354. Philipp Humm on Ethos. Pathos. Logos. The foundations of a good story - a podcast by Will Bachman

Philipp Humm is a storytelling coach who teaches how to apply the fundamentals of storytelling to sales, marketing, management and connecting with your business audience.

Philipp on LinkedIn or learn more from his website, power-of-storytelling.com

Key points include:

• 03:41: Why storytelling matters to consultants
• 06:03: What makes a compelling story
• 07:24: Six elements of story
• 13:33: Who approaches Andrew and how he helps them
• 15:27: Situations where storytelling can help
• 16:59: Tips on creating, preparing, and practicing storytelling

Further episodes of Unleashed - How to Thrive as an Independent Professional

Further podcasts by Will Bachman

Website of Will Bachman