Podcasts by What is it all for? | Intentional Creative Business Podcast
We’re Jason and Caroline Zook, a husband and wife team running two businesses together and trying to live out our version of a good life in the process. In this business podcast, we share with you advice and conversations that will help you grow your online business with more intention, creativity, and keep you rooted in your own values as you pursue your goals.
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When was the last time you took a big risk? from 2022-02-22T01:55:22.471290
Whether it was thinking Jason could get paid to wear t-shirts for a living, Caroline quitting her perfectly great job after college, or moving clear across the country with $100,000+ in debt and al...
ListenOur up and down journey with working out from 2022-02-22T01:55:22.466337
We fully admit that our journey with physical exercise hasn't been perfect over the years. It's been hard for us to find a sustainable exercise program that we didn't hate. One of the most difficul...
ListenHow to handle toxic friendships from 2022-02-22T01:55:22.462543
Friendships evolve throughout our lives and in this episode, we discuss how we've seen our friendships change as we've become adults.
We also share specific examples of dealing with toxic...
Authenticity isn't just a buzzword from 2022-02-22T01:55:22.456219
Being authentic isn't just a tactic or strategy, it's the core of who you are as a person (and how you should run your business).
The word "authenticity" can be a bit buzzword-y these day...
The things we wish we'd known when we started our businesses from 2022-02-22T01:55:22.446692
Whether you're starting a business or you've been on your own entrepreneurial journal for over a decade like we have, we've got some lessons learned and tips for you in this episode!
When ...
How to deal with self-doubt and imposter syndrome from 2022-02-22T01:55:22.435689
Let us start off by saying EVERYONE deals with self-doubt. Especially when it comes to running your own business or making a big change in your life, it's normal to go through imposter syndrome.
An extremely honest conversation about anxiety from 2022-02-22T01:55:22.373308
This episode will be a bit different than the rest as we share Caroline's story in dealing with anxiety. It's something she's been confronted with for years but recently it hit her extremely hard, ...
ListenWe're making a big business pivot (Unedited Meeting) from 2022-02-22T01:55:22.368085
You don't run an online business if you don't use the word "pivot" and constantly find yourself experimenting!
For us, that's what the past year has been almost on an almost daily basis w...
Slow and steady wins the race (but it's HARD) from 2022-02-22T01:55:22.367230
It's really easy to hand out business advice and platitudes when everything is going well (as the person giving the advice). Sure, slow and steady does win the race, however, it can be difficult to...
ListenHow to deal with feedback and criticism from 2022-02-22T01:55:22.362876
Around these parts, we believe feedback is dangerous and can almost literally kick you in the face, Chuck Norris style! We all struggle to deal with feedback and criticism so we decided to share ti...
ListenOur relationship and some sea otter facts from 2022-02-22T01:55:22.360528
When it comes to relationship advice we don't tend to give it very often. Relationships are all extremely different and individualized but we have noticed a few key trends and important factors in ...
ListenHow we fix work friction (real-time discussion!) from 2022-02-22T01:55:22.351889
One of the things we try to be really honest around Wandering Aimfully is when it comes to the truth about working together. It's not all sunshine, rainbows, and unicorns shooting glitter out of th...
ListenIs baking sourdough bread everyone's new normal?? The Uncertain Times - Ep 3 from 2022-02-22T01:55:22.282415
We've lost count of what self-isolation day we're on but that's simply because of what we're talking about in this week's episode of The Uncertain Times: *You have to let go of the past and establi...
ListenHow do we manage a BIG project (tasks, to-dos, priorities, and mindset), The Uncertain Times - Ep 7 from 2022-02-22T01:55:22.278710
Let's get into the nitty-gritty of how we manage a big project (like our upcoming 2-week launch for our coaching program). We share the details of how we break down a big project into bite-sized pi...
Listen054 - How have our fears changed over time? from 2022-02-22T01:55:22.260146
From working with clients, to selling our first digital products, to running software companies, and then building a membership community, we've experienced all sorts of fears along the way. Thi...
Listen058 - 3 reasons your business isn't making money from 2022-02-22T01:55:22.252654
You have a business and it's not making money... let us tell you why (from our own experience, obviously).
The three reasons your biz might not be making money aren't the ONLY reasons but...
