Podcasts by She Means Profit

Contract Negotiations with Dina Segal from 2023-11-27T00:00

"As you're starting your business, you're going to come across so many interesting and sometimes real challenges, really exciting problems to solve, areas of compliance and requir...

Mastering Your Path to Success: Tips for Managing Debt in Business from 2023-11-13T00:00

“With the right mindset and dedication, successful debt management is within your reach.”

—Melissa Houston

Many aspire to start their own business, but a common obstacle preven...

Cultivating an Entrepreneurial Mindset for Success with Dianne Welsh from 2023-10-23T00:00

“There’s never gonna be a perfect time to start a business. There’s never gonna be a perfect time to start calling yourself an entrepreneur until you actually start doing it.”

— Dianne ...

Maximizing Cash Efficiency in Business from 2023-10-16T00:00

“Cash is queen and with the right strategies, you can manage it wisely and achieve long-term prosperity.”

—Melissa Houston

When running a business, cash flow is absolute...

Turning Business Flaws into Learning Opportunities: Strategies for Growth from 2023-10-09T00:00

“Every business owner has made mistakes along the way, but the secret to success is learning from each mistake.”

—Melissa Houston

What makes a business successful? It’s how you...

Profiting Together: Making 2023 a Landmark Year for Business from 2023-10-02T00:00

“As you prepare for your sales, be sure to prepare as well for your profit. Do not let the busyness of the season be an excuse for you not to create profit in your business.”

—Melissa H...

Is it a Sales Problem or a Money Management Issue? from 2023-09-25T00:00

“Finances and marketing numbers are a game as well. So understanding how those numbers overlap can be a game changer.”

—Melissa Houston

2023 has not been a great year for busin...

Crossing the Bridge where Sales and Marketing Intersect with Jamie Gulino Davis from 2023-09-18T00:00

“No matter what stage of business you are at, it's really knowing that sales absolutely is, can, and should be beautiful.”

—Jamie Gulino Davis

There’s always a negative co...

Which Type of Financing is the Best Fit for You? from 2023-09-11T00:00

“Raising capital can be a critical component of your success. So, with the right financial strategy, you can take your business to the next level.”

—Melissa Houston

This is why...

Why the Balance in Your Bank Account is Not Your Profit from 2023-09-04T00:00

“A common mistake that entrepreneurs make is checking their bank balance at the end of the month and assuming that what is left is their profit.”

—Melissa Houston

Heads up: you...

Building a Solid Foundation for Your Business from 2023-05-29T00:00

“You need to have a solid understanding of what's going on in your business.”

—Melissa Houston

It’s a no-brainer that anyone who owns a business must have a solid understa...

The Money Mindset and its Impact with Joyce Marter from 2023-05-22T00:00

"There's an interconnection between mental health and financial health."

—Joyce Marter

At first glance, it may appear that there is no correlation between menta...

Increase Your Sales Volume from 2023-05-15T00:00

“Finding new and innovative ways to increase the amount and frequency of sales should be one of your top priorities if you want long-term success.”

—Melissa Houston

Sales volum...

Top Priority for Product-Based Businesses from 2023-05-08T00:00

"When running a product-based business, profitability should be top of mind."

—Melissa Houston

Creating and operating a product-based business demands a significant a...

Building a Business Beyond Your Great Idea from 2023-05-01T00:00

"The key to succeeding in business isn't just having a strong idea, but also knowing how to manage your business correctly."

—Melissa Houston

What motivated you ...

Your Brand is More Than Just a Logo with Tiffany Neuman from 2023-04-24T00:00

“Your brand is everything in your business that people have a touchpoint with.”

—Tiffany Neuman

Your brand is your signature.

But it is not just about the color...

Improving Brand Visibility Through Marketing Strategies with Kelsey Reidl from 2023-04-10T00:00

“Create what you consume.” - Kelsey Reidl

In a competitive environment like the business industry, having the right strategies is the tool to success. While it is a fact that m...

The Role of Taking Risks in Business from 2023-04-03T00:00

"Every risk taken has something to teach us, and with each failure comes an opportunity to grow, learn, and move forward."

—Melissa Houston

It’s scary to take risks, ...

Why You Should Hire a Professional Accountant with Roger Knecht from 2023-03-27T00:00

“Businesses need proper information to make informed business decisions. And key to that is the accounting information that the accounting professional should be offering to their clients.”
...

Why You Should Hire a Professional Accountant with Roger Knecht from 2023-03-27T00:00

“Businesses need proper information to make informed business decisions. And key to that is the accounting information that the accounting professional should be offering to their clients.”
...

