From Advertising Agency to Entrepreneur with Lynn Power - a podcast by Eric Dickmann

from 2020-06-19T06:00

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In this episode, host Eric Dickmann interviews Lynn Power. Lynn is a longtime ad agency executive with a love for beauty. She's been fortunate to work on many iconic brands, including Gillette Venus, Clinique, L'Oreal, and Nexxus. She loves building teams, reinventing cultures, and disruption.  And now she's disrupting the haircare industry with MASAMI, clean premium haircare with a Japanese ocean botanical that's all about hydration.

We discuss how the advertising agency business has changed as big consulting firms have taken over what was once the exclusive domain of agencies. Lynn also shares her experience in moving from an agency business to having to apply those same lessons to her own entrepreneurial venture, MASAMI. With years of experience in advertising and working with other businesses, Lynn shares her insights around building a brand and the importance of knowing your brand story.

Eric Dickmann can be found on Twitter @EDickmann and on LinkedIn at https://www.linkedin.com/in/edickmann

Lynn Powers can be found @lynnpowered

MASAMI is @lovemasamihair (IG, FB, Twitter, YouTube, Pinterest)
lovemasami.com

If you'd like to contact us with feedback or guest inquiries, please visit: https://fiveechelon.com/the-virtual-cmo-podcast/

For more information about Virtual CMO's, visit The Five Echelon Group at https://fiveechelon.com

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