Listen059 - "Calm businesses" from 2022-02-22T01:55:22.251874
For years we've been trying to get off the treadmill of "running our businesses" and trying to focus on slowing down, having less stress, and running... calm businesses.
T...
Listen063 - Should you push through or pull back? from 2022-02-22T01:55:22.245363
One of the toughest decisions, when you work for yourself, is deciding when you should PUSH THROUGH and when you should PULL BACK.
In this episode, we share our experiences of times when ...
Listen067 - Longevity vs Legacy from 2022-02-22T01:55:22.237656
There's a fallacy in modern society that you have to turn your passions into money-making opportunities. In this episode, we share our ideas about using "work" as a means to fuel/fund your passi...
Listen070 - Habits for normal people from 2022-02-22T01:55:22.230131
Listen, James Clear (author of best-selling book Atomic Habits) is a great guy and all, but sometimes we don't want all the science-y bits and critical analysis of habit-building. We just...
Listen074 - Measuring "Life Metrics" from 2022-02-22T01:55:22.226709
It's not often we say we think this is an *important* episode, but we really think this is an important episode for all our creative biz owners out there.
Listen078 - Let's talk MARKETING from 2022-02-22T01:55:22.219504
Marketing your online business can be confusing and overwhelming but our goal in this episode is to change your perspective on marketing AND give you concrete marketing ideas to try moving forward.
Listen082 - Setting boundaries and saying "no" from 2022-02-22T01:55:22.174672
One of the hardest lessons we’ve had to learn over and over again is saying “no” and staying true to our boundaries.
Listen083 - Everything we've learned about paid memberships from 2022-02-22T01:55:22.171457
In just 3 years we've taken our paid membership community from $0 to $25,000 in monthly recurring revenue (MRR). In this episode, we break down the eight major steps we've taken to make that happen...
Listen087 - How we argue from 2022-02-22T01:55:22.164152
This episode gets JUICY! Okay, so, not really. Buuuut, we do share a lot about our relationship and how we navigate difficult discussions (aka arguments, disagreements, etc).
Listen091 - 10 thought-provoking questions from 2022-02-22T01:55:22.079297
We're starting our 4-week "Fun in the Summer™" series of our podcast. Look for a bit less business-ey and a bit more fun and light-hearted content from us these next few weeks.
Listen095 - Traveling in 2022 (Part 4 - Our biggest fears + Q&A) from 2022-02-22T01:55:22.069491
This will wrap up our 4-part “Zooks Travel Full-Time in 2022” impromptu series! We hope you enjoyed it and in this episode, we answer some questions from IG, our Slack Community, and a few from som...
Listen096 - Compassion for procrastination from 2022-02-22T01:55:22.068537
It’s time to stop seeing procrastination as a bad habit or a character flaw.
Listen100 - Your assumptions about us! from 2022-02-22T01:55:22.059198
It's the 100th episode of our podcast - HURRAY! This week is a bit different as we gathered some fun "assumptions about us" over on our @wanderingaimfully IG account and recorded a video talking ab...
Listen101 - Ten things we've learned from 40 sales launches from 2022-02-22T01:55:22.056306
With oodles of sales launches under our belts, we've learned quite a thing or two. We want to share ten of our top launching tips with you in this week's episode!
Listen105 - Ways we make business (and life) FUN! from 2022-02-22T01:55:22.049233
One of the BIGGEST pieces of advice we can give you in business (and life) is to have more fun in everything you do. Especially if you’re trying to stand out in business, embracing your fun/weird/u...
Listen108 - Focusing on the input, not the outcome. from 2022-02-22T01:55:22.041283
We love goals but we’ve found that focusing on the process and the systems you use (and create) are what really drives you each and every day.
Listen112 - We've entered... the stressful season! (2022 travel update) from 2022-02-22T01:55:22.031909
The departure date for our year of travel is QUICKLY approaching and we’ve left the “Excited Season” and moved into the “Stressful Season” of our trip. We don’t want this episode to come off like c...
Listen113 - Embrace the chaos from 2022-02-22T01:55:22.030688
What happens when you’re getting ready to completely uproot your comfortable lives to become full-time travelers? CHAOS. Let’s chat about how we’re embracing that chaos this week.
