Episode 81: Ben Carter, co-founder of U-Turn Audio - a podcast by Jim Hanke

Within the last five years, U-Turn Audio has gone from the Kickstarter dream of three east coast college students to one of the biggest names in turntables. In a fanatical vinyl market, they've managed to stand apart by making each deck to order, keeping their manufacturing in Boston and offering audiophile-like quality at a price tag that's nearly half of those of their largest competitors. U-Turn's customization factor is also a huge selling point, with listeners having the ability to add a pop of color, a higher-end cartridge, a cue lever and more to an already stellar piece of equipment. Co-founder Ben Carter drops in this week to discuss the company's genesis, how the audiophile community influenced U-Turn's original designs, the endless debate between belt-driven and direct-driven turntables, his affection for Bob Dylan's "Nashville Skyline" and the impact of Pennie Smith's iconic photo on the front of The Clash's "London Calling," plus dealing with feedback and customer satisfaction in the age of social media. Visit uturnaudio.com to learn more!

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