Why Clients Behave "Irrationally" and Buy Your Products (Even When They Already Have Enough). - a podcast by Sean DSouza

When a client buys a product, what goes through their mind?

Often you'll notice they have a similar product, so why do they buy again?

There are four reasons why your client (and you and I) keep searching for products. And no matter how saturated the market seems, clients will keep searching. This is good news for you, because if you give them what they want, they'll keep coming back. It seems irrational, but it's perfectly rational.

Let's find out why this irrational behaviour exists.

 

Once you finish listening to the podcast: 
Listen or read—Selling Strategies: How To Sell Without Selling In A Crazy Online Market

Further episodes of The Three Month Vacation Podcast

Further podcasts by Sean D'Souza

Website of Sean D'Souza