Podcast: StoryForward, Episode 015 -- Andrea Phillips - a podcast by J.C. Hutchins

Transmedia Designer Andrea Phillips joins Steve and JC to talk about her just-released book A Creator’s Guide to Transmedia Storytelling: How to Captivate and Engage Audiences across Multiple Platforms. They talk about the need for open conversation, the various descriptions of transmedia and the four creative purposes for transmedia storytelling.

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Website of J.C. Hutchins