Listen117 - Embracing YOU: Goal Setting (and we made it to Europe!!!) from 2022-02-22T01:55:21.979675
We've officially made it to Europe for our year of living aboard and being full-time travelers! We share our first destination and some stories in the "pramvel" part of the podcast. Then, we talk a...
Listen119 - Embracing YOU: Social Media (and more Lisbon stories) from 2022-02-17T14:00
We’re continuing our Embracing YOU series and talking about social media this week. Do you need it? Does it bring you joy? Could the time you spend on it be better spent somewhere else? What are we...
Listen118 - Embracing YOU: Branding + Copywriting (and Jason got covid) from 2022-02-10T14:00
We’re continuing our 6-week series called Embracing YOU and chatting about putting more you into your copywriting and branding in this episode. We also talk through Jason testing positive for covid...
Listen116 - 2021 Year-End Review and 2022 Preview from 2022-01-27T14:00
Listen, we know this episode came out a few weeks “late” by Year-End Review standards but who is making those standards anyway??? We play by our own rules around these parts and that’s why you get ...
Listen115 - The storm before the calm from 2022-01-20T14:00
What does it feel like the WEEK before you completely uproot your life?? We share the last minute stories and emotional roller coasters we’re riding.
Listen114 - How can we make this easier? from 2021-12-16T21:48:08
The mantra this week in our household is, “how can we make this easier?” There are so many decisions being made as we’re just 4 weeks away from moving to Europe!
Listen111 - How long could you survive in the wilderness? from 2021-11-25T14:00
Hello, friends! This week we’re sharing a handful of random/silly questions as it’s Thanksgiving week and wanted to do something a bit more light-hearted.
Listen110 - You are not a machine from 2021-11-18T19:53:35
Our capitalistic culture is driven by efficiency and productivity. It’s extremely easy to feel guilty when you notice you aren’t working “enough” or as much as other people. We want to help shift o...
Listen109 - No right way to transition from clients from 2021-11-11T14:00
Many people want to tell you making the transition from working with clients to selling digital products (or anything else besides clients) is as easy as 1-2-3. However, we want to acknowledge it’s...
Listen107 - Lessons from 3 weeks of travel from 2021-10-28T13:00
We wrapped up 3 weeks of travel and wanted to share our findings as we prepare to travel full-time for all of 2022!
Listen106 - Recapping our BEST launch yet ($214,000 in total revenue!) from 2021-10-14T13:00
It is with excitement and jubilation that we get to share we hit our *ENOUGH* revenue number with Wandering Aimfully, a number we’ve been trying to achieve for 3 years! Listen in this week as we sh...
Listen104 - You got zero sales, what do you do? from 2021-09-30T12:00
Have you ever launched a product or service and ended up with zero sales? We’ve been there, friend! It's definitely NOT a fun part of the entrepreneurial journey but it’s a rite of passage for all ...
Listen103 - Our entire pre-launch strategy, broken down! from 2021-09-23T19:16:50
What are all the things we do leading up to a big launch? How much content do we create? When do we start creating content? How much time is right for pre-launch promotion of a higher-priced produc...
Listen102 - The BIGGEST shifts to grow business revenue from 2021-09-16T13:00
How do you go from $0 to $500/month in business? What about $3,000 to $5,000/month? We share the key shifts we made at every stage of online business from $0 all the way up to $10,000++ per month.
Listen099 - Just because you can doesn't mean you should from 2021-08-26T13:00
It’s really easy to feel like you have to say YES to any opportunity that comes your way in business but in this episode, we want to share why (and how) saying “NO” is one of the best things you ca...
Listen098 - Should your biz have one or many offers? from 2021-08-19T13:00
If you don’t have an offer, you don’t have a business. And before you you have an offer to sell, you need a skill you can monetize!
Listen097 - The #1 online business mistake from 2021-08-12T13:00
We promise it’s not just a clickbait title! We break down the #1 mistake we see online business owners make and how to avoid it in the future.
Listen094 - Traveling in 2022 (Part 3 - We're making decisions) from 2021-06-24T13:00
This week we made a few decisions regarding our 2022 travel plans. These are more business/content strategy decisions as we’ll start planning our actual travel itinerary next month. For our episode...
