YouTube Algorithm Explained 2020 - a podcast by Jackson Wilkey and Jesse Dau

To understand the YouTube algorithm is vital to YouTube success. When a video is more relevant that means it has the most information about the keyword/s that the user is searching. So, in this episode, we’re going to talk about how the YouTube algorithm works and how to rank your video.

Even Google which owns YouTube is starting to pull videos and place them up above websites. Your videos can rank, not only in YouTube but also they bring your video onto Google search engine ranking page (SERP) and rank it there as well. This is how we’re able to compete with other channels. Well, at the beginning if you’re a new channel, you really need to look for keywords. 

This is where optimization happens and is probably the most crucial aspect of growing your channel because it’s going to look at the most relevant video topics. 

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