166: A Glimmer of Digital Hope - a podcast by Tod Maffin

from 2023-12-12T16:51:58.497731

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Digital advertising’s post-COVID future looks better than expected... YouTube is helping creators drive merch sales... Google Ads is testing a tool that might save you a lot of headaches... And, chances are you’ve fallen for at least one of these adtech myths.



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SOURCES:

https://advanced-television.com/2020/06/04/forecast-european-digital-ads-down-only-5-5-in-2020/


https://www.socialmediatoday.com/news/youtube-adds-new-analytics-report-alerts-for-merchandise-sales-within-live/579162/


https://www.searchenginejournal.com/diagnose-google-ads-performance-changes-faster-with-explanations/371291/


https://support.google.com/google-ads/answer/9911637


https://support.google.com/google-ads/answer/9000655


https://www.forbes.com/sites/augustinefou/2020/06/04/are-marketers-wasting-money-on-adtech-myths/amp/



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