Listen093 - Traveling in 2022 (Part 2 - Will we create a business?) from 2021-06-17T13:00
Traveling for a year brings about some incredible opportunities to share the journey which could lead to creating an entire other business for us! But… do we want to do that?
Listen092 - Traveling for a year in 2022 (Part 1 - How will we do it?) from 2021-06-10T13:00
What happens when a married couple decides they want to travel for a year but haven’t talked about it too much yet? Find out in this week’s episode!
Listen090 - Summer sabbatical (and why you need a break) from 2021-05-27T13:00
Taking breaks from work, especially when you own your own business, is one of the HARDEST things to do. No matter what stage of business you’re in, taking time off can bring about guilt and we’re h...
Listen089 - In the midst of anxiety from 2021-05-20T13:00
In this episode, we’re going to talk about Caroline being in the middle of a rough patch with her anxiety. If you are at all triggered by hearing discussions about mental health, anxiety, depressio...
Listen088 - FOMO, NO MO! from 2021-05-13T13:00
FOMO… We all deal with it! Whether it’s the latest craze of NFTs or a hot new social media app everyone is talking about, how the heck do you know when to ignore the fear of missing out (FOMO)? We ...
Listen086 - The art of making it hard (LOL) from 2021-04-29T13:00
We promise this isn’t a dirty episode and you ARE listening to the right podcast hosted by us (Jason and Caroline Zook - lol)! In this episode, we talk about how adding friction and additional work...
Listen085 - Life after COVID-19? from 2021-04-22T13:00
We're not pretending COVID-19 is over and done with but with vaccines rolling out there are some "normal" life things we can see off in the distance. We wanted to chat about those as well as the an...
Listen084 - Ignoring societal (and familial) pressures from 2021-04-15T13:00
If podcast descriptions could have emojis, this one would be filled with the "grimace" emoji... We're talking about societal and familiar pressures and how we've gone against them in our lives (and...
Listen081 - Answering your (really great!) biz questions from 2021-03-25T13:00
What season of business are we in right now? How do you gain confidence in your pricing? How do you balance client + digital product work? What advice have we've given that we'd change? Wait... Sup...
Listen080 - Kick perfectionism to the curb! from 2021-03-18T13:00
If we've learned anything in all our time as online biz owners (and humans existing with other humans) it's that perfectionism DOES NOT SERVE US. Instead of perfection, we like to focus on completi...
Listen079 - How important are original ideas? from 2021-03-11T14:00
To succeed in business, does your idea have to be truly original? Do you have to come up with the most unique business concept ever? Or... has everything already been done? Let's discuss!
Listen077 - Okay, what's up with Clubhouse?? from 2021-02-25T14:00
Should you start using Clubhouse to grow your biz? What about TikTok? Do you need to create Instagram Reels? When should you jump on new trends and when should you avoid them... let's discuss!
Listen076 - Did you know we have a second business? from 2021-02-18T14:00
Did you know we have a second business outside of Wandering Aimfully? It’s a SaaS (software as a service) product called Teachery that helps people create and sell online courses.
Listen073 - Staying the course from 2021-01-28T14:00
When do you stay the course with your business and when do you mix things up?
Listen072 - Dealing with hard stuff from 2021-01-21T14:00
This week’s episode is going to be different. Just a heads-up: If hearing us talk about a family member having COVID or thinking about a family member passing away (we did NO...
Listen071 - "Intention" from 2021-01-14T14:00
In this week’s episode, we take on one of the biggest buzzwords around, “intention.” First up, we do our best to define intention without using the word intention. ?
<... ListenBonus Ep: The Christmas Movie Draft! from 2020-12-22T14:00
Hold on to your butts, it’s our first-ever Top 5 Draft on the podcast. We decided to rank our Top 5 Christmas Movies using a fantasy sports draft format (snake draft for this one). Then, ...
Listen069 - Year-End Review from 2020-12-17T14:00
Welp, 2020 is finally nearing its end and it's time for us to look back. We really like doing year-end reviews as it helps us see where we've been, what we've learned, and what we can improve/ch...
Listen068 - The last 5% of a project from 2020-12-10T14:00
No matter what you're creating, the last 5% of a project is ALWAYS the hardest part (and sometimes it can take as long as the first 95% - eeeek!)
