode of the ROI of Why explores purpose, impact and culture from the perspective of Michelle Kinder.

Mich...

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The ROI of Why
S01E02 - The Do More Good Movement with Jay Wilkinson from 2019-07-30T12:14:14

A fresh perspective is permeating the business world. The much-needed trajectory shift is focused on organizations discovering their purpose to maximize the impact on their staff, clients, communit...

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The ROI of Why
S01E01 - The Why Behind the ROI of Why from 2019-07-23T18:20:09

The ROI of Why seeks to discover the motivation and implementation tactics used by businesses across the globe to drive their impact and purpose. In this week’s episode, Angie and Andrew discuss th...

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