#22 Emily Heyward | Co-Founder & Chief Brand Officer @ Red Antler - a podcast by WIN: Women in Innovation
from 2021-01-25T13:00:42
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In this episode, Emily Heyward retraces her steps from working on TV advertising campaigns for huge brands to ultimately forming her own creative services company, Red Antler. She reflects on working with brands that have successfully made people take a leap of faith, and explains how the effects of sexism factored into her decision to launch a company.
Listen for advice on:
- How times of crisis contribute to a company’s development
- What brands can do to recover from public mistakes
- Why large companies need to disrupt themselves
- Reframing the role of marketing
To learn more:
- Emily Heyward: https://www.linkedin.com/in/emily-heyward-5465253/
- Zoia Kozakov (Host): https://www.linkedin.com/in/zoia-kozakov/
- About WIN: Women in Innovation: https://www.womenininnovation.co
- Brand Copy by Nicole Beckley
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