Stop The Random Acts of Marketing - a podcast by Elena Ciccotelli

If you’re chasing every single lead even if they *may not* be a good fit for your business, you’re sliding down a slippery slope toward becoming a commoditized service provider (with your only differentiating factor being price – ekkk).

Luckily, I have Patty Dominguez on the show today to help us avoid being “just another” .

Patty is the founder of Positioning to Profit and helps women entrepreneurs establish their Category of One status, *basically* making their competition irrelevant.

Press PLAY to learn how to avoid becoming a *gulp* commodity, how to get rid of the copycat mentality we’re *all* guilty of and the key to demanding higher pricing.

Connect with Patty: https://www.positioningtoprofit.com/

Instagram: https://www.instagram.com/pattydominguez_/

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https://www.sidegigcentral.com/90min/

 

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Further episodes of The Side Gig Central Podcast

Further podcasts by Elena Ciccotelli

Website of Elena Ciccotelli