Money Dates are Essential for Your Business from 2023-03-20T00:00

“Money dates are so helpful, and when you get into a regular routine of having maybe weekly or monthly money dates with your business, it's going to help your business in so many ways, and ...

Hire a Professional Accountant for your Young Business with Sarah Beth Davis from 2023-03-13T00:00

“The biggest thing that I noticed in me after starting to work with you is just a boost in confidence. I certainly went into it having major imposter syndrome.”
—  Sarah Beth Davis

...

What You Need to Know as a Business Owner to Get Rich from 2023-03-06T00:00

“It's not enough to have a good business idea. You need to have the financial structure in place.”

—Melissa Houston

When you hear the word “rich”, what emotion or feeling ...

What You Need to Know as a Business Owner to Get Rich from 2023-03-06T00:00

“It's not enough to have a good business idea. You need to have the financial structure in place.”

—Melissa Houston

When you hear the word “rich”, what emotion or feeling ...

Learn The Game Of Investing from 2022-02-21T00:00

“You should really understand how you’re setting yourself up for the future, in terms of your financial health. Any time you’re looking at your life, your career, your objectives — financial hea...

What Are Internal Controls (And Why Are They Overlooked)? from 2022-02-14T00:00

“Your business is your biggest financial asset, and you need to be sure that you are protecting it.”

—  Melissa Houston

Is your business protected against fraud or data s...

How To Protect Your Business Beyond IP from 2022-02-07T00:00

“I like to counsel people about how to build a business that they would be able to sell someday… by being saleable, that means it actually has some market value to a third party.”

—  Erin ...

What Women Need To Hear About Business from 2022-01-31T00:00

“As a business owner, I encourage you to dream big.”

—  Melissa Houston

Women tend to think small when it comes to business, even though they’re just as capable and able ...

Pursuing A Joyful Business from 2022-01-24T00:00

“In law school, they teach you how to think like a lawyer. What I do is teach my clients how to think like a CEO.”

—  Judy Weber

Judy Weber has been an interior decorator...

Essential Legal Protection For Your Small Business from 2022-01-17T00:00

“The average business has about 25% chance of surviving the first four years… but if you’re involved in litigation, your odds of surviving go down to 17%.”

—  Jay Razzouk

What Is A Fractional CFO And How Can You Hire One? from 2022-01-10T00:00

“CFOs are essential to business, as they support  the CEO with strategic financial planning so the CEO can create the most profitable business possible.”

—  Melissa Houston

...

Booking Epic Podcast Guests from 2022-01-03T00:00

“Behind every powerful leader is a great therapist. And it doesn’t have to be a true therapist — maybe it’s a coach, maybe it’s a mentor. But every great leader has processed their trauma.”

Plan For Financial Success In 2022 from 2021-12-27T00:00

“It’s through reflection that we take away lessons and we can make improvements.”

—  Melissa Houston

We made it. We’ve reached the end of 2021. 

And what a year it has been! Listen

Branding To Connect With Clients from 2021-12-20T00:00

Nikki Takahashi knows what goes into creating a great brand!

Nikki is the founder and CEO of Fetching Finn, a multi-6-figure branding and design agency that gets clients noticed in person,...

How To Run More Than One Successful Business from 2021-12-13T00:00

Alli Webb is not only a brilliant entrepreneur with multiple businesses under her belt, she’s also a queen of reinvention.

In 2008, Alli co-founded Drybar, the budget-friendly blow-out sal...

Making Money With Passive Income from 2021-12-06T00:00

“Passive income has to be one of the most delightful ways to make money.”

—  Melissa Houston

Passive income. The holy grail. The type of revenue that everyone dreams about, right? Listen

What Makes You Unique In Your Marketplace? from 2021-11-29T00:00

“There has never been — nor will there ever be — anyone else who is you, who has your unique combination of skills and talents and experiences and passion.”

—Courtney Foster-Donah...

Making Connections For Great PR Relationships from 2021-11-22T00:00

“PR, to me, is all about relationships and making connections.”

—Amanda Berlin

Do you ever look at keynote speakers or interviewees on high-profile websites and think to yourself, “T...

We Need To Talk About Fear. from 2021-11-15T00:00

“Before you can grow your business, you have to grow your mindset. You have to be actively working on your issues that are keeping you in a place of ‘stuck.’”

—Elaine Turso

Elaine Tu...

Aligning Your Financial Goals To Your Core Values from 2021-11-08T00:00

“If I could spend my career taking that stress out of money, giving people peace of mind, if I could change a few lives... it would be worth it.”

—Shari Greco Reiches

If you’re a reg...