In this week's episode, we share our journ...
Listen066 - The last 10 years... from 2020-11-26T14:00
HOLY MOLY, PEEPS! Get ready to hop in the Zook ???????? time machine and listen to an in-depth discussion of our past 10 years together (with a ton of lessons shared that we learned along the wa...
Listen065 - Our proven content strategy (aka Content Salad) from 2020-11-19T14:00
We've been doing this online business thing for many years and the one thing we keep coming back to with every business we start is a specific framework for creating content.
Spoiler alert...
Listen064 - These weird things help us run our businesses from 2020-11-12T14:00
When it comes to making our work more enjoyable, we are always on the lookout for helpful or weird things.
In this episode, we share 10 things (5 for each of us) that help us run our busi...
Listen062 - A subtle reframing that's helped us a ton from 2020-10-30T20:29:49
We are conditioned to get as much done as quickly as possible in life and business, but is that the best way to do things? And how can we enjoy more of the mundane tasks in life?
In this e...
Listen061 - What to do when future plans fall apart from 2020-10-22T13:00
If you’re anything like us, 2020 has really thrown your future plans for a loop. We had some pretty big goals to move to Europe in 2021 and live abroad for a year. That isn’t going to happen. Listen
060 - How we work together from 2020-10-14T14:31:32
We've worked together in some capacity for nearly 10 years ?. It hasn't been all sunshine, rainbows, and gumdrops, but for the most part, we have a really great working partnership!
So, ho...
Listen057 - The 5-step business process we use all the time from 2020-09-24T13:00:10
For years we didn't have a process to help us understand the most important things to focus on in our businesses. We would jump from working on the product, to marketing, then to our ideal custo...
Listen056 - Shit sandwiches from 2020-09-17T13:00:08
Mark Manson wrote a quote that we learned about from Liz Gilbert in her book, Big Magic. The quote is, “everything sucks, some of the time. You just have to decide what sort of suckage yo...
Listen055 - What brings you purpose every day? from 2020-09-10T13:00:04
If you're like us, you can find yourself feeling stuck in the daily slog of work. But what if you reframed the work you were doing? What if you asked yourself during every task... what i...
Listen053 - Should you switch from product launches to a membership? from 2020-08-27T13:00:28
As online business owners, we tend to think the grass is always greener. Specifically for this episode, we want to talk about the green-ness of the grass when it comes to product launches (onlin...
Listen052 - Do we need social media? from 2020-08-20T13:00:03
We've been heavy social media users since Jason ran his IWearYourShirt project all the way back in 2008 (which is basically an entirely different millennium in the Internet age). Since that time...
ListenChanges are afoot... from 2020-07-29T16:12:27
The next iteration of our podcast will kick off in a few weeks and we wanted to give you a small update of what's coming (but not spill all the beans, obviously).
ListenWe scrapped part of our big launch... from 2020-05-28T13:00:04
Whenever you're doing a launch for a product you typically have multiple ideas and plans. For us, we had ONE specific plan that involved something way more hands-on and a ton of extra effort (YouTu...
ListenIf you're not ENJOYING your business, switch it up! from 2020-05-21T13:00:12
If you're feeling in a bit of a rut or you haven't seen much movement with your biz lately, maybe it's time to SWITCH ? IT ? UP ?. Doing something new can reinvigorate you and whatever part of yo...
ListenYou have to be willing to do ENOUGH selling (one week from launch) from 2020-05-14T13:00:09
We're getting really close to the final launch of our (un-boring) coaching program for 2020. In this week's episode of The Uncertain Times, we share what last-minute tasks and to-dos we're working ...
ListenWhat we're doing to lead up to our FINAL launch, The Uncertain Times - Ep 6 from 2020-04-30T22:13:02
So, yeah. Launching and selling anything online-biz-related right now feels a bit weird. But, like many of you, we need to continue to make money to live our lives, so here's how we're moving forw...
ListenDealing with the ups and downs during COVID-19, The Uncertain Times - Ep 5 from 2020-04-23T14:24:40
If you're anything like us ???????? you've recently, A) fought with your significant other, family member, or friend about something really silly, and B) find yourself navigating a roller coaster ...
