Podcasts by Winning with Patents (and IP)
The vast majority of patents and intellectual property creates zero $ value for clients, even while these topics increasingly demand the attention of entrepreneurs, innovators, and company leadership. This podcast by award-winning IP Strategy expert Jackie Hutter of HutterGroup.com provides proven and actionable tools to allow business teams to win with patents and IP. Ms. Hutter's practice focuses on assisting early stage and established companies to obtain meaningful patents and other forms of IP.
Further podcasts by Jackie Hutter, Esq.
Podcast on the topic Firmengründung
All episodes
Season 2: Episode 1 WHY PATENTS FAIL STARTUPS from 2021-10-05T21:18:57
Startup patents don't fail. Patents fail startups. The reason for this is simple: startups are different from "grown up" companies, and this means that patent strategies used for them also need ...
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Season 1, Episode 6: Generating Business Value without Non-Patent IP and Other Types of Intangible Assets from 2020-02-18T20:03:26
"If all you have is a hammer, then everything looks like a nail," is an old saying can be applied to asking a patent professional whether you need to get a patent. All too often, someone will be...
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Season 1, Episode 5: Designing Patent Applications for Allowance from 2020-02-18T20:00
"Proper patent planning prevents piss poor patent performance." In other words, if you do the work on the front end, the outcome is virtually guaranteed. Patents are no different. This episode p...
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Season 1, Episode 4: Why You Must Hold Yourself and Your IP Team Accountable for Results from 2020-02-18T19:00
A common refrain in business is "if it can't be measured, it can't be managed." This is true for patents and intellectual property efforts. However, it is rare that an IP professional will be he...
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Season 1, Episode 3: What Should You Patent? An Introduction to Creating Innovation Value Using Patent Strategy from 2020-02-18T18:00
The subject matter of a patent application is no doubt the most important question after an innovator, entrepreneur, or business leader decides that they need to move forward with obtaining a pa...
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Season 1, Episode 2: An Example of a Patent "Win": P&G's Successful Protection Strategy for the Swiffer Wet Jet System from 2020-02-18T17:00
For people who have focused patent protection on "an invention" (and this is just about everyone), framing of coverage in terms of the "customer solution" may seem like an abstract concept. Impo...
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Season 1, Episode 1: What Does it Mean to Win with Patents and IP? from 2020-02-18T16:00
In Episode 1 of Season 1 of Winning with Patents and (IP), we set out a new framework for the process of generating patents and other forms of intellectual property that are aligned with the des...
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