How To Make Your Lead The Hero Of The Sale from 2021-11-01T00:00

“Find someone whose message you resonate with that teaches sales.”

—Ryann Dowdy

Every entrepreneur has to dip their toes into sales at some point. But how do you learn...

It’s NEVER Too Late To Become Financially Literate from 2021-10-25T00:00

“Having all this money made me fearful of losing it.”

—Julie Greenham

Business and mindfulness coach Julie Greenham made a name for herself as an advocate for introverted entrepreneu...

Full House to Full Plate with Candace Cameron Bure from 2021-10-18T00:00

“I really had to work my way back up, but I was never, ever willing to compromise.”

—Candace Cameron Bure

While you may know the name Candace Cameron from seeing her on The View or F...

What can we learn from a genuine Happiness Expert? from 2021-10-11T00:00

“A lot of times, anxiety is very, very helpful... but you want to take action on that.”
—Gretchen Rubin

How do you successfully create the types of habits that bring positive change to...

Q3 Numbers Are In! What Story Are They Telling You? from 2021-10-04T00:00

“Smart business owners take the time to get the feedback.”

—  Melissa Houston

If your fiscal year begins in January, then you’ve just exited your third quarter. In this episode, you’...

The 7-Figure Switch from 2021-09-27T00:00

“My goal was always to build a business that let me have a lifestyle…. And now, I can do that, but I have a team that keeps the business running.”

—  Rebecca Tracey

If you’ve ever wo...

Don't Start Investing Until You Hear This from 2021-09-20T00:00

“Investment fees, for most Canadians, really cause great damage to their ultimate retirement savings.”

—  Larry Bates

Larry Bates is a name that my clients and long-time listeners kn...

You Are Unstoppable! from 2021-09-13T00:00

“Keep learning, keep failing, keep investing in yourself, keep trying, and just be patient.”

—  Kelly Roach

I am so excited to have the opportunity to speak to the Ultima...

Can You Really Increase Your Profit In 5 Days? from 2021-09-06T00:00

“It’s true that money cannot buy happiness. But money can buy a lot of opportunities that you might otherwise not have.”

—  Melissa Houston

Happy September! This month has always fel...

Why Your Style Matters With Lauren Messiah from 2021-08-30T00:00

“Self-perception is everything. Even if you’re just staring at your own reflection in Zoom, the way that you perceive yourself helps your productivity.”

—  Lauren Messiah

They say th...

Banish Brain Fog: Get More Done! from 2021-08-23T00:00

“How can we personalize health so that we can have more longevity and energy?”

—  Tanessa Shears

As an entrepreneur, can you reprogram your body and brain to do more during your work...

Easier Sales Strategies With The Sales Maven from 2021-08-16T00:00

“Relationship first, rapport always — everything I teach is built on this foundation.”

—  The Sales Maven

Want to learn how to build rapport and be more strategic in your sales conve...

Following Your Gut&Selling Kombucha from 2021-08-09T00:00

“We started it in the farmer’s market in 2012… we’re in about 45,000 stores now in the US.”

—  Daina Trout

Daina Trout turned a mission to promote gut health into a sourc...

Entrepreneurship In The Film Industry With Alison Sweeney from 2021-08-02T00:00

“I had to really convince myself to take a chance and do something different.”

—  Alison Sweeney

Alison Sweeney is not only a television celebrity. She’s also a m...

How to Start A Product Business With The Productpreneur from 2021-07-29T00:00

“If you think the thought ‘Everything’s been done,’ then there would be no new innovation, no inventions.”

—  Nicole de Larzac

I’ve always said that product-based businesses face ext...

Neurodivergent Entrepreneurship With Amber Hawley from 2021-07-26T00:00

“I help entrepreneurs with the emotional side of business.”

—  Amber Hawley

Did you know that around 40% of entrepreneurs have ADHD?

Amber Hawley is a licenced psychotherapist ...

What Can Financial Planning Do For You With Kurt Mueller from 2021-07-21T09:00

No two financial plans are alike, and you won’t get anywhere good by comparing your plan to those of your friends, family, or neighbours. Your plan should be designed to fit your specific financ...

How To Manage Your Business Cash Flow from 2021-07-19T00:00

“Never give your financial power away.”

—  Melissa Houston

The discouraging statistic is that 87% of businesses fail due to financial mismanagement — and probably 99% of th...

Long Distance Business: Plant Based Juniors from 2021-07-15T00:00

“If you want to monetize [a blog], digital products are kind of where it’s at these days… the key is finding a niche category.”

—  Whitney English

What if you could crack the code of...

