Sisters of The 70’s - a podcast by Ace of Spades PDX

For those of you who may believe that the "Girl Group" sound died in the 1960's, it didn't. It decided to evolve and mature in ways that were't always geared at the Pop chart, and with a newfound freedom that didn't always include bouffant hairdos, high heels and with new found themes of independence and honesty. #IWD2021 #InternationalWomensDay







Recently, when I spoke to someone about today's program, their response was, "girl groups really just disappeared in the 1970's."







It's a common misconception, and not with more than a fair bit of truth. Yes, male-producer driven trios and quartets, replete with songs that were primarily about love and romance, did take a nosedive by the end of the decade. In fact, only one act that featured a female line-up scored a #1 Billboard Pop hit in the first half of the decade, Honey Cone, two if you count The Three Degrees with MFSB. Considering that 1960's ended with Diana Ross and The Supremes' "Someday We'll Be a Together" at the pole position, I couldn't fault you for making this assumption that these types of acts had fallen off a precipice.







Honey Cone, 1971, on the cover of their Sweet Replies album. (l-r) Edna Wright, Shelly Clark and Carolyn Willis. Courtesy of Ace Records/Hot Wax.







However, most of the 60's Girl Group sounds were primarily either in the R&B, Dance and Pop fields, sometimes all three simultaneously. It wasn't that female acts weren't popular during the so-called "Me Decade": Disco/Electronic Dance artist Donna Summer and singer-songwriter Carole King set the bar so high for their respective genres that they have become the gold standard. Likewise, acts with women as lead singers or playing instruments with men had also come to the fore, most notably in the Hard Rock, Funk, Punk, New Wave and Adult Contemporary styles. Note that all of these music movements also were birthed or became big during the 1970's.







The Roches. (l-r) Suzzy, Maggie and Terre. Courtesy of Warner Brothers.







Where female vocal acts and bands did flourish was internationally. Just like with other music genres exported from the States prior, like Jazz, R&B and Rock, "girl groups" started popping up literally all over the world, especially with the mainstream explosion of Japanese Idol groups. To others outside America, this was a thoroughly exciting concept that had never previously been mined to great success in their home countries.







Japanese Idol group Kyandizu, known as Candies outside of their home country. From top: Ran, Sue and Miki. Photo courtesy fo Sony Japan.







Yes, women were making incredible strides in the 1970's by demanding the equality that they were promised in the Constitution, but still, some 50-60 years later, are still struggling to achieve. For all of this "advancement" that was apparently happening, women wanting to be treated on even footing caused a backlash by the white, conservative, male establishment who were attempting to keep them under wraps and get them back in the kitchen.







Labelle, 1975. Clockwise from upper left: Nona Hendryx, Sarah Dash and Patti Labelle. Photo by John. Bryson.







This was evident in every part of society, particularly the music industry; a women as a lead artist might be considered a novel and cute, but men definitely didn't want to hear female musicians call them out on their bad behavior in a song they heard on the radio. God also forbid that a woman might also be a driving artistic force behind mass media, especially behind the scenes as a writer or producer.







Clout, 1977. (l-r) Jenni Garson, Ingrid "Ingi" Herbst, Cindy Alter, Glenda Hyam and Ilene "Lee" Tomlinson. Courtesy of Top Pop.

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