Episode 0510 - a podcast by Bonnie Gillespie

There's a bit of dichotomy required to succeed in this industry. We're balancing the beautiful, limitless expanse of craft with the tedious, limiting container of targeted marketing. Bonnie Gillespie doesn't see targeting as limiting at all. It gets you to the money faster, and that gets you to your more expansive creative space (on the buyers' dime) faster too.

Further episodes of The Work

Further podcasts by Bonnie Gillespie

Website of Bonnie Gillespie