Overcoming Fundraising Obstacles With Havenly from 2021-07-12T00:00

“Paint the big vision. Don’t be afraid to go bold in what you’re selling.”

—  Lee Mayer

Everyone wants to have a beautiful home. But how many of us have the expertise (or...

Manufacturing A Dream Business With REFY from 2021-07-08T00:00

“You’ve GOT to get your product right.”

—  Jenna Meek

Jess Hunt and Jenna Meek are young entrepreneurs with a mission.

The pair recognized a need for si...

How Knixwear Smashed Taboos&Raised Capital from 2021-07-05T00:00

“The universal truth about business... is that everything takes a lot longer than you think it’s going to.”

—  Joanna Griffiths

Joanna Griffiths has built a business based on empower...

Mid-Year Financial Checkup from 2021-07-01T00:00

“If you’ve had weaknesses, it’s just time to fix them up!”

—  Melissa Houston.  

July 1st marks the middle of the year for businesses, if your fiscal year marks the calend...

Unexpected Entrepreneurship with Massy Arias from 2021-06-28T00:00

“I didn’t want to pay for anything that I didn’t believe in.”  

—  Massy Arias 

When we’re not enjoying good health, we can’t give our businesses our best. My guest today, M...

Successful Negotiations for Entrepreneurs from 2021-06-24T00:00

“The art of negotiation is about so much more than dollars.” 

—  Jen Proctor.  

Negotiation is a huge part of doing business successfully, but entrepreneurs aren’t given ...

Creating A Strong And Savvy Financial Plan For Your Business from 2021-06-21T00:00

“A goal without a plan is just a wish.” 

—  Melissa Houston

You may have noticed a few changes around the podcast lately. So, let’s talk about it. 

The Thi...

Fitness&Stamina For Your Business from 2021-06-17T00:00

“No longer is the time where you have to be between 20  and 27 to be an entrepreneur.”

—  Jen Cohen

Jen Cohen may have the most stamina and strength of any business owner...

Building A Wellness Empire from 2021-06-14T00:00

“My whole goal in life is to have that connection with people.”

—  Tara Stiles

‘Yoga Rebel’ and Strala founder Tara Stiles has inspired millions of people around the worl...

Earning An Income Through Content Creation from 2021-06-10T00:00

“I really think that if you’re sharing what you love or you’re sharing something specific and focused, and you keep at it… there’s room for everybody to do something.”

—  Naomi Davis

Emotional Fitness and Money Mindset from 2021-06-07T00:00

“There are 12 mindsets that are empirically supported to both improve mental health and financial health, because there is actually an intrinsic relationship between the two.”

—  Joyce Mar...

The Burden of Debt from 2021-06-03T00:00

“At 18, you can’t even buy alcohol, but you can take out $50,000 in student loan debt.”

—  Tonya Rapley

While we can all agree that higher education is important, it’s cr...

Financial Literacy Builds Wealth from 2021-05-31T00:00

“In that moment with that advisor, I made a decision that I wanted to be wealthy… and I’ve not looked back.”

—  Jackie Porter

Jackie Porter may have found her way i...

Should You Write A Book For Your Business? from 2021-05-27T00:00

“We all want that freedom. And having a job sometimes kind of interferes with that.”

—  Herby Fabius

Herby Fabius didn’t see himself becoming an entrepreneur when h...

Why Do Finances Matter For Small Business? from 2021-05-24T00:00

“Finance is essentially the lifeblood of a business.”

—  Melissa Houston

What the heck are business finances… and why do they matter for my small business?

Th...

Rituals&Routines For Success from 2021-05-20T00:00

“Rituals do ground us and give us a sense of safety which we all really need right now.”

—  Erica Keswin

Best-selling author Erica Keswin didn’t know that COVID-19 ...

Hobby To Pro: Growing Your Content Business from 2021-05-17T00:00

“A lot of it was just being in the right place at the right time. Back in 2009, when backyard chickens got really popular, there wasn’t a lot out there.”

—  Lisa Steele Listen

Learning How To Invest With The Experts from 2021-05-13T00:00

“It’s really exciting to try new things and grow this business, so I can spread the word and educate more people throughout Canada.”

—  Jessica Moorhouse

Millennial...

Building An Apron Empire with Ellen Bennett from 2021-05-10T00:00

“That’s what business is. It isn’t black and white. It is colourful — and ALL the colours, good, bad, and ugly!”

—  Ellen Bennett

Many of us start our businesses af...

Mastering Your Money Mindset from 2021-05-06T00:00

“If we’re just talking about money right now, and it’s making you mildly uncomfortable in any way, shape, or form…  that would be a little bit of a spotlight that there’s a money mindset iss...