UCL Bright Ideas Awards 2013 (MScTE): Smartzer - Audio - a podcast by UCL

(Karoline Gross, MSc Technology Entrepreneurship)

Smartzer is an iPad and web application enabling interactivity in video content. It addresses the needs of broadcasters and studios who are having to come up with innovative ways to make their content increasingly relevant and engaging to consumers. Smartzer works through an overlay that presents the content metadata, upon touching the screen. Products in the frame can be purchased, with home delivery.

Further episodes of UCL Enterprise Awards 2013 - Audio

Further podcasts by UCL

Website of UCL