ListenWhat 5 movie characters would you want to be quarantined with? The Uncertain Times - Ep 4 from 2020-04-16T12:00:04
If you had to pick 5 movie characters (non-fantasy/non-superhero) to be quarantined with, who would you choose?? We picked our 5 and shared some updates from the past week.
ListenThis is our first pandemic, The Uncertain Times - Ep 2 from 2020-03-29T12:00:08
Repeat after us, "this is my first pandemic." It's such a difficult time right now and no one has all the right answers because no one has been through what we're going through right now.
ListenHow we're working through coronavirus, The Uncertain Times - Ep 1 from 2020-03-22T23:28:12
For the foreseeable future, we’re coming to you real-time each week to share how we’re navigating these uncertain times (Coronavirus aka Covid-19), especially as business owners. Meet our new weekl...
Listen10 key decisions that doubled our business growth during our toughest year from 2019-12-15T18:50:23
This was the toughest year of our lives and yet we were still able to double our business growth. We walk you through the 10 key decisions we made that allowed us to grow while navigating some roug...
ListenFaceApp old age photos, societal stigmas, and our coffee shop grudge match from 2019-07-24T10:00:16
Last week FaceApp took over the Internet and we rode the wave along with it. This is also a bit of a random episode ;)
ListenWhat are our weirdest and most helpful rituals? from 2019-07-17T10:00:26
When it comes to weird rituals, we have a bunch! As weird as some of our daily rituals are, they are also some of the most helpful things we do to stay grounded and productive.
ListenA foolproof way to get more clients (and a fun new project!) from 2019-06-30T22:00:09
If you're a creative freelancer and struggle to get paying clients, we've got a foolproof plan of attack for you in this episode! We also have a fun new project we're working on, somewhat related t...
ListenUpdate on Caroline's health and this show! from 2019-06-23T22:33:23
It may have only been two weeks for our show schedule but it had been a month since we recorded a new episode of the WAIM Show. We're continuing with the podcast (don't worry!) but we are no longer...
ListenWe need to stop measuring our self-worth with social media from 2019-05-26T16:33:08
Being on social media websites can be helpful for our businesses and for staying connected with loved ones, but the longer we spend on these networks the more our self-worth gets tied to them.
...
How we got rid of our bad habits from 2019-05-19T21:00:02
When it comes to getting rid of bad habits the first thing you need to do is acknowledge them.
So often we go through life not changing our ways because we're ashamed of some of the choic...
Simple ways to add more thoughtfulness to your life from 2019-05-12T15:18:23
We're all guilty of thinking of ourselves before thinking of others but in this episode, we want to challenge you to add more thoughtfulness to your daily life (and business!)
How can you ...
Where will we be in 5 years? Why aren't we doing public speaking? Q&A Part 2 from 2019-04-28T15:00
This is Part 2 of 2 of a Q&A we did via Instagram and here on YouTube! Some of the questions we answered in Part 2 include:
- How did we know we were done speaking or attending conferences...
Are we having kids? Are we vegans? Q&A Part 1 from 2019-04-20T23:48:27
This is Part 1 of 2 of a Q&A we did via Instagram and here on YouTube! Some of the questions we answered in Part 1 include:
- Are we going to have kids?
- Are we vegan or plant-based e...
We're taking a short break... from 2019-03-17T16:41:46
Hey friends! We're taking a short break from podcasting to avoid burning out. With Caroline's health stuff (see the previous episode) and an impending move, we knew something had to give in our day...
ListenOur secret to success (well, one of them) from 2019-02-24T17:30
We aren't going to bury the lead, our secret to success is: Doing things differently.
That might sound nebulous and generic but when you dive into this week's WAIMSHOW episode you'll hear...
Simple ways to improve your time management skills from 2019-02-17T18:28
Does it feel like time is always slipping through your fingers? Are you working long hours and not seeing the monetary rewards for your efforts?
This week's WAIM Show is all about time ma...
What to do when you experience burnout from 2019-02-10T19:05
We've had the DISpleasure of dealing with creative burnout on more occasions than we'd like to admit. It simply seems like experiencing burnout is a right of passage when you work for yourself.
Listen
Do you have big dreams? from 2019-01-27T23:01
What's the thing you've always dreamed of doing? That place in the world you've had on your bucket list to visit? An experience you've read about over and over?
We share our big dreams, or...
Is Build Without Burnout Academy right for you? from 2019-01-23T00:45
Hi friend! A quick little bonusode/promosode to announce our newest program: Build Without Burnout Academy.
We've created a guided 6-month program that helps client-based business owners t...
Why and when you should make a business pivot from 2019-01-21T00:58
Is your current business not quite serving you? Making a business pivot can look like many things:
- Switching from one type of business to another
- Scrapping all your current offerin...
Our unique wedding and our unconventional thoughts on marriage from 2019-01-13T17:08
A few years ago we found ourselves at an impasse: Caroline had one idea of what she wanted for our wedding and Jason had a completely different idea. While we were both 100% committed to each other...
ListenHow to plan for your dream trip and our 2019 travel plans from 2018-12-31T02:50
Taking that dream travel trip doesn't happen out of the blue. With enough planning and forward-thinking, your dream trip can be a reality with just a few simple steps we share in this week's WAIM S...
ListenWhich one of us has had more one-night stands? (WAIM After Dark #2) from 2018-12-24T01:00
This is our second "After Dark" episode of Wandering Aimfully: The Show. What happens after a healthy pour of rose and tequila? What kind of random questions did we find from the game Open Up? Whic...
ListenOur 2018 Year End Review (and 2019 Preview) from 2018-12-17T00:07
For the past few years we've written individual "Year End Reviews" but since we combined forces with Wandering Aimfully in 2018, you now get ONE review to rule them all!
In this review we ...
The power of constraints and limitations from 2018-12-10T01:07
We've come to realize that constraints and limitations don't have to be bad things. In fact, we use them to our advantage often!
One of the most important parts of owning your own busines...
Is minimalism right for you? from 2018-11-25T23:51
Becoming minimalists has had such a profound impact on our lives. It's not just about owning fewer things, it's about being more aware of how you live and what you let into your life.
In ...
The good, the bad, the ugly of customers from 2018-11-18T22:06
Customers are the life-blood of our online businesses but that doesn't mean we have to bend to their every whim. So, what do you do if you have a bad customer?
Is it possible to ensure yo...
A conversation over tequila and wine (WAIM After Dark #1) from 2018-11-11T22:26
What type of conversation happens after we enjoy some tequila and wine? This is Wandering Aimfully, After Dark!
We decided to keep things a little less formal as far as the conversation g...
Practical ways to increase confidence from 2018-10-29T00:07
We aren't going to lie to you and say that becoming a more confident person happens just because you want it to. However, we do believe that there are practical ways you can increase confidence and...
ListenShould you co-mingle finances? from 2018-10-22T00:13
Money is a tricky subject, especially in a relationship! How do you split bills? Who pays for what at certain times? When do you decide to combine bank accounts (or do you??)
These are the...
Our current marketing strategy and the future of marketing from 2018-10-15T01:58
Marketing can be something you enjoy or the part of your business you absolutely loathe (and most likely avoid). In this episode, we break down the marketing strategies we've used for the past few ...
ListenLet’s talk about therapy and mental health from 2018-09-20T10:00
In our household we don’t see going to therapy as a weakness, we see taking care of mental health as something vitally important. Caroline shares her experiences going to three different therapists...
ListenWho are Caroline and Jason Zook? from 2018-09-16T18:12
We weren’t bitten by any radioactive spiders (thankfully!) but we do have origin stories of our own and share them with you in this episode. We share the experiences that shaped us into the creativ...
ListenWhat is Wandering Aimfully? Start here! from 2018-09-16T18:07
Who the heck are we? What is Wandering Aimfully? Is this podcast right for your earballs (aka ears)? We’re Caroline and Jason Zook, a creative husband and wife team who believe in living life an...
ListenWhat is Wandering Aimfully? Start here! from 2018-09-16T18:07
Who the heck are we? What is Wandering Aimfully? Is this podcast right for your earballs (aka ears)? We’re Caroline and Jason Zook, a creative husband and wife team who believe in living life an...
ListenWhat is Wandering Aimfully? Start here! from 2018-09-16T18:07
Who the heck are we? What is Wandering Aimfully? Is this podcast right for your earballs (aka ears)? We’re Caroline and Jason Zook, a creative husband and wife team who believe in living life and r...
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