Podcasts by Whyd I Buy That? An Advertising and Marketing Podcast
Why'd I Buy That? Is a bi-weekly advertising-themed podcast hosted by Ryan Croker and Abraham Sloan. In each episode, we explore and examine the impulses and influences behind the things we buy-the principles and pitfalls, the economics and execution, the history, stories and psychology that make ads and advertising so powerful. If you've ever been curious about anything from packaging design to radio jingles, Why'd I Buy That? provides an entertaining and insightful look at an industry that permeates every element of modern life.
Further podcasts by Saxton Horne Communications
Podcast on the topic Gesellschaft und Kultur
All episodes
Episode 18: Mascot Mayhem from 2018-10-22T16:45:43
Have you been face to face with a cereal box lately? If so, you probably saw a brand mascot staring right back at you. In this episode, Ryan and Abe take an in-depth look at brand mascots, includin...
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Episode 17: The Prussian Potato Problem from 2018-10-03T22:17:12
Have you ever seen an ad and thought to yourself, “I would buy this product if only everything about the advertising were totally different?” Then you, Sir or Madam, are the target audience for a r...
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Episode 16: Super Bowling You Over from 2018-09-19T20:37:27
15. Super Bowling You Over: Whether you’re in the middle of football season, or you live in a land where football has nothing to do with large men knocking each other over, you can appreciate the p...
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Episode 15: Athlete Meets Product from 2018-08-22T16:11:25
Sports Endorsements have a long and storied history, one that Abe and Ryan are happy to discuss in excruciating—and hilarious—detail. They’ll tell the tale of baseball legend Honus Wagner, throw in...
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Episode 14: Cognitive Bias Returns! from 2018-08-08T22:48:15
Just when you thought you were out, Ryan and Abe pull you back in. This time, they dive deeper into the world of cognitive bias, specifically in-group bias and the bandwagon effect. They’ll campaig...
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Episode 13: Everything is Falling Into Place(ment) from 2018-07-25T19:58:34
Have you ever wondered why your favorite product appears in your favorite movie? If so, you need a lesson in product placement courtesy of Abe and Ryan. In this episode, they dig into the story of ...
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Episode 12: Taking a (Mental) Shortcut from 2018-07-11T20:36:23
Cognitive Biases are the predictable errors in judgement that our brains make all the time. These are one way in which we cope with everyday life, but they can be and are often exploited